digitalx
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All things digital. Social media, business models in the digital economy and innovation.
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How Pepsi engaged the Chinese youth with creative crowdsourcing

How Pepsi engaged the Chinese youth with creative crowdsourcing | digitalx | Scoop.it
The world’s first timeline of crowdsourcing by brands is being constantly updated with past and present cases, and there are now more than 200 crowdsourcing initiatives featured – lots ...
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Radio Formats|Media Mix|Social Media Strategy

Radio Formats|Media Mix|Social Media Strategy | digitalx | Scoop.it
Fifty-eight percent of online American adults use social media and listen to the radio. But what radio formats are most popular for U.S. adults who engage in social networking?
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Why You Won't Get Breakthrough Innovation by Being Nice - Simon ...

Why You Won't Get Breakthrough Innovation by Being Nice - Simon ... | digitalx | Scoop.it
Ironically, these days, anybody in charge of that kind of innovation always seems to kick off an initiative with a variation on "We want to be the Apple/ iPod/ iPhone of xxx." But whenever I hear people invoking the spirit of Apple, ...
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Asia leads in social media engagement / We Are Social

Asia leads in social media engagement / We Are Social | digitalx | Scoop.it
Tom Smith, founder of GlobalWebIndex, exclusively talks us through their new Social Engagement Benchmark report.
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Pulitzer Prizes Highlight Social Media's Penetration Into the Newsroom

Pulitzer Prizes Highlight Social Media's Penetration Into the Newsroom | digitalx | Scoop.it
The 2012 Pulitzer Prize winners reflect the rising role of social media and the Internet in today's news coverage.
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The Second Wave of Social Disruption | AdAge Digital Conference ...

The Second Wave of Social Disruption | AdAge Digital Conference ... | digitalx | Scoop.it
iQ a lab where digital experimentation becomes healthy innovation. ... Jonah Peretti has spent the last six years creating viral hits, tracking online social behavior, and building technology to amplify buzz.
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