Email Newsletter Design
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Email Newsletter Design
email and newsletter design for email marketing
Curated by Firsta Yudith
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The Ultimate Guide To eCommerce Email Marketing

The Ultimate Guide To eCommerce Email Marketing | Email Newsletter Design | Scoop.it
Check out the 3-Part Ultimate Guide to eCommerce Email Marketing. Get the tools you need to set up your own eCommerce email marketing campaign.

This is part 1 & 2 of a whopping 10,000+ word guide to eCommerce email marketing. Before you continue, bookmark this page now because you’ll want to return to it later.

Part 1 – The Tools of an eCommerce Email Marketing Strategy (Published December 9th, 2015)

Part 2 – eCommerce Email Marketing Campaign Roadmap – Stage 1 (Published January 19th, 2016)

Part 3 –  eCommerce Email Marketing Campaign Roadmap – Stage 2 (Published February 2nd, 2016)

Imagine having email campaigns that trigger automatically — based on how someone interacts with your company and your website.

These “automated” campaigns then go out to do your bidding…

…they build relationships and trust… they indoctrinate subscribers into your brand (so they buy from you instead of your competitors)… they keep people engaged (so they never stop opening, clicking and buying)… and finally…

…they drive a predictable stream of sales, every day of every week of every year.

And that’s just the automated side of things. Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via stevebatch, malek, Marc Kneepkens
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Marc Kneepkens's curator insight, February 5, 2016 9:08 AM

Great resource to have for #Email #Marketing.

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Simple Tips for Designing a Newsletter Template That Stands Out | Design Shack

Simple Tips for Designing a Newsletter Template That Stands Out | Design Shack | Email Newsletter Design | Scoop.it

When designing your email newsletter, really think about ways to make it stand out from the pack. Focus on branding as well as the use of great images and color. Finally, test it to ensure that your newsletter is compatible on a variety of devices and across multiple email clients

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How to Design a Seductive Email Marketing Campaign Like HP

How to Design a Seductive Email Marketing Campaign Like HP | Email Newsletter Design | Scoop.it
Let’s look at an email marketing campaign by Hewlett-Packard for some seductively simple lessons that can generate more sales with less copy.
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10 simple but effective email newsletter designs | Web design | Creative Bloq

10 simple but effective email newsletter designs | Web design | Creative Bloq | Email Newsletter Design | Scoop.it
With your inbox bulging with email newsletters - from small businesses you've never heard of to major retailers such as Amazon - it soon becomes clear how needlessly complex some newsletters can be, and how quickly they disappear into your trash folder.
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9 Tricks to Design The Perfect HTML Newsletter

9 Tricks to Design The Perfect HTML Newsletter | Email Newsletter Design | Scoop.it
An e-mail newsletter is the perfect way to stay in touch with your clients or followers. Often your company or website will have numerous product updates, or possibly upcoming events you’d like to share. It’s always possible to post new information to your blog or social media streams, but your ... Continue reading »
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Email marketing: what makes people unsubscribe?

Email marketing: what makes people unsubscribe? | Email Newsletter Design | Scoop.it
The start of the New Year always sees a raft of unsubscribes terrorize email marketers around the globe, as users attempt to clear the slate for the year ahead.
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Email design best practices [Infographic]

Email design best practices [Infographic] | Email Newsletter Design | Scoop.it
Tips to create an effective email template... from header to footer Here's a useful infographic for Email marketers from Email template designers Email Mon. Marketing topic(s):Email creative and copywriting. Advice by Dave Chaffey.
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25 Email Design Best Practices for Mobile + Desktop

25 Email Design Best Practices for Mobile + Desktop | Email Newsletter Design | Scoop.it

1. Establish a theme

2. Include links to social media profiles

3. Optimize your "from line"

4. Use subject line to talk about what's inside

5. Write the shortest subject line you can..

6. Use top 2" - 4" to give away enough information for the user to make a decision

7. Use a table of contents if you have a lot to cover

8. Give all of your content enough room to breathe

9. Engage readers 

10. Keep the length manageable

11. Know the business goal before sending every newsletter

12. Follow CAN-SPAM rules

13. Tell subscribers your schedule

14. Encourage sharing

15. Keep eyes on the left side

16. Discover your best delivery times

17. Don't hide the unsubscribe button

18. Link to an HTML version

19. Know that mobile has a set of CAN-SPAM rules too

20. Use bigger fonts

21. Use a standard format

22. Use image alt tags

23. Keep images simple

24. Keep it narrow for mobile sake

25. Create tappable call to action

 

 

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7 Tips: Improve Your Email Design

7 Tips: Improve Your Email Design | Email Newsletter Design | Scoop.it
Do you want to improve your email response rates? Follow these 7 email design tips from ExactTarget to make sure you’re using email marketing best practices and getting the response you need.
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