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Will Evergreen Content on Facebook Hurt Reach?

Will Evergreen Content on Facebook Hurt Reach? | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Evergreen Content is crucial for your marketing efforts, but does it hurt or help Facebook Reach? Read and listen to see the data drive results!

Via Mike Allton
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Mike Allton's curator insight, February 6, 2018 7:44 PM
Should you share evergreen content repeatedly to Facebook? If so, how often? What happens when you do? In this experiment for the Agorapulse Social Media Lab, I set out to determine exactly that.
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Ultimate Blogging Planner for 2018

Ultimate Blogging Planner for 2018 | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
This is a beautifully designed printable planner that includes 41 worksheets in all, plus additional assets, plus bonuses! Make 2018 an incredible year for your blog.

Via Mike Allton
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Mike Allton's curator insight, December 18, 2017 3:20 PM
I am thrilled to announce that my 2018 Blogging Planner is now available! 

With this planner and accompanying worksheets, you will *Plan to Succeed* in the coming year. It is designed to be printed and customized to suit your needs, while still providing much-needed structure for even the most accomplished blogger. 

Ana Hoffman​ says the 2018 Blogging Planner is, "Practical. Tactical. Will leave you with no excuse not to get things DONE.” 

And that's the whole idea - to give you a tool that you can use each and every day to get more done! 

 "If this is the year you’re going to get serious about blogging, get this planner NOW", says Alisa Meredith​. 

 Click through to see everything that's included in this planner, including several special bonuses, and more testimonials from Jenn Herman​, Rebekah Radice​ & Peg Fitzpatrick​!
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3 Steps To Gain Hundreds Of New Subscribers With A Lead Generation Machine

3 Steps To Gain Hundreds Of New Subscribers With A Lead Generation Machine | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Ever wondered how other sites are able to attract email subscribers and generate leads by offering content downloads? Here are the steps you can follow.
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How to Write Suitable Content

How to Write Suitable Content | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Having attracted your readers to your blog, your posts should offer suitable content that answers their needs and inspires them to want to read more

Via janlgordon, massimo facchinetti, Stefano Principato
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janlgordon's curator insight, April 5, 2017 7:05 AM

I selected this article from Curatti written by Alice Elliott because she explains how to write a blog post that is more readable.

 

Attract more readers with content that it suitable to them.

 

How to Create an Attractive Post

 

It's great to have a strong number of subscribers -- but you need strong content to go along with that. I agree that your audience needs to be both educated and entertained in order to capture their attention.

 

Elliott explains how to improve your articles and write the perfect post.

 

Here's what caught my attention:

 

  • The quality of your writing needs to be the best that it can be. You need to write what your audience wants to read in order to retain them.

 

  • Make your blog posts conversational style. Show your own personality in an authentic way to attract more readers. Include your own anecdotes and stories to keep their interest.

 

  • A good post contains value and is useful to the reader. Write something that can make a real difference in their lives.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

.

Read full article here: http://ow.ly/45vp30azSQI

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Can blogging help you market your product online? #ViralInternetLinks

Can blogging help you market your product online? #ViralInternetLinks | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

Via FX777222999
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FX777222999's curator insight, March 5, 2017 1:28 AM
The theory is that if you are an information marketer – or, if you publish information to establish your expertise in a niche industry or field – blogging should be part of your publishing arsenal.
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What's the State of Blogging in 2017?

What's the State of Blogging in 2017? | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Equities.com is an advanced financial information center and next-generation communication platform that connects self-directed investors with startup and small cap companies, market experts, and professional service providers and vendors.

Via Joan Stewart
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Joan Stewart's curator insight, February 27, 2017 3:12 PM
Frank Strong with stats on everyday blogging, how often they blog, what platforms are being used. Some good tips on Blogging Benchmarks included. 
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16 Content Marketing Tools You Can Use to Build Up Your Blog | A Blog On Blogging

16 Content Marketing Tools You Can Use to Build Up Your Blog | A Blog On Blogging | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

In today’s blog post, I want to share with you my 16 best content marketing tools I have been using and how I think you can also use them to build up a solid content marketing strategy.

 

Most of them are free to use so you have nothing to lose trying them, I will mention a few that might have some payment required but I’ll keep those to a minimum. Let’s get into it....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 25, 2017 3:44 PM

A really simple toolkit for new bloggers with tips to get you oriented.

Jeff Domansky's curator insight, February 25, 2017 4:52 PM

A really simple toolkit for new bloggers with tips to get you oriented.

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33 Writing Tweaks That Will Turn You into a Copywriting Master

33 Writing Tweaks That Will Turn You into a Copywriting Master | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

Writing isn’t a talent—it’s a skill. A skill you can develop, refine, and improve.

Becoming a great copywriter isn’t easy, but if you consistently work on your writing, your writing will get better and better.

Here are 33 (count them!) writing tweaks that will propel you to copywriting mastery....


Via Jeff Domansky
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Jeff Domansky's curator insight, November 10, 2016 1:17 AM

Not a professional writer or blogger?  Neil Patel shares practical tips to help improve your copywriting.

Daniel Gonzales's curator insight, November 10, 2016 5:56 PM
Another great guide to reference for the future! Awesome share for the team or newbie bloggers ;-)
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How to Create an Editorial Calendar Using Google Calendar [Free Template]

How to Create an Editorial Calendar Using Google Calendar [Free Template] | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

One of the most frequent questions we get from aspiring and current inbound marketers is, "How do you manage all of that content?"

 

When we tell them we use an editorial calendar, the next question is often, "Oh, how much does that cost?"... Nothing. Because, for the most part, we use Google Calendar....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 3, 2016 7:09 AM

Learn how to stay agile and organized with this free editorial calendar solution: Google Calendar.

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How Do You Start A Blog For Free?

How Do You Start A Blog For Free? | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
If you're new to blogging, you might want to find a way to get started for as little money as possible. Here's how.

Via Mike Allton
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Mike Allton's curator insight, January 15, 2018 2:51 PM
One of the questions I get asked a lot is this: “How do I start my blog for free, Mike?” And I completely understand why. You’re new to blogging, and you’re not sure if it’s going to work. Rather than shell out thousands of dollars for nothing, why not find a free or inexpensive approach that lets you test the waters? The good news for you is that I’ve tried them all, and with my help and guidance, you’ll be able to sort out what your options are and how to proceed!
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Blogging - The Foundation for Pinterest Marketing Success

Blogging - The Foundation for Pinterest Marketing Success | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Discover how blogging can support a successful Pinterest presence to drive real traffic, leads, and sales.

Via Mike Allton
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Mike Allton's curator insight, December 4, 2017 9:54 PM
For the best results on Pinterest, you need a blog. That doesn’t mean you need to spend thousands (or even hundreds) to set it up or spend hours and hours a week writing. But you do have to write.
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The Second Best Way to Keep Readers Reading

The Second Best Way to Keep Readers Reading | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
When your readers land on your latest article, they're ready to click away. Not because of an immediate assumption that your article won't interest them. You've hooked them with your headline but... they just aren't committed yet. Don't scare them off by this one common mistake!
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How Neil Patel Managed to Write 4294 Blog Posts

How Neil Patel Managed to Write 4294 Blog Posts | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

Via Peg Corwin
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Peg Corwin's curator insight, March 11, 2017 3:49 PM

To really crank out blog posts, organize tasks, write 10 ideas per day, write on the go, blog on your phone and automate your publishing.  See how Neil Patel does it...

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What's the State of Blogging in 2017?

What's the State of Blogging in 2017? | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Equities.com is an advanced financial information center and next-generation communication platform that connects self-directed investors with startup and small cap companies, market experts, and professional service providers and vendors.

Via Joan Stewart
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Joan Stewart's curator insight, February 27, 2017 3:12 PM
Frank Strong with stats on everyday blogging, how often they blog, what platforms are being used. Some good tips on Blogging Benchmarks included. 
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Use Design to Elevate Your Content Marketing

Use Design to Elevate Your Content Marketing | Exceptional Transcription & Business Solutions, Inc. | Scoop.it

We are a visual culture. People respond better to visual content and even process information more efficiently when presented in a visual way. With so many performance advantages, it’s clear how design can elevate written content.

 

With the convincing out of the way, let’s talk about specific ways to introduce design and visual storytelling into your content marketing strategy.

 

We all know that blog posts need images but are you using enough?

 

One of the best ways to increase the reach of your content is with the right amount of images. BuzzSumo did the math for us, and found that the right amount of images is one every 75-100 words:

 

“In a study of over one million articles, BuzzSumo looked at how many blog posts with images were shared. Then they looked at how many images, per how many words, got the best results. What they found was articles with an image once every 75-100 words got double the amount of shares of articles with fewer images.”...


Via Jeff Domansky
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Jeff Domansky's curator insight, February 25, 2017 3:49 PM

Nick Bowersox says plan your content marketing strategy, and use design and visual storytelling to differentiate your content from the competition.

Eileen Burick's curator insight, March 22, 2017 2:11 AM
Consistent use of good design and visual storytelling will differentiate your brand, help you communicate more efficiently, and ultimately put your content in front of more potential customers.
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18 Tips For Writing Engaging Headlines and 27 Makeovers That Saved Stories From Extinction - MediaShift

18 Tips For Writing Engaging Headlines and 27 Makeovers That Saved Stories From Extinction - MediaShift | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Online, your product is unbundled. You get 10 words. Or 8. Or maybe 13, like I used above, to market your work. Digital success is like selling a newspaper story by story rather than day by day or week by week. And in selling that day’s paper, by subscription or newsstand, there’s just less urgency to make the headline awesome on that 150-word story buried at the bottom of page 11. Sections and geographic centers all are comfortable assumptions you can’t make in digital headlines. You must have a certain sense of desperation in writing web headlines, like those eight words are the difference between that column’s or blog’s life or death. Mostly, because it is. You aren’t owed readership. Your headline helps earn it — along with a handful of other factors like author and brand.


So any strategy involving growing and sustaining digital audience must incorporate excellence in headline writing. Must.
A few points to clarify here as we begin. I’ll be discussing writing for readers here, not for search engine optimization. That will be a consideration at times, but mostly we’re talking about people creating headlines for people....


Via Jeff Domansky
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Jeff Domansky's curator insight, December 1, 2016 3:53 AM

Chicago Tribune's deputy digital news editor Kurt Gessler will wow you with his writing tips. His headline makeovers are superb. Highly recommended for all writers. 10/10

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These 3 Numbers in Google Analytics Will Help You Make Better Content

These 3 Numbers in Google Analytics Will Help You Make Better Content | Exceptional Transcription & Business Solutions, Inc. | Scoop.it
Google Analytics (GA) is a digital marketer’s best friend. I use it all the time to check metrics, spot trends

Via Peg Corwin
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Peg Corwin's curator insight, August 30, 2016 1:47 PM

Content marketers, have you checked Google Analytics interest metrics of your website traffic? I just checked mine for ecommerce purchases and find it gives me good insights into target customers.