Email Deliverability
11 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Holy Stranger
Scoop.it!

Q4 Email Deliverability: More Important Now Than Ever (Part 2) | Yesmail

Q4 Email Deliverability: More Important Now Than Ever (Part 2) | Yesmail | Email Deliverability | Scoop.it

In this post, we will recommend best practices to detect and prevent deliverability issues that can cause anywhere from thousands to millions of dollars in lost revenue. Below are some important considerations to keep in mind to ensure you don’t encounter deliverability challenges.

more...
No comment yet.
Rescooped by Holy Stranger from Email deliverability
Scoop.it!

A Simpler Approach to an Email Deliverability Metric

A Simpler Approach to an Email Deliverability Metric | Email Deliverability | Scoop.it

The term Email #Deliverability is used to describe how well an #email flow can reach its intended recipients. This has become a cornerstone concept when discussing quality metrics in the email industry and as such, it is important to understand how to measure it.  Email Deliverability is considered to be affected by a mythical metric, the #reputation of the sender, which is a measure of that sender behavior over time — and the reactions of the recipients to his messages.

 


Via ReturnPath_FR
more...
No comment yet.
Rescooped by Holy Stranger from Email deliverability
Scoop.it!

eSender Reputation is a Major Factor for Email Delivery

Poor deliverability is essentially a waste of your creative time and budget. One in seven commercial emails will not get delivered due to the sender's reputation.


Via ReturnPath_FR
more...
No comment yet.
Scooped by Holy Stranger
Scoop.it!

Missing Email? Tweak Your Spam Filter

Missing Email? Tweak Your Spam Filter | Email Deliverability | Scoop.it
Missing Email? Tweak Your Spam Filter - Spam is an annoying fact of online life that can never be avoided entirely. No matter how good your defenses, a spam message is going to appear in your inbox occasionally.
more...
No comment yet.
Rescooped by Holy Stranger from Email deliverability
Scoop.it!

Email deliverability checklist - Improve email deliverability now

Email deliverability checklist - Improve email deliverability now | Email Deliverability | Scoop.it

In this #Email #deliverability checklist we will see that the actual sending of email is one tiny step in a larger process of delivering email. There are a myriad of other requirements that need to be covered by yourself and your #ESP to get emails into the #inbox and for the emails to then be engaging enough for your customers to read them.

 

Deliverability is a complex environment that requires all the moving parts between technology, professional services, industry knowledge and processes to work together. There is no silver bullet and all the settings in this Email deliverability checklist need to work in conjunction with each other to have the desired result.

 

 


Via ReturnPath_FR
more...
No comment yet.
Rescooped by Holy Stranger from H2H Marketing
Scoop.it!

Email Deliverability: 5 tactics for 99% (or greater) delivery across millions of subscribers | MarketingSherpa

Email Deliverability: 5 tactics for 99% (or greater) delivery across millions of subscribers | MarketingSherpa | Email Deliverability | Scoop.it
Maintaining deliverability can be tedious. It’s easy to get lost in the details and lose sight of the big picture -- the deliverability tactics that matter most.

Via Fabrizio Faraco
more...
No comment yet.