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Rescooped by Mike Castellanos Jr. from Ecommerce
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Know Your Customers

Know Your Customers | Ecommerce | Scoop.it
Collecting information about your customers can have a number of benefits for your e-commerce business, from getting a clearer view of your target market to improving customer communications.
Mike Castellanos Jr.'s insight:

Why it's important to know your customers to succeed 

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Mike Castellanos Jr.'s curator insight, August 1, 2014 4:41 PM
Know Your Customers

Collecting information about your customers can have a number of benefits for your e-commerce business, from getting a clearer view of your target market to improving customer communications. Here are the areas where collecting customer data can really move the needle.

 

Your target market


Every business should know who its target market is. Ideally you would know this before you even started making sales. However, businesses evolve and so do markets. The group you once thought was your target market may no longer be ...more 

Scooped by Mike Castellanos Jr.
Scoop.it!

Know Your Customers

Know Your Customers | Ecommerce | Scoop.it
Collecting information about your customers can have a number of benefits for your e-commerce business, from getting a clearer view of your target market to improving customer communications.
Mike Castellanos Jr.'s insight:
Know Your Customers

Collecting information about your customers can have a number of benefits for your e-commerce business, from getting a clearer view of your target market to improving customer communications. Here are the areas where collecting customer data can really move the needle.

 

Your target market


Every business should know who its target market is. Ideally you would know this before you even started making sales. However, businesses evolve and so do markets. The group you once thought was your target market may no longer be ...more 

more...
Mike Castellanos Jr.'s curator insight, August 1, 2014 4:43 PM

Why it's important to know your customers to succeed