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Guest post: Some important dos and don'ts for your Google+ Page

Guest post: Some important dos and don'ts for your Google+ Page | e-commerce & social media | Scoop.it
Like it or not, Google+, is here to stay. Even if you've roundly ignored the plaform in your personal social media life, you can't afford to do the same with your company. Cultivating an active, well-trafficked page takes time and effort, but the advantages it brings are well worth the investment.

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How to Use Google+ Profiles and Pages for Better Visibility |

How to Use Google+ Profiles and Pages for Better Visibility | | e-commerce & social media | Scoop.it
Are you using Google+? This article shares three tips for optimizing your Google+ profile and business page to make your business more visible.

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marketingIO's curator insight, October 20, 2014 7:54 PM

Just don't kill your peeps with company stuff.

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Google Plus - Frequently Asked Questions! - Plus Your Business

Google Plus - Frequently Asked Questions! - Plus Your Business | e-commerce & social media | Scoop.it
Here is a collection of some of the most common questions we tend to be asked in the PYB community, and some we think you would benefit is knowing too!

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, July 3, 2014 12:08 AM


An excellent resource to keep close by when using Google+!

Janet Vasil's curator insight, July 6, 2014 9:15 AM

I plan to keep this FAQ guide handy - good resource round-up.

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A Personal Reflection On Google+ | TechCrunch

A Personal Reflection On Google+  | TechCrunch | e-commerce & social media | Scoop.it

I joined Google the day after my Stanford graduation in June of 2011, and two days later got to take a peek at the product I would be working on for the next three months...


The news yesterday that Vic Gundotra, Google’s Senior Vice President of Social, is leaving comes as little surprise. I read about it on Facebook first, then on Twitter, then on Secret, and then on Google+, which perhaps says everything about the success of Google’s most recent foray into social. Google+’s momentmay have passed, but the lessons to be learned will last a lifetime for me, and for the hundreds of others who played a role in building it.


The Coming Death of GoogleToday, it can be hard to imagine that Google faced a deep existential threat to its business three years ago. The company’s financials were as strong as always, but there was a growing cacophony among bloggers and the wider media over the future of the company in the throes of an industry rapidly changing due to social, local and mobile. Google was still primarily a web-based company, the bulk of its revenues derived from advertising that had failed to deeply penetrate any of these three nascent verticals....


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Jeff Domansky's curator insight, April 27, 2014 4:00 AM

Google Minus? This is a telling insight into recent developments in the future of Google Plus. Recommended reading. 9/10

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Luiz Fernando - Google+ - See the posts from all your circles in chronological order!…

Luiz Fernando - Google+ - See the posts from all your circles in chronological order!… | e-commerce & social media | Scoop.it

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, April 6, 2014 9:28 AM


Something totally new for me! Did you know?

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What is Google Authorship? Tips and Resources

What is Google Authorship? Tips and Resources | e-commerce & social media | Scoop.it
As professional content curators, creators, and promoters, we've all heard about the importance of Google Authorship, and know that, somehow, it does have more benefits than just causing our beautiful faces to show up in search results next to content we've published.

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, February 26, 2014 9:01 PM


This article does not rock because I am mentioned. No, no, it rocks because @Ally Greer did a fantastic job highlighting the most important tips and resources about Google Authorship. Love it!

Heather Koroll's curator insight, March 4, 2014 8:28 PM

add your insight...

 

 
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The Ultimate Google Plus Posting Guide!

The Ultimate Google Plus Posting Guide! | e-commerce & social media | Scoop.it
Learn easy Google Plus posting tips & tricks that will help you increase the visibility and engagement of your posts.

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Jaana Nyström's curator insight, February 6, 2014 5:58 AM

Great tips from Brian Jensen about Googleplus. Thanks for using my post as an example! :-)

Cendrine Marrouat - cendrinemarrouat.com's curator insight, February 7, 2014 2:56 AM


One of the best posts I have read on the topic. Tons of useful tips!

malek's curator insight, February 7, 2014 6:51 AM

Good collection of tips and sources.

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How Google Plus Profiles & Pages Gain Search Authority

How Google Plus Profiles & Pages Gain Search Authority | e-commerce & social media | Scoop.it

Increasing Visibility & Influence In Google Search

That means that anyone who wants to make use of Google+ as part of an overall strategy of increasing visibility and influence in Google Search should be actively pursuing all of the following tactics:

- Build a strong network within Google+. You should seek to cultivate not just a large number of followers, but more importantly, active relationships and partnerships with influential Google+ users. Their citations to your profile have a powerful effect on its authority to Google.


 - Cultivate quality links from trusted websites. Create the kind of presence on Google+ that site owners want to recommend and link to. When being interviewed or referenced by a site, ask if they would link to your Google+ profile or page for identity purposes.


 - Use Google Authorship for your content across the Web. Although this tip applies only to personal profiles, since Google Authorship involves a legitimate, Google-approved link to our profile, the more quality content you produce on trusted sites, the more authority given to your profile.


To read the full article, click on the title.



Get your Free Business Plan Template here: http://bit.ly/1aKy7km


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Jaana Nyström's curator insight, February 1, 2014 9:56 AM

Google+ = Google...

Bill Gassett's curator insight, February 2, 2014 8:01 AM

Great insight from Google Plus maven Mark Traphagen who explains how out Google+ profiles can become relevant in search on their own.

Marc Kneepkens's curator insight, February 2, 2014 11:27 AM

Very interesting to increase your visibility and ranking online. If anyone wants to connect with my Google+ profile, go to Marc Kneepkens on Google+

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CircleCount helps you make the most of Google+

CircleCount helps you make the most of Google+ | e-commerce & social media | Scoop.it
A few weeks ago, I shared a list of tools to help you make the most of Google+. Quite a few people noticed that a major one was missing: CircleCount. I left out that one on purpose because it deserved an article in itself.

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, January 13, 2014 11:30 PM


Probably the best free tool to understand your audience on Google+!

Cendrine Marrouat - cendrinemarrouat.com's comment, January 14, 2014 4:02 PM
Thank you for sharing my article! :-)
Chris Cloutier's comment, January 14, 2014 4:17 PM
No problem, it's a great article.
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How to Edit Your Google Plus Hover Card and Gain More Targeted Followers

How to Edit Your Google Plus Hover Card and Gain More Targeted Followers | e-commerce & social media | Scoop.it
Your Google Plus (G+) hover card is the first impression people have of you inside G+. Well, actually your profile image is the very first impression. When G+ users mouse over your profile image in...

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Weballtheway's curator insight, January 6, 2014 8:01 PM

 

http://www.weballtheway.com.au- Our Team has experience in making customised solutions for your business needs and bringing in great exposure to the customers. Using the best tools that todays world has to offer at competitive prices just to make you look good in the world of Online Marketing.

 

Give us a SHOUT! And our experts will attend to you as soon as possible.

Alexander Abramov's curator insight, January 6, 2014 10:22 PM

Google+ in Russia has not hitherto importance, unfortunately.

Steve Miletto's curator insight, January 7, 2014 9:41 AM

Excellent info about using Google+ to connect

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14 tools to rock Google+

14 tools to rock Google+ | e-commerce & social media | Scoop.it
Looking for tools to grow your presence on Google+? Check out the list below. Social media is always changing, so new services pop up weekly. As a result, this list cannot be exhaustive. I plan on ...

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Philip Search's curator insight, December 4, 2013 5:07 AM

some Great tools to help promote your business on Google Plus 

Businessopportunites's curator insight, December 6, 2013 2:48 AM

Nice Post! Thanks for sharing the post.

Lynn O'Connell for O'Connell Meier's curator insight, December 22, 2013 8:16 PM

Widgets, tools, and extensions to help you rock google+

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5 Reasons Your Business Should Be On Google+ [INFOGRAPHIC]

5 Reasons Your Business Should Be On Google+ [INFOGRAPHIC] | e-commerce & social media | Scoop.it
With a clean interface, revelatory features like Ripples, Hangout, and Communities, and groundbreaking search integration, Google Plus is the place to be if you want your business to be ahead of the marketing arena.

Google+ is a huge game changer for the social media and search engine marketing world. With over 1 billion accounts and 540 million monthly active users, the network is in line to surpass Facebook and become the most widely used social network in the world.

 

Check out this latest infographic by SocialClinch and DIW, which delineates 5+ plus reasons your business should be on Google+.


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9Dotstrategies's curator insight, November 10, 2013 10:20 PM
Infographic: Reasons Your Business Should Be On Google+
Darius Douglass's curator insight, December 1, 2013 3:26 PM

This is more like an ad,  Social Clinch must have gotten paid or looking to gain favor.

Lori Wilk's curator insight, December 28, 2013 3:19 PM

Simple to understand visual

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Google+ Helper Community – Basics for beginners** category!

Google+ Helper Community – Basics for beginners** category! | e-commerce & social media | Scoop.it

I have been collecting helpful posts here in my Google+ Helper community: 

I hope they will help you get started on Google+ and also help you get the best results for your business!


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Mia Voss's curator insight, November 3, 2013 12:42 AM

always helpful!  

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Grow your Google+ audience organically with these tips (Infographic)

Grow your Google+ audience organically with these tips (Infographic) | e-commerce & social media | Scoop.it

I love Everypost's infographics. This one offers great tips!


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Alexander Abramov's curator insight, January 10, 2015 11:24 PM

Grow your Google+ audience organically with these tips #infographic
january 9, 2015 · by Cendrine Marrouat

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The Importance of Google+ for Implicit and Local Search

The Importance of Google+ for Implicit and Local Search | e-commerce & social media | Scoop.it
Search intent has changed with the abundance of metadata available for Google to use in its algorithm so that they know enough background information on

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Peg Corwin's curator insight, June 29, 2014 1:16 PM

Call local searches are not equal.  Hyperlocal terms are becoming more significant.  Learn more..

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Google Is Reportedly Set To Carve Up Its Failed Social Network Google+

Google Is Reportedly Set To Carve Up Its Failed Social Network Google+ | e-commerce & social media | Scoop.it

Google may kill its social network, Google+, following Vic Gundotra's departure.Google is reportedly planning to dismantle its social network, Google+. Google will consider Google+ a platform rather than a product, TechCrunch reports, citing "multiple sources.


"This means that it will no longer exist as a social network aimed at competing with Facebook, but it still might be integrated into Google's existing products. The company has allegedly been shifting the teams that used to be at "the core" of Google+ and is moving more talent toward the Android team....


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wanderingsalsero's curator insight, April 28, 2014 3:08 AM

I must admit that I'm one of those people who was kind of irritated when I started to hear that Google+ was ANOTHER social network I had to worry about.  As if Facebook wasn't enough pain-in-the-ass.  However, I will admit also that any property that Google has is probably going to be impossible to ignore simply because they clearly are going to give it preferential treatment (just like Blogger).

thomas junillon's curator insight, April 28, 2014 8:27 AM

wait & see... as usual with G+!

Joan Puighermanal Oller's curator insight, April 28, 2014 11:42 AM

Segons algunes fonts Google tancarà Google+ com a xarxa social!!

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Jaana Nyström - Google+ - Frequently asked questions about Google+ Communities …

Jaana Nyström - Google+ - Frequently asked questions about Google+ Communities … | e-commerce & social media | Scoop.it

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, April 7, 2014 3:23 AM


A very good reference to bookmark if you are getting started with Google+ Communities...

Nine0Media's curator insight, April 7, 2014 7:06 PM

#DIYSEO

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Google Plus Personal Search and SEO

Google Plus Personal Search and SEO | e-commerce & social media | Scoop.it
Personalized search results have been around for quite some time, but they've changed so much that we need a new term for them: private search results. This post is a snapshot of what we're seeing today (including +Post Ads), along with guidance for how best to take advantage of the latest trends.

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Peg Corwin's curator insight, March 8, 2014 4:35 PM

Understand from an SEO perspective how Google Plus settings influence private search results for Only You, Limited Searches and Public Searches.


Quote: 

"Private Search, with its combination of Google Now and Social Search (aka: Google Plus) represent a big percentage of the SERPs users see, and its majority in case of mobile search users on Android devices.

Google Plus, then, due to its cross-product platform nature, influences the search experience also of the users not using it as a Social Network."


If you like this scoop, would you consider a thumbs up or share?

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Google+ now has 1.15 billion users!

Google+ now has 1.15 billion users! | e-commerce & social media | Scoop.it

Looking for updated traffic numbers on Google+ traffic? Social media agency We Are Social released an interesting infographic on Wednesday. Here are some highlights


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John Thomas's curator insight, February 15, 2014 12:44 PM

Looking for updated traffic numbers on Google+ traffic? Social media agency We Are Social released an interesting infographic on Wednesday. Here are some highlights

Cendrine Marrouat - cendrinemarrouat.com's comment, February 15, 2014 5:20 PM
@malek, nerds are people too. ;-)
Tomas Trejbal's curator insight, February 20, 2014 4:49 AM

few interesting stats about G+ and other Google services... dominant sales of Android phones positively affects number of Google + subscribers...

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Google+ Pages for Local: An SMB Survival Guide

Google+ Pages for Local: An SMB Survival Guide | e-commerce & social media | Scoop.it
In the forced march to social, Google has created a number of taxing issues and problems for both small businesses and searchers. One of the most egregious t

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Peg Corwin's curator insight, January 29, 2014 12:21 PM

Bare minimum content for a LOCAL BUSINESS on GOOGLE+


- Page images cover 1600x900 pixels and logo

- 2 posts with "very brief marketing message with links to your site, driving directions, your phone number and perhaps more specific calls to action that effectively give your future client an easy way to get in touch with you."


Click for details.


If you like this scoop, please consider a thumbs up or share.

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This trick will allow you to easily track who shares your content on Google+

This trick will allow you to easily track who shares your content on Google+ | e-commerce & social media | Scoop.it
Those who have used Google+ for a while are aware of its powerful search functionality. With it, you can see posts shared on the Plus as well as trending content found elsewhere on the Internet.

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, January 23, 2014 8:56 PM


Monitoring conversations around your brand or name is very important. It does not only allow you to know your audience better, but it also helps build stronger relationships.


The Google+ Search functionality is very powerful for that particular purpose.


To help you leverage it, I have created a short tutorial on my blog. I hope you will find it useful!

Roy Sheridan's curator insight, January 24, 2014 12:42 PM

Never knew that!

Cendrine Marrouat - cendrinemarrouat.com's comment, February 1, 2014 4:29 AM
@Roy Sheridan Now you do! ;-)
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How to Improve SEO with Google Authorship - TechWyse | #TheMarketingTechAlert

How to Improve SEO with Google Authorship - TechWyse | #TheMarketingTechAlert | e-commerce & social media | Scoop.it
Has your brand taken advantage of the Google Authorship program yet? If not, you're missing out on a powerful way to increase your visibility, establish yourself as an authority, and get some special treatment with Google as a bonus.


Advanced/ Digest...


1. Rich snippets are eye-catching.

Rich snippets make your content stand out on a search results page, and visibility leads to clicks.

2. Click-throughs are increased.

As we just said, greater visibility does help boost click-through rates, but it’s not just pure visibility that gets those clicks. It’s the sense of trust that readers feel by seeing a name and a face attached to content.

3. Your brand gains instant credibility.

When you have a headshot right next to your search results listing, your company immediately stands out from all the other faceless entities.

4. Your content gets indexed faster.

If your content is of a timely nature, getting it indexed quickly is critical. Google Authorship gives priority to content that’s linked to a Google+ profile, giving it a significant advantage in the race to the top of the search results page.

5. Google Authorship levels the playing field.

When Google Authorship is in the mix, it doesn’t matter as much exactly where your content ranks on the search results page. Being 6th or 7th on the list isn’t as big of an issue when your content comes in the form of an eye-catching rich snippet.

 

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Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


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marketingIO's curator insight, January 9, 2014 8:47 PM

If Google+ and Google Authorship are not a part of your SEO efforts, scream at someone. This is a gots-to-do situation.

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Beginner’s Guide To Google+ Notifications

Beginner’s Guide To Google+ Notifications | e-commerce & social media | Scoop.it

Google Plus Notifications, Meet Mr. Jingles!


“I’m the official G+ Notifications ‘mascot’ but I don’t like it when people call me that.” that’s what Mr. Jingles says about himself.

 

Yes, he is the cheery notification bell with a cute face, who appears in the top right corner of your Google bar.

 

He goes through all of your notifications and bring them up to you when you sign in to Google+. Every now and then, he does a fun little dance too :-)


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Why Google+ Haters Are The Best Thing For Google+

Why Google+ Haters Are The Best Thing For Google+ | e-commerce & social media | Scoop.it
So recently, I’ve been seeing a few posts and articles circulating around the web that are basically hating on Google+ and, well, as a Google+ lover, I think that’s pretty awesome. Huh!?? Yup. You ...

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, November 24, 2013 4:09 AM

An excellent article on what the Google+ haters really don't understand about the platform. 

 

I don't think I have read a better post on the topic!

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Google+ Helper Community – Basics for beginners** category!

Google+ Helper Community – Basics for beginners** category! | e-commerce & social media | Scoop.it

I have been collecting helpful posts here in my Google+ Helper community: 

I hope they will help you get started on Google+ and also help you get the best results for your business!


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Mia Voss's curator insight, November 3, 2013 12:42 AM

always helpful!