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Collaborative Innovation Is Better For Business

Collaborative Innovation Is Better For Business | Entrepreneurship | Scoop.it
Bigger challenges mean working together more

Corporate innovation teams tend to have one of two backgrounds:

The first is well-established R&D teams that have been rebranded as innovation teams. These usually excel at science but struggle to create standalone products that succeed in the market.
The second is marketing-led innovation teams. They usually have an excellent track record of creating compelling propositions that excel the market, but they often struggle to make unique products with a clear technological differentiation.

Both teams create value in different ways, but they usually share a desire to control the innovation process from start to finish. They often have somewhat rigid processes and structures, in part because they have to defend their value in the larger organisation. Frequently they keep innovation sealed off from the rest of business, a defensive posturing that creates black box innovation processes. . .
Craig Stark's insight:
Our work with 3Open Labs focuses on Collaborative Innovation as an alterative path for startups and a more successful path for Corporate customers.
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Startup Professionals Musings: 10 Keys To Transforming Your Dream Into A Business

Startup Professionals Musings: 10 Keys To Transforming Your Dream Into A Business | Entrepreneurship | Scoop.it

It's never been a better time to build a startup but it's always hard to build a business.

Craig Stark's insight:

10 very good guideposts to help you determine if you have the right stuff to build a business from your idea.

 

You may consider other options such as partners, licensing opportunities or approaching other complimentary companies as "co-opitition" strategies.

 

Going it the hard way isn't always the best option!

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Why being ahead of the boat in innovation can suck

Why being ahead of the boat in innovation can suck | Entrepreneurship | Scoop.it
The worst place to be in any business or startup is realizing you missed the boat. All of your ideas and subsequent efforts are aligned with a market dynamic that leaves you behind the curve.

There
Craig Stark's insight:
Missing the boat is the usual problem, but what about being ahead of the boat?

Being way too early to market can leave you with very little tangible returns on your efforts.

Strategic partnerships, alliances and IP sharing options can help "way too early stage solutions" become viable business services or products.
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