Comcast Offers HBO without Other Cable Channels in Bundle Aimed at Cord-Cutters and Cord-Nevers Comcast is testing a low-cost bundle of services that includes HBO, TV Everywhere service HBO Go, local broadcast channels and high-speed Internet access.
Why This Matters: Comcast is pitching its new low-cost, broadband-plus-TV bundle at consumers who have shunned or canceled traditional cable TV, using HBO as a key enticement for those who don’t want to pay for a full package with other cable channels like ESPN, Fox News or TNT.