emotional design
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Excerpt: Design Thinking for Strategic Innovation | The Agency Post

Excerpt: Design Thinking for Strategic Innovation | The Agency Post | emotional design | Scoop.it
Idris Mootee discusses the components of design thinking, the culture that facilitates it and the complexities involved in it.
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Emotional Information Design

Emotional Information Design | emotional design | Scoop.it
Sometimes emotions can be hard to understand and define, and therefore to verbally express. Even though, when we are asked how we are doing, we tend to respond to with a simple 'Fine', we often are...

Via Dr. Susan Bainbridge
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Emotional Design with A.C.T. – Part 2

Emotional Design with A.C.T. – Part 2 | emotional design | Scoop.it

We’ll look at how relationships are formed when people interact with products over time, and we’ll explore how people experience the emotion of “love.” Then, we’ll examine how basic product goals like desirability, usability, and usefulness relate to the different types of love. Finally, we’ll explore the A.C.T. model, a user-friendly take on using existing frameworks for designing emotional experiences.

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