Digital Possibilities
159 views | +0 today
Follow
Digital Possibilities
Helping small to medium business take advantage of the opportunity that is available to them through online marketing
Curated by James Duffey
Your new post is loading...
Your new post is loading...
Scooped by James Duffey
Scoop.it!

Good Or Bad - You Must Engage With Your Customers Through Social Media

Good Or Bad - You Must Engage With Your Customers Through Social Media | Digital Possibilities | Scoop.it
Participating in the social space is becoming a cost of doing business for most companies and requires preparation for engagement with customers who have had both positive and negative experiences.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Making the Most of LinkedIn Insights | Social Media Today

Making the Most of LinkedIn Insights | Social Media Today | Digital Possibilities | Scoop.it
LinkedIn provides three sets of statistics: Per Post, Follower and Page. Per Post Insights are specific to each status update. Simply go to your Company Page and scroll down through your previous updates.
James Duffey's insight:

Great tips for using LinkeIn

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Making digital and traditional marketing work together

Making digital and traditional marketing work together | Digital Possibilities | Scoop.it
Even though it is impossible to have a conversation today with a CMO or other marketing leader that doesn’t address digital strategies and tactics, it is easy to forget that the term “digital marketing” did not even exist 10-15 years ago.
James Duffey's insight:

Don't throw the Baby out with the bath water. "There shouldn’t be a debate between ‘traditional marketing’ and ‘digital marketing’ -- this is a false choice. Instead, the conversation needs to shift to focus on how the two channels work together, as well as how marketers can leverage the best both channels have to offer."

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Pinterest: nine best practice tips for brands

Pinterest: nine best practice tips for brands | Digital Possibilities | Scoop.it
Pinterest is essentially a site where users endorse and recommend images or products they have found, and also where they go to look for inspiration.
James Duffey's insight:

Some great tips on using pinterest for your business "it’s well suited to fashion, beauty, interior design and weddings,"

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

5 Tips to Make Facebook Marketing Mobile-Friendly | Social Media ...

5 Tips to Make Facebook Marketing Mobile-Friendly | Social Media ... | Digital Possibilities | Scoop.it
Facebook Mobile Marketing: Learn five things you can do make your Facebook marketing mobile friendly and get more customers.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Top 10 Reasons Why You Need a Content Marketing Strategy | Social Media Today

Top 10 Reasons Why You Need a Content Marketing Strategy | Social Media Today | Digital Possibilities | Scoop.it
Top Ten reasons why your brands needs a content marketing strategy, including the need to feed your social media marketing efforts.
James Duffey's insight:

 "The key is to produce great content to help your target audience achieve their goals and desires and to connect brand to individual in a meaningful, memorable way."

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Ads Worth Spreading 2013

Ads Worth Spreading 2013 | Digital Possibilities | Scoop.it
It is one of my favorite initiatives.
TED has been working hard to acknowledge TV ads that are "ideas worth spreading." When I hear people say that they hate advertising, I don't believe them.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

6 Hot Trends in Digital Marketing

6 Hot Trends in Digital Marketing | Digital Possibilities | Scoop.it
The digital marketing landscape is constantly changing. What was hot last year, won't necessarily still be top dog this year.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy | Digital Possibilities | Scoop.it
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, here are three reasons having a mobile–friendly website is becoming essential.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Content Marketing for SEO [Infographic] - Content Strategy Hub

Content Marketing for SEO [Infographic] - Content Strategy Hub | Digital Possibilities | Scoop.it
Content marketing is on a meteoric rise in popularity. But how do you apply content marketing for SEO? Discussion & infographic inside after you click here.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

3 Ways Social Video Marketing Can Help You | Business 2 Community

3 Ways Social Video Marketing Can Help You | Business 2 Community | Digital Possibilities | Scoop.it
These are exciting times to be in Internet marketing! As the Internet grows and matures as a medium, marketers are seeing new opportunities everywhere.
more...
No comment yet.
Rescooped by James Duffey from Dealership Marketing Services
Scoop.it!

Infographic: Online Activity Every Minute Of Every day - Automotive Digital Marketing Professional Community

Infographic: Online Activity Every Minute Of Every day - Automotive Digital Marketing Professional Community | Digital Possibilities | Scoop.it
What happens on the internet every minute?

Good infographic about the volume of activity happening on the Internet every minute of each day. The breakdown of…

Via Manny Luna
James Duffey's insight:

Wow

more...
FelixASotolongo's curator insight, March 8, 2013 4:03 PM

Cada vez más los minutos en Internet son más emocionantes.

Mike Ellsworth's comment, March 10, 2013 5:34 PM
Thanks for the reScoop, Benscoop!
Mike Ellsworth's comment, March 12, 2013 2:11 PM
Philippe, thanks for the reScoop!
Scooped by James Duffey
Scoop.it!

Social Media Map - by Overdrive Interactive

Social Media Map - by Overdrive Interactive | Digital Possibilities | Scoop.it
The latest Social Media Map from Overdrive Interactive is completely updated for 2013. It’s a snapshot of the evolving social media marketing landscape. View online or download as a PDF with live links.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

What do shoppers actually want from a mobile experience?

What do shoppers actually want from a mobile experience? | Digital Possibilities | Scoop.it
Much has been said about mobile over the years. Every marketer, brand manager or head of multichannel knows that it’s key to capturing customers on the move.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

A Facebook Fan Is Worth $174, Researcher Says

A Facebook Fan Is Worth $174, Researcher Says | Digital Possibilities | Scoop.it
How much is a Facebook fan worth to a brand? The answer is $174, according to one recent study.
James Duffey's insight:

What is each facebook fan worth to you?

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Using Twitter for Sales and Marketing

Using Twitter for Sales and Marketing | Digital Possibilities | Scoop.it
Business owners are using Twitter to market their businesses and increase sales. Here are 10 ways you can do the same.
James Duffey's insight:

Some great tips on using Twitter.

more...
No comment yet.
Rescooped by James Duffey from Public Relations & Social Marketing Insight
Scoop.it!

Don’t Throw Out the Baby with the Bathwater: What We Can Learn from Traditional Advertising | Business 2 Community

Don’t Throw Out the Baby with the Bathwater: What We Can Learn from Traditional Advertising | Business 2 Community | Digital Possibilities | Scoop.it
Traditional advertising just doesn’t work in social media — at least that’s what most folks working in this area believe. And, I agree with them. Using social networks as a tool for blasting noise, self-promotion, and generally disrupting the flow of conversation can devastate your brand. Even using Facebook ads (or newer LinkedIn ads) is generally pretty ineffective. But, does that mean we can’t learn ANYTHING from traditional advertising? My answer is NO! And, here’s why I think traditional advertising still has something to say about how we SHOULD do social media marketing — new media....
Via Jeff Domansky
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

How To Optimize Your 5 Top Social Media Channels | Jeffbullas's Blog

How To Optimize Your 5 Top Social Media Channels | Jeffbullas's Blog | Digital Possibilities | Scoop.it
Search Engine Optimisation is the art and science of getting Google (and other search engines) to find your website, blog, video and your other web content and rank it high so that when people enter key words that are relevant to your company they...
James Duffey's insight:

Great tips on how you can optuimise the 5 top social media channels

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

5 Ways to Optimize Your Business for Local Search | Social Media Today

5 Ways to Optimize Your Business for Local Search | Social Media Today | Digital Possibilities | Scoop.it
The shift away from the “traditional” search engine portals in favor of mobile-friendly alternatives will likely continue to grow apace as mobile device usage outstrips that of desktops and PCs.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

What If I Can’t Afford Inbound Marketing? | Business 2 Community

What If I Can’t Afford Inbound Marketing? | Business 2 Community | Digital Possibilities | Scoop.it
A recent thread in a LinkedIn group discussed clients that can't afford higher-level inbound marketing retainers. What, the poster asked, could he offer a (What If I Can't Afford Inbound Marketing?
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

Old Spice | Meet the Wolfdog

Old Spice is pleased to announce their new official Chief Director of Marketing, Mr. Wolfdog. He's a wolfdog, so he'll be great at marketing.
more...
No comment yet.
Rescooped by James Duffey from Peer2Politics
Scoop.it!

Incredible Statistics, Facts And Figures From The Social Media ...

Incredible Statistics, Facts And Figures From The Social Media ... | Digital Possibilities | Scoop.it

Did you know that Britney Spears, Lady Gaga and Justin Bieber have more Twitter followers than the entire populations of Sweden, Israel, Greece, Chile and Australia… combined?


Via jean lievens
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

3 Trends in Consumer Behaviour | Business 2 Community

3 Trends in Consumer Behaviour | Business 2 Community | Digital Possibilities | Scoop.it
Google “the buying process” and you’ll find many different models illustrating the stages involved in making a purchase.
James Duffey's insight:

Friends and family used to refer to a relatively small group of trusted people that you saw frequently. Thanks to social media, “friends” now number in the thousands, and connecting with them is easy

more...
No comment yet.
Scooped by James Duffey
Scoop.it!

4 Simple and Inexpensive Ways to Improve Your Website for Lead Generation | Business 2 Community

4 Simple and Inexpensive Ways to Improve Your Website for Lead Generation | Business 2 Community | Digital Possibilities | Scoop.it
We all know our websites are crucial to our marketing success.
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

How To Build Instant Trust On Your Website — socialmouths

How To Build Instant Trust On Your Website — socialmouths | Digital Possibilities | Scoop.it
The simple guide of why and how you need to use trust indicators on your website to make your visitors feel comfortable to take action in a second
more...
No comment yet.
Scooped by James Duffey
Scoop.it!

10 brilliantly responsive email newsletters

10 brilliantly responsive email newsletters | Digital Possibilities | Scoop.it

Mat Hayward of Nottingham agency Tribe selects 10 brands whose email newsletters adapt perfectly to different screen sizes.

more...