Ethics Incorporated
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Amazon launches Amazon Elements, an 'ethical' own-brand product line for Prime members only

Amazon launches Amazon Elements, an 'ethical' own-brand product line for Prime members only | Ethics Incorporated | Scoop.it
Amazon has announced a new Amazon Elements range of products, delivering what it calls a "new level of transparency" that reveals where and when specific items were made.
Megan Tiger's insight:

Amazon has now launched an ethical brand for prime members only, this is really great progress for their social responsibility. Each product comes with a description of where is was made. The products in amazons new line are said to be "everyday" products. They have stared with diapers and baby wipes. By starting a new ethical line Amazon also hopes to work directly with manufacturers to compete with other retailers, which in this case will be companies such as Huggies which already sells its products directly through Amazon. I am glad Amazon is on track to create and ethical product line and hopefully it will increase their profits as well. 

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Schools need ethical investments

Schools need ethical investments | Ethics Incorporated | Scoop.it
In an era where more people are
investigating the importance of ethical
investing, it’s not surprising to hear
that two groups are now pushing Simon
Fraser University and the University of
British Columbia to divest themselves of
all fossil fuel investments.
Megan Tiger's insight:

This is an excellent topic that very specifically applies to KU. I know KU has a lot of money invested in Fossil Fuels. As a student of this research university I believe this is wrong, I think we should work together with greener forces to remove our money from fossil fuels. I think it is amazing that some schools have already taken this opportunity and I hope KU will follow. I hope KU can realize the damage is bigger than the benefit in this situation. 

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Hacking ethically | Latest News & Updates at Daily News & Analysis

Hacking ethically | Latest News & Updates at Daily News & Analysis | Ethics Incorporated | Scoop.it
Hacking ethically - In this age of information, security often becomes the first causality. Sanchayan Bhattacharjee looks at the profession of ethical hackers who are tasked with safeguarding this information
Megan Tiger's insight:

Quite the controversial topic in Social Responsibility, is hacking, even with good intentions, beneficial or respectable. Cyber security is very important and I believe it is something to be monitor. I do believe hacking can easily go to far, so I think it is important to only attempt hacking if it has clear benefits. 

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Aflac CEO Dan Amos Honored for Ethical Business Practices

Aflac CEO Dan Amos Honored for Ethical Business Practices | Ethics Incorporated | Scoop.it
COLUMBUS, Ga., Dec. 4, 2014 /PRNewswire/ -- Aflac, the leading provider of voluntary insurance at the worksite in the...
Megan Tiger's insight:

Amazing to see a major corporation, like Aflac, CEO get recognized for Ethical Business practices. It is important to for major corporations to know that they are the example and the corporate world looks up to them. I am glad Aflac is taking steps in the CSR world. 

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You don’t have to be an activist, saying you care is sometimes enough

You don’t have to be an activist, saying you care is sometimes enough | Ethics Incorporated | Scoop.it
You might not have the power, time and money to live as sustainably as you’d want to, but you can create change by simply asking questions
Megan Tiger's insight:

A interesting look into one authors perspective on how to lead an ethical life and support those companies who practice great ethics. It is hard and sometimes seems pointless to stand up for proper ethics, but in the end it is the right thing to do. Sometimes showing that you about change care can be enough. Chris Priest states, "But what companies care about most is the opinion of their customers. Their actual customers, the ones that buy the stuff. Simply knowing that customers care about these things – not in a big activist way, but a bit – helps strengthen the progressive voices for more action within companies, and cements in the gains that they make over time".

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The 'ethical smartphone' that appeals to your conscience - Telegraph

The 'ethical smartphone' that appeals to your conscience - Telegraph | Ethics Incorporated | Scoop.it
Your gadgets are made of materials and components sourced from all over the world and assembled in China: and they often leave a wake of human rights abuses and environmental damage in their wake. Fairphone aims to change everything
Megan Tiger's insight:

A new phone has been developed that promotes fair human rights. FairPhone is a company that has decide to dedicate their company and product to social and ethical responsibility. The company promotes the idea that it's phone, comparable to an android, is made in environment that fully supports human rights. FairPhone also has a  “worker welfare fund” that takes $2.50 for each phone it sells and gives it back to the workers. The workers then decide what this money is spent on. In Chinese factories this August they chose to pay themselves a bonus. This new products have prompted Apple and Intel to make ethical changes in their production of products. Intel has pledged to make a "conflict free" computer chips and apple has recently banned certain hazardous chemicals from its manufacturing chain. Cell phone production has been known for not respecting human rights so I am glad to see them take a step in the right direction. 

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Peter Thiel: Uber Is the 'Most Ethically-Challenged Company in Silicon Valley'

Peter Thiel: Uber Is the 'Most Ethically-Challenged Company in Silicon Valley' | Ethics Incorporated | Scoop.it
Uber is "right on the cusp of going too far," the investor said
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After Uber's recent string of scandals Peter Thiel argues that uber might just be pushing the envelope too far. Thiel talks about how the tech world is known for push the envelope, but digging up dirt on journalist might be too far. “Most companies in tech, you take some risks. You push the envelope a little bit,” Thiel said. “But Uber’s been in a class of its own.”

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Nab a job and make it green > Directory > Product | Click Green

Tips to helping choose a green career
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great tips to make your impact on CRS. My favorite are.. Join and ethical company, buy eco friendly, and starting your own vegetable patch. 

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Norway's $860 bln oil fund urges clearer ethical guidelines

OSLO, Nov 5 (Reuters) - The head of Norway's $860 billionoil fund, one of the world's biggest investors, urged the fund'sEthics Council on Wednesday to take a more active role inreviewing investments
Megan Tiger's insight:

After coming under investigation for some previous scandals, Norway's lionoil fund urged the ethics council to step up. It is important for the ethics council to step up and allow companies in Norway like lionoil to make the most optimal decisions. 

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Can Berkeley Become First City to Recycle 100% of Garbage?

Can Berkeley Become First City to Recycle 100% of Garbage? | Ethics Incorporated | Scoop.it

Proud to haveThe California community that pioneered recycling is looking for new ways to achieve its zero-waste goal.

Berkeley, the California city that pioneered the modern recycling movement, set itself an ambitious goal a few years back: Stop sending trash to landfills by 2020. But even in one of the nation’s most environmentally self-conscious communities, that’s proving a tough task.

That’s the message from a recent report from the city auditor’s office. With five years to go, it found Berkeley is in danger of falling short of its zero-waste target even though the city of 115,000 has already slashed the volume of recyclable garbage sent to landfills by 75 percent. That challenge, and how the city responds to it, offers lessons for residents of other communities around the United States that are attempting to cut pollution and minimize their carbon footprint by achieving zero waste.

If any community should be able to recycle its trash away, it’s Berkeley. The city on San Francisco Bay started the United States' first curbside recycling program in 1973 and now offers pickup of food waste in addition to the recyclables and garden trimmings most other towns pick up these days.

Even here, people still toss cans in the trash or sort their recyclables improperly, which can cause whole batches of recycled materials to be rejected and end up in landfills.

Megan Tiger's insight:

A big step for local government in CSR, hopefully state and federal government could take a hint. Maybe Lawrence could catch wind of this idea. I think it would be an amazing project to implement in Lawrence. Zero-waste is not that hard to achieve if residents can all be on the same page and working to attain the goal. I am happy that local governments have stepped up and realized they do have a big hand in CRS and that they can be influencers to create a more ethical and in this case a greener environment. 

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Ethical investing more popular 
than ever, but more facts needed

Ethical investing more popular 
than ever, but more facts needed | Ethics Incorporated | Scoop.it
Half of UK investors are “ethical investors”, but not enough information is available for them to make informed decisions, research from Leeds-based TD Direct Investing has revealed.
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Ethical investing more popular 
than ever, but more facts needed

Ethical investing more popular 
than ever, but more facts needed | Ethics Incorporated | Scoop.it
Half of UK investors are “ethical investors”, but not enough information is available for them to make informed decisions, research from Leeds-based TD Direct Investing has revealed.
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Where next for corporate social responsibility? | EY Performance Portal

Where next for corporate social responsibility? | EY Performance Portal | Ethics Incorporated | Scoop.it
Companies should not neglect their social responsibilities for the sake of short-term financial gains, warns Colin Crouch, Professor of Governance and Public Management at the University of Warwick Business School.
Megan Tiger's insight:

What does the future hold for CRS? CRS has the ability to be the hottest thing on the market, it is the perfect way to market to the new age groups. People want to see companies dedicating themselves to CRS. CRS can boost profits, and create and ethical bond for the company. 

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Tyco Launches 'Tyco Cares' Global Corporate Social Responsibility Initiative; Volunte

NEUHAUSEN, Switzerland, Oct. 7, 2014 /PRNewswire/ -- Tyco (TYC) today announced the launch of its renewed commitment to corporate social
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Why ethical codes of conduct really work, just ask Tom Wolf - Philadelphia Business Journal

Why ethical codes of conduct really work, just ask Tom Wolf - Philadelphia Business Journal | Ethics Incorporated | Scoop.it
Gov.-Elect Tom Wolf made his staff sign an ethical code of conduct, which is a good way to establish a strong ethical culture.
Megan Tiger's insight:

This article focuses on CRS within a company, or in this case a campaign. Gov.-elect has Tom Wolf has made all of his staff members sign and ethical code of content. This articles' authors thinks this is an affective way to bring a company together by creating an ethical culture. I agree, I think it is very important for companies to be based off an ethical promise and foundation. This prevents any doubts about the companies intentions  

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Amazon launches Amazon Elements, an 'ethical' own-brand product line for Prime members only

Amazon launches Amazon Elements, an 'ethical' own-brand product line for Prime members only | Ethics Incorporated | Scoop.it
Amazon has announced a new Amazon Elements range of products, delivering what it calls a "new level of transparency" that reveals where and when specific items were made.
Megan Tiger's insight:

Amazon has now launched an ethical brand for prime members only, this is really great progress for their social responsibility. Each product comes with a description of where is was made. The products in amazons new line are said to be "everyday" products. They have stared with diapers and baby wipes. By starting a new ethical line Amazon also hopes to work directly with manufacturers to compete with other retailers, which in this case will be companies such as Huggies which already sells its products directly through Amazon. I am glad Amazon is on track to create and ethical product line and hopefully it will increase their profits as well. 

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Social enterprises exporting fair fashion to western consumers

Social enterprises exporting fair fashion to western consumers | Ethics Incorporated | Scoop.it
Workers co-operatives can do a lot to democratise fashion, but to gain scale, social enterprises must collaborate with established fashion houses
Megan Tiger's insight:

In a fashion focused world it is really great to see Fashion Companies participating in Corporate Social Responsibility. The garment industry has been known, for a long time now, to not be an ethically responsible industry. The industry is coming full circle, the article discusses Khama Design, which works with a variety of artisans and designers in Kasungu, Malawi, and exports its clothing to the UK. All of its garment workers receive a fair wage, training and the opportunity to become financially independent, materials are also sourced locally. Fashion companies that are participating in this sort of fair production are also reporting its benefits on their profits, a "Ipsos Mori survey conducted for Canadian television channel CTV, found that 70% of respondents would be willing to pay more to improve worker conditions in the supply chain while 38% of interviewees claimed they are boycotting one or more brands for reasons related to poor working conditions." I think this is a really huge step for corporate social responsibility. I think the fashion industry decided as the popularity of TOMS, a known for social responsibility, rose. 

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Is ethics the saviour and future of branding? Branding as we know it today is dying.

Is ethics the saviour and future of branding? Branding as we know it today is dying. | Ethics Incorporated | Scoop.it

 

Ethical Corporation, August 2, 2014
▶  IS ETHICS THE SAVIOR OF BRANDING? In order to retain credibility, branding needs ethics at its heart. Branding as we know it today is dying. These aren’t just whispers from the fringe but discussions in mainstream journals ranging from Wired Magazine to the Harvard Business Review. And though they all agree that it doesn’t work anymore, what they disagree on is the solution, with options ranging from customer experience to brand ambassadorship to micro-branding to, of course, sustainability. But these all fail to strike at the root of the problem. http://www.ethicalcorp.com/business-strategy/ethics-saviour-branding

 

March 22, 2013 - Development Crossing

▶  HOW CSR ETHICS AND SUSTAINABILITY RATHER THAN PROFIT CAN DRIVE BUSINESS PRACTICES http://www.developmentcrossing.com/profiles/blogs/plans-in-zermatt-to-discuss-how-csr-ethics-and-sustainability

 

The Guardian, November 1, 2013
-▶  HOW ECONOMIC GROWTH HAS BECOME ANTI-LIFE - Vandana Shiva. An obsession with growth has eclipsed our concern for sustainability, justice and human dignity. But people are not disposable – the value of life lies outside economic development  http://www.theguardian.com/commentisfree/2013/nov/01/how-economic-growth-has-become-anti-life

 

MarketWatch, April 29, 2013
  ▶ CAPITALISM IS KILLING OUR MORALS, OUR FUTURE http://www.marketwatch.com/story/capitalism-is-killing-our-morals-our-future-2013-04-27J

 

- ▶  MORALITY IS MISSING FROM THE DEBATE ABOUT SUSTAINABLE BEHAVIOUR  http://sco.lt/4sveFd

 

 

 

▶ MAKING THE CHOICE BETWEEN MONEY AND MEANING:  CAN WE HAVE BOTH?  THE PURSUIT OF HAPPINESS http://sco.lt/5kIkoT

 

Yale Global

 ▶  MAN AND HIS ENDANGERED HOME - OUR PURSUIT OF GROWTH AND LUXURY MAY LEAVE US HOMELESS  http://yaleglobal.yale.edu/content/man-and-his-endangered-home

 

                                    BEYOND GDP:  VIDEO REPORT

               The Search For A New Economic System - With Meaning

                                            http://sco.lt/8HZxrN

 

 Guardian, George Monbiot, May 27, 2014
-▶ IF WE CAN'T CHANGE THE ECONOMIC SYSTEM, OUR NUMBER IS UP http://www.theguardian.com/commentisfree/2014/may/27/if-we-cant-change-economic-system-our-number-is-up

 

OpEd News, August 16, 2014
-▶ SHIFTING FROM A PATRIARCHAL TO AN EARTH CENTRIC PARADIGM http://www.opednews.com/articles/Shifting-from-a-Patriarcha-by-Anthony-J-Gerst-Earth-Policy-Institute_Existentialism_Gaia_Paradigm-Shifts-140816-107.html

 

 The Guardian, July 07, 2014
-▶  THE BEST OF CAPITALISM IS OVER FOR RICH COUNTRIES -- AND FOR THE POOR ONES IT WILL BE OVER BY 2060 -- SO SAYS THE LATEST OECD PREDICTIONS (Organisation for Economic Cooperation and Development) http://www.theguardian.com/commentisfree/2014/jul/07/capitalism-rich-poor-2060-populations-technology-human-rights-inequality

 

                                                  A VIP READ:

▶ THE ECONOMICS OF CURBING SPECULATION IN FOOD, WATER AND VITAL RESOURCES  http://sco.lt/8YbdY1


 

Share The World's Resources February 04, 2014
▶ MOVING BEYOND THE CORPORATE VISION OF SUSTAINABILITY 

http://www.sharing.org/information-centre/articles/moving-beyond-corporate-vision-sustainability

 

September 9, 2013 Washington Post
▶ HOW THE CULT OF SHAREHOLDER VALUE WRECKED AMERICAN BUSINESS http://www.washingtonpost.com/blogs/wonkblog/wp/2013/09/09/how-the-cult-of-shareholder-value-wrecked-american-business/

 

Guardian Sustainable Business, November 05, 2014
▶ THE FALSEHOOD OF SHAREHOLDER FIDUCIARY
SOCIETY MUST CALL BUSINESS' BLUFF ON ITS FIXATION WITH PROFIT MAXIMISATION. It is extraordinary how many executives still cling to behaviour that may well in the future be considered criminal. While the falsehood that fiduciary duty means solely making money for shareholders is being chipped away, many business leaders still cling on to this behaviour. http://www.theguardian.com/sustainable-business/2014/nov/05/society-business-fixation-profit-maximisation-fiduciary-duty

 

 Huffington Post UK, January 09, 2014
▶  WHICH BIG AMERICAN BUSINESSES ARE WORTH MORE THAN ENTIRE COUNTRIES? (TABLE) http://www.huffingtonpost.co.uk/2014/01/09/us-companies-worth-countries_n_4566707.html


▶  ARE CORPORATE PROFITS EATING THE ECONOMY? TIME FOR A NEW PARADIGM http://sco.lt/4yBwiv



-▶ BUDDHIST ECONOMICS: HOW TO STOP PRIORITIZING GOODS OVER PEOPLE AND CONSUMPTION OVER CREATIVE ACTIVITY: "Small Is Beautiful: Economics as if People Mattered" — a magnificent collection of essays at the intersection of economics, ethics, and environmental awareness http://www.brainpickings.org/index.php/2014/07/07/buddhist-economics-schumacher/


Mint Press, October 04, 2014
▶ GLOBAL INEQUALITY REACHES LEVELS NOT SEEN IN NEARLY 200 YEARS http://www.mintpressnews.com/global-inequality-reaches-levels-seen-nearly-200-years/197301/


-▶ POPE FRANCIS:  'NOT TO SHARE WEALTH WITH THE POOR IS TO STEAL': http://sco.lt/6RIQin



▶  WHAT ARE THE HUMAN AND ENVIRONMENTAL COSTS OF NEW TECHNOLOGY  http://sco.lt/9Idgcj


▶  THE RESPONSIBLE ETHICS OF A NEW ECONOMY...OR "SUSTAINABLE GREEN WASHING?  http://sco.lt/5o1IBt


-▶ MARKETING ADDICTION: THE COVERT WAR BETWEEN CORN AND SUGAR INDUSTRIES TO KEEP YOU HOOKED.  DIABETES, OBESITY http://sco.lt/8kc8fJ



▶  UN: THE ERA OF EVER-LASTING PRODUCTION BASED ON MAXIMIZING PROFITS HAS REACHED ITS LIMITS http://sco.lt/6C3RoH

 

                                                    VIDEO REPORT
                                    The Real News, October 24, 2014
THE FINANCIALIZATION OF LIFE:  PROFITING WITHOUT PRODUCING. Costas Lapavitsas is a professor in economics at the University of London School of Oriental and African Studies. He teaches the political economy of finance, and he's a regular columnist for The Guardian.

 http://therealnews.com/t2/index.php?option=com_content&task=view&id=31&Itemid=74&jumival=12553

 

 ▶ THE WORLD IS SITTING ON A CONSUMPTION TIME BOMB  http://sco.lt/92ZVcP

 

Share The World's Resources, April 03, 2014
-▶ COMMERCIALISATION:  THE ANTITHESIS OF SHARING http://www.sharing.org/information-centre/articles/commercialisation-antithesis-sharing

 

Upside, February 28, 2013

 ▶ A CORPORATION SHOULD BE MORE THAN A MONEY COW. We need a new market system according to Pavan Sukhdev, founder/CEO of GIST Advisory. A market that is not set on just financial success but for once focuses on the whole picture http://www.upsides.com/2013/02/28/why-a-corporation-should-be-so-much-more-than-a-money-cow/

 

                                          THE ONLY WAY OUT

CHINA TO PRIORITIZE ENVIRONMENT OVER ECONOMY & DEVELOPMENT IN REVISED LAW - WILL USA FOLLOW? http://sco.lt/6f4UqH

 

 

 -▶ COMPANIES MUST STEP UP TO INCLUDE SOCIAL GOALS IN CORPORATE DECISIONS http://sco.lt/5Far6P

 

 

▶ WITH A SHIFT IN VALUES, BUSINESS COULD DO WHAT GOVERNMENTS CAN'T: SOLVE THE WORLD'S BIGGEST PROBLEMS FOR THE BENEFIT OF ALL SPECIES ON THIS PLANET http://www.theguardian.com/sustainable-business/business-government-world-problems-davos-multinational

 

 -▶  ON THE BACKS OF THE POOR  : 2012 CORPORATE PROFITS HIT RECORD HIGH WHILE WORKER WAGES HIT RECORD LOW  http://sco.lt/64Y1Tt

 

Harvard Business Review, October 24, 2014
▶ WHAT WILL IT TAKE TO CHANGE THE CULTURE OF WALL STREET. IT STARTS WITH SOCIOLOGY INSTEAD OF ECONOMICS http://blogs.hbr.org/2014/10/what-it-will-take-to-change-the-culture-of-wall-street/

 

Harvard Business Review, August 29, 2014
▶  WHATEVER HAPPENED TO CORPORATE STEWARDSHIP?

When corporations dodge taxes, it's an ethical issue.

http://blogs.hbr.org/2014/08/whatever-happened-to-corporate-stewardship/

 

FINANCIALIZING NATURE COULD BANKRUPT US ALL

Old Economics or Sustaining Policy?

                                              http://sco.lt/8fNIET

 

▶  HOW DEREGULATION /TAX LOOPHOLES ARE DESTROYING SOCIETY, AS THE RICH GET RICHER AND THE POOR GET POORER http://sco.lt/56KBZB

 

                                                      WATCH

                              "THE STORY OF SOLUTIONS"

                      Latest from Annie Leonard's "Story of Stuff"

                                 Resolving the "Game of More"

                                        http://sco.lt/7GgcbZ

 

 

▶ SHOULD COMPANIES COMPENSATE SOCIETY FOR ENVIRONMENTAL DESTRUCTION FROM WHICH THEY PROFIT? http://sco.lt/5x2tqz


 

- ▶ ZEN MASTER THICH NHAT HANH:  OUR SEARCH FOR FAME, WEALTH, POWER IS OUR DOWNFALL http://sco.lt/7AqFkn



 

 -▶ FINANCIALIZING NATURE COULD BANKRUPT US ALL.  OLD ECONOMICS OR SUSTAINING POLICY?  http://sco.lt/8fNIET

 

                                            ENOUGHNESS

           WESTERN THOUGHT vs INDIGENOUS PHILOSOPHY

                                        http://sco.lt/4kcNH7

 

 

- ▶ BILLIONS OF POUNDS OF OIL-BASED PLASTIC IN OUR OCEAN:  IMPACT ON SEA LIFE, YOUR SEAFOOD AND YOUR HEALTH  http://sco.lt/60XRsP



 - ▶ THE DEVOLUTION OF THE SEAS:  THE CONSEQUENCES OF MAN' OCEANIC DESTRUCTION AND CLIMATE CHANGE  http://sco.lt/6rj82D



-▶ HUMAN ARE TURNING THE EARTH INTO A 'LONELY AND VERY DANGEROUS PLANET', ECOLOGIST WARNS http://sco.lt/4xff17

 

                                    ECOLOGICAL ARMAGEDDON

                                          EXTINCTION CRISIS

IN 40 YEARS WE HAVE DISAPPEARED HALF OF THE WORLD'S WILD ANIMALS  http://sco.lt/8fK5eT

 

>> AN URGENT MEMO TO THE WORLD - The Natural Eye Project - http://thenaturaleye.wordpress.com/2012/07/12/an-urgent-memo-to-the-world/

 

                                                   WATCH

                                                   "HOME"

                                       Yann Arthus-Bertrand

                An Exquisite Dedication To the Stewards of Our Planet

                             Solutions For A Sustainable Planet

http://thenaturaleye.wordpress.com/2011/03/26/home-an-exquisite-story-of-our-world/




 


Via pdjmoo
Megan Tiger's insight:

Amazing list of articles, good list of references. 

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pdjmoo's curator insight, November 30, 2014 5:17 PM

       YOU ARE INVITED TO FOLLOW MY NEWS AGGREGATES



 ▶  CLIMATE CHANGE WILL IMPACT US ALL http://www.scoop.it/t/changingplanet

▶  BIODIVERSITY IS LIFE http://www.scoop.it/t/biodiversity-is-life

▶ CORPORATE SOCIAL RESPONSIBILITY http://www.scoop.it/t/environmental-and-human-health

▶  OUR OCEANS NEED US http://www.scoop.it/t/our-oceans-need-us

▶   OUR FOOD, OUR HEALTH http://www.scoop.it/t/agriculture-gmos-pesticides

Alexa Purves's comment, March 27, 2015 2:44 PM
Based on the second article down '2015 Will be the Year Brands Take a Public Stand on Social Issues"

Pro-social branding is going to take off in the year 2015. Pro-social branding is a company taking a stand on a controversial issue such as gender equality, same sex marriage or climate change. Taking a stand is not always a safe step for businesses, but it certainly is a viral one. Often when a company takes a stand it is seen on social media around the world. When companies support an issue they give power to the cause and ask their customers to take a stand along with them.

In the past sustainability was the buzzword of marketing. Sustainable companies would tell of their actions on environmental issues. Customers still do care about sustainability but most of them barely acknowledge sustainability claims of companies. If customers do acknowledge sustainability claims made by companies many people do not put a lot of faith in these claims. Sustainability should still be part of the marketing strategy of a business, but theses business now need to focus on pro social branding. Pro social branding is different from sustainability in that pro social branding takes a stand on an issue whereas sustainability focuses on what the company has done internally with their product. When a major company takes a stand on an issue, they are telling the public that this issue needs to be accepted. When a company takes a pro social stand on an issue they have committed themselves to a culture that they will have to support within their own business in order to not appear hypocritical.

Social media has called social issues to the forefront of people’s consciousness. For this reason alone I think pro-social branding is a great marketing strategy for companies. This could be risky as not all potential customers will agree with the stance. Sustainably is a safer marketing tactic as it is less debatable. That being said, pro social branding allows the customer to actively take a stand with the company. With sustainability the customer is being told to buy the product simply because the company is a sustainable one.
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Driverless car makers face ethical questions with no-win scenarios

Driverless car makers face ethical questions with no-win scenarios | Ethics Incorporated | Scoop.it
It's relatively easy to write computer code that directs a driverless car how to respond to a sudden dilemma, but the hard part is deciding what that response should be.
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Many moral decisions are made at the wheel, CTV news discusses that companies developing new driverless car technology are not focusing on these dilemmas  "People are philosophizing about it, but the question about real-world capability and real-world events that can affect us, we really haven't studied that issue," said Ron Medford, the director of safety for Google's self-driving car project. Experts in the field are hoping the focus will soon shift to how to address human morals into a developing technology. 



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q1-2014-magazine-wme1.pdf

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Looking for a job? This PDF gives the top ethical companies of 2014

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Jeans maker launches cheap financing for more ethical factories - FT.com

Jeans maker launches cheap financing for more ethical factories - FT.com | Ethics Incorporated | Scoop.it
Calling all hipsters: you may just have a new reason to feel better about your skinny jeans. In an attempt to bolster its ethical credentials and meet the demands of increasingly fussy millennial consumers, Levi Strauss & Co is offering a new
Megan Tiger's insight:

Amazing to see Levi Jeans stepping up to the plate a understanding their corporate social responsibility. Now we can all feel a little bit better about where our jeans come from. Jeans are every day products that are perfect for CRS. Consumers love opportunities to support CRS. I predict this product to be a huge success.   

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Report: Frac sand mines committed environmental violations, ethical issues

Report: Frac sand mines committed environmental violations, ethical  issues | Ethics Incorporated | Scoop.it
More than half the frac sand companies operating in Wisconsin have violated Department of Natural Resources regulations, manipulated local governments or engaged in “influence peddling and conflicts of interest,” a
Megan Tiger's insight:

"When you look at the readily available data, it really paints a picture of an industry that’s pretty comfortable with violating the rules and disrespecting local governments as a way of doing business,” A shame to see companies blatantly disregarding ethical responsibilities when technology is available change the outcome. Hopefully this is an opportunity for local governments to step up and realize the impact of corporate social responsibility. 

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It Pays To Be Green: Corporate Social Responsibility Meets the Bottom Line

It Pays To Be Green: Corporate Social Responsibility Meets the Bottom Line | Ethics Incorporated | Scoop.it

Via MindShare HR
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Farmer-owned chocolate company tastes success with Fairtrade award

Farmer-owned chocolate company tastes success with Fairtrade award | Ethics Incorporated | Scoop.it
Small, ethically-focused companies beat big brands in poll of the nation’s favourite Fairtrade products
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‘Ethical’ funds still pouring money into coal, oil and gas, new report finds

‘Ethical’ funds still pouring money into coal, oil and gas, new report finds | Ethics Incorporated | Scoop.it
Report by advisers Barchester Green names winners and sinners of ethical and environmental funds industry
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4 Tips to Get Your Workplace Excited About Corporate Social Responsibility

4 Tips to Get Your Workplace Excited About Corporate Social Responsibility | Ethics Incorporated | Scoop.it
Community West Foundation suggests these tips to get your workplace excited about corporate social responsibility.
Megan Tiger's insight:

Important to get smaller companies and communities involved in CRS, these are some very great ways 

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