Events Management
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How to Engage Attention — and Why It's So Hard to Do

How to Engage Attention — and Why It's So Hard to Do | Events Management | Scoop.it

People spend roughly half of their waking hours — 47 percent of the time, to be exact — thinking about something other than the task they are performing, according to a Harvard University study. That means only 53 percent of people are actually paying attention at any given moment, according to Justyn Comer, cofounder of the meditation organization RWM Education, Inc. Skeptical? Comer suggests meditating for a few minutes: breathe in, breathe out, focus on your breath, and consider how frequently your mind roams to other subjects.


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Listen Up! Top Tips to Captivate Your Attendees

Listen Up! Top Tips to Captivate Your Attendees | Events Management | Scoop.it

One of a busy event professional’s important considerations is selecting speakers that will help drive registration and engage your audiences. Whether those speakers are celebrities, industry experts, thought leaders, or professional speakers for keynotes, breakouts, panels, short-talks, or emcee roles, their responsibility is to get (and keep) your audience’s attention, provide tangible takeaways, and inspire them to share their learnings with others.  


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