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L’Oreal, Ben and Jerry’s, and more see benefit in “carbon insetting”

L’Oreal, Ben and Jerry’s, and more see benefit in “carbon insetting” | Groupe ECOCERT | Scoop.it

Nespresso’s massive initiative with PUR Projet — planting 10 million trees in Colombia, Ethiopia, Mexico and Nicaragua to reach carbon neutrality by 2020 — is not certified through the Clean Development Mechanism, though it is audited and certified by a third party, Ecocert, using a similar verification scheme.

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