Entrepreneurial Passion
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Entrepreneurial Passion
Information on Lean Start-Up, Content Marketing, Social Media, Minimal Viable Audience for the Passionate Entrepreneur
Curated by Randy Bauer
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Rescooped by Randy Bauer from Internet Marketing Strategy 2.0

New SEO Methods Reward Quality Content and Audience Engagement Skills

New SEO Methods Reward Quality Content and Audience Engagement Skills | Entrepreneurial Passion | Scoop.it



Via Robin Good
Robin Good's curator insight, June 30, 2013 3:34 AM

If you are looking for a way to become less dependent on SEO to keep your web site visibility on search engines, a new approach, promoting a radically different approach to conquer the search engine result pages, is emerging. 

It is being called New SEO.

From obsessive keyword analysis and inbound linking focus the new SEO approach focuses on higher quality content and greater attention to audience engagement and relationship building.

The accompanying infographic from Positionly eloquently illustrates the key differences between the traditional way of doing SEO and the new approach.

"The old way of thinking about SEO meant that analytical and mostly technical knowledge was given an edge.

New SEO should prize analytical and mostly marketing knowledge."

Rightful. Useful reminder. 7/10

Original article and infographic: http://socialbarrel.com/sustainable-and-algorithm-proof-new-seo-methods-for-2013/52145/

Celebritize You's comment, July 1, 2013 10:14 PM
Many of my clients are still thinking old SEO. Ugggh.
Johnny's curator insight, July 7, 2013 3:05 AM

Check ou the info graphic...

Scooped by Randy Bauer

Combine Email and Social for True Engagement

Combine Email and Social for True Engagement | Entrepreneurial Passion | Scoop.it
The tools for engaging your audience include both social media and email. It’s not a question of which channel is better; smart marketers know that both email and social media are important components to a complete marketing mix.
Randy Bauer's insight:

Jeff Bullas offers some great information on egaging your clients through email and social media channels. It is not how good your content is, it is how you can engage within your community/tribe.

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