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Rescooped by Hector Diaz from It's Your Business
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Tradigital Marketing: How to integrate traditional and digital marketing for maximum results

Tradigital Marketing: How to integrate traditional and digital marketing for maximum results | Emprendimiento | Scoop.it
There is a paradigm shift regarding the way people consume media.

Via The Fish Firm II
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Maricarmen Husson's curator insight, May 4, 2015 11:00 PM

Hay un cambio de paradigma en cuanto a la forma de consumir los medios de comunicación.

 

Cómo integrar  marketing tradicional y marketing digital para obtener máximos resultados


TRADIGITAL

Rescooped by Hector Diaz from Innovative Marketing and Crowdfunding
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MediaTek makes it official: New Helio X20 packs 10 cores, three CPU clusters | ExtremeTech

MediaTek makes it official: New Helio X20 packs 10 cores, three CPU clusters  | ExtremeTech | Emprendimiento | Scoop.it
MediaTek has taken the lid off its new Helio X20 SoC and the chip is unabashedly aimed at the high-end of the market -- but MediaTek is going to have to do some substantial back-end work to make its deca-core darling work effectively in shipping hardware.

Via Marty Koenig
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Rescooped by Hector Diaz from SEO Tips, Advice, Help
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Twitter Cards for Blogs: How to Set Them Up

Twitter Cards for Blogs: How to Set Them Up | Emprendimiento | Scoop.it
Social Media Marketing Podcast 97, in this episode you'll discover the different types of Twitter cards available and how to set them up.

Via Bonnie Burns
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Bonnie Burns's curator insight, June 13, 2014 2:55 PM

A Twitter card is a way for you to add more text and images to your tweets. Twitter cards give you a lot more options than you get with an ordinary tweet.

Rescooped by Hector Diaz from Blogempleo Noticias
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Las claves del Branding personal que todo profesional debería conocer

Las claves del Branding personal que todo profesional debería conocer | Emprendimiento | Scoop.it

 

 

Las claves del Branding personal que todo profesional debería conocer.


Via Chema San Román S y Maite Alonso
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Rescooped by Hector Diaz from Innovative Marketing and Crowdfunding
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How Can Small Business Marketers Do A Better Job? For Starters, ‘Get a Strategy’ | Mobile Marketing Watch

How Can Small Business Marketers Do A Better Job? For Starters, ‘Get a Strategy’ | Mobile Marketing Watch | Emprendimiento | Scoop.it

Via Marty Koenig
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Rescooped by Hector Diaz from SEO Tips, Advice, Help
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How Google May Calculate Site Quality Scores (from Navneet Panda, the Panda creator)

How Google May Calculate Site Quality Scores (from Navneet Panda, the Panda creator) | Emprendimiento | Scoop.it

A Google Ranking Signal based upon a quality score that looks for queries that refer to the site. The patent tells us explicitly what features it was looking for in a site that might seem to indicate that the site was a quality site


Via Bonnie Burns
Hector Diaz's insight:

#NegtorNews

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Bonnie Burns's curator insight, May 14, 2015 1:12 PM

This recently granted patent did provide a way to measure the quality of a web site, and that measure could influence how well or poorly a site might rank in search results for a particular query.

Rescooped by Hector Diaz from Artículos y reflexiones
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Branding en la Era Digital y del Social Media

Branding en la Era Digital y del Social Media | Emprendimiento | Scoop.it
Branding en la Era Digital y del Social Media

Via Fernando Barrenechea
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Fernando Barrenechea's curator insight, June 16, 2014 1:10 PM

Cada época trae un nuevo conjunto de retos y oportunidades. La explosión actual del espacio digital y los medios sociales han afectado profundamente a la escena de marketing y cómo las marcas se están comportando nos conduce a preguntarnos si los principios básicos de la marca también han cambiado.

 

El branding, es el arte y la ciencia para construcción y gestión de las marcas con el objetivo de incrementar su valor para las empresas y los consumidores. Las marcas fuertes se construyen sobre la base de una estrategia de marca relevante y sistemas de identidad diferenciados que las hacen atractivos y exclusivos para sus públicos objetivos. Bien sea que la interacción con los clientes esté sucediendo en el mundo físico o en el digital, a través de un canal o varios canales, los principios básicos de una marca nunca deben cambiar, llamémoslo, consistencia. Sin embargo, la manifestación de la marca y su relación con los consumidores ha tomado una dimensión totalmente nueva en la era digital que requiere de una reflexión.