Online Marketing
267 views | +0 today
Follow
Online Marketing
Tips, article, how to and much more about digital online marketing
Curated by Susy
Your new post is loading...
Your new post is loading...
Rescooped by Susy from Online Marketing Resources
Scoop.it!

Google Adds SEO, Web Design and Marketing to Local Search Results

Google Adds SEO, Web Design and Marketing to Local Search Results | Online Marketing | Scoop.it

We’re back!!! More than 5 years after being removed from the Google Map listings – SEO’s, web designers, and marketing firms are once again appearing in Google’s Local search results!


Via Pedro Da Silva
more...
Annemarie Nier's curator insight, July 28, 2014 6:14 AM

SEO-firms are back on local search results from Google! So if you ver need SEO-assistance from your neighborhood, check your phone! ;)

Robert Stevens's curator insight, July 29, 2014 8:05 AM

Good news, better news if you live in a local search result as a stand alone agency. Must be rare though.

Scooped by Susy
Scoop.it!

The Power of Authors and Content for Link Building

The Power of Authors and Content for Link Building | Online Marketing | Scoop.it
Traditional guest blogging campaigns start by finding websites on which they'd like to post. To build better links, I'd suggest turning that around, and focusing first on finding the right authors and influencers.
more...
No comment yet.
Scooped by Susy
Scoop.it!

Easing the Pain of Keyword Not Provided: 5 Tactics for Reclaiming Your Data

Easing the Pain of Keyword Not Provided: 5 Tactics for Reclaiming Your Data | Online Marketing | Scoop.it
We've all become accustomed to seeing (not provided) instead of organic keywords, but many marketers are still wondering what to do without that data. Here are five tactics that'll get you back on track.
Susy's insight:

Good article!

more...
No comment yet.
Scooped by Susy
Scoop.it!

How to Increase Your Twitter Engagement by 324%

How to Increase Your Twitter Engagement by 324% | Online Marketing | Scoop.it
With over 190,000,000 visitors going to Twitter each month, you would be silly not to leverage it. But you already know that… So, the real question is: "Ho
more...
No comment yet.
Scooped by Susy
Scoop.it!

Google's 200 ranking factors: The complete list [infographic]

Google's 200 ranking factors: The complete list [infographic] | Online Marketing | Scoop.it
Google's stayed mum of the secret of their rankings, but Single Grain and Backlinko have compiled the most complete information they can find on the Internet to expose the secret of ranking success...
more...
No comment yet.
Scooped by Susy
Scoop.it!

26 Ways to Engage Your Fans on Facebook

26 Ways to Engage Your Fans on Facebook | Online Marketing | Scoop.it
Need to boost engagement on Facebook? Here are ways to tweak your content and change your delivery to create stronger engagement with your fans on Facebook.
more...
No comment yet.
Scooped by Susy
Scoop.it!

Official Google Webmaster Central Blog: Video: Creating a SEO strategy (with Webmaster Tools!)

more...
No comment yet.
Scooped by Susy
Scoop.it!

6 Key Elements of an Effective Content Marketing Strategy

6 Key Elements of an Effective Content Marketing Strategy | Online Marketing | Scoop.it
To create and deliver content that attracts and retains customers, you need a strategic framework for conceptualizing, designing, and scaling your content marketing efforts. Use these 6 key element...
more...
No comment yet.
Scooped by Susy
Scoop.it!

Google Hummingbird & The Keyword: What You Need To Know To Stay Ahead

Google Hummingbird & The Keyword: What You Need To Know To Stay Ahead | Online Marketing | Scoop.it
On September 26, Google told participants at its 15th anniversary event it had a new algorithm impacting more than 90 percent of searches worldwide.
more...
No comment yet.
Scooped by Susy
Scoop.it!

13 Metrics Every PPC Report Should Have

13 Metrics Every PPC Report Should Have | Online Marketing | Scoop.it
Metrics can be tied back to four basic lifecycle stages of attracting, engaging, converting, and renewing. Let's look at how these stages can apply to your PPC efforts. Depending on the frequency of your reporting, here are 13 metrics to include.
more...
No comment yet.
Scooped by Susy
Scoop.it!

Make Your Content Marketing Processes More Creative: 5 Actionable Tips

Make Your Content Marketing Processes More Creative: 5 Actionable Tips | Online Marketing | Scoop.it
It's easy for industry experts to say "create awesome content," but that's not exactly a helpful "how-to." Follow these 5 tips to truly integrate creativity into your existing content marketing pro...
more...
No comment yet.
Scooped by Susy
Scoop.it!

Case Study: White-Hat Link Building in the Gambling Industry

Case Study: White-Hat Link Building in the Gambling Industry | Online Marketing | Scoop.it
White-hat link building (an admittedly contentious term) is possible.
more...
No comment yet.
Scooped by Susy
Scoop.it!

Infographic: What Is The Nofollow Tag; When & How To Use It

Infographic: What Is The Nofollow Tag; When & How To Use It | Online Marketing | Scoop.it
The nofollow tag is a way publishers can tell search engines not to count some of their links to other pages as “votes” in favor of that content. Why would publishers need to block such votes?
more...
No comment yet.
Scooped by Susy
Scoop.it!

How Colors Affect Conversion Rate

How Colors Affect Conversion Rate | Online Marketing | Scoop.it
Psychology is one of the most important aspects in marketing that we all tend to overlook. From messaging to color, it’s the small details that can persuade y
Susy's insight:

Do you know that the Colors can affect the Conversion Rate? Incredible #infographic 

more...
No comment yet.
Scooped by Susy
Scoop.it!

11 SEO Changes That Will Give You Big Results

11 SEO Changes That Will Give You Big Results | Online Marketing | Scoop.it
Do you know what the key to ranking well on Google is? I bet you are thinking it’s links, content and on-page optimization, right? All of those things
more...
No comment yet.
Scooped by Susy
Scoop.it!

Hummingbird's Unsung Impact on Local Search

Hummingbird's Unsung Impact on Local Search | Online Marketing | Scoop.it
There seems to have been a significant qualitative shift in local results since Google's release of Hummingbird that I haven't seen reported on search engine blogs and media outlets. Here's my take on what's going on and why.
more...
No comment yet.
Scooped by Susy
Scoop.it!

How Long Should Your Landing Page Be?

How Long Should Your Landing Page Be? | Online Marketing | Scoop.it
Have you ever wondered how long your landing page should be? Some people say long landing pages convert better, while others say short ones are better. S
Susy's insight:

Interesting article about the typical question "How Long Should Your Landing Page Be?" 

more...
No comment yet.
Scooped by Susy
Scoop.it!

Top Tips for Social PPC Success From the Experts

Top Tips for Social PPC Success From the Experts | Online Marketing | Scoop.it
While there are many similarities between social PPC and search PPC, there are some key differences. If you're struggling to get your head around Facebook, LinkedIn or Twitter PPC, here are some best practices for success from the social PPC pros.
more...
No comment yet.
Scooped by Susy
Scoop.it!

How to Generate Twitter Leads With Their New Lead Generation Cards

How to Generate Twitter Leads With Their New Lead Generation Cards | Online Marketing | Scoop.it
Here's how to create Twitter Lead Generation Cards. Use them to shorten your lead conversion path, improve user experience and boost your conversion rates.
more...
No comment yet.
Scooped by Susy
Scoop.it!

Build Your Content Calendar: 3 Easy Steps

Build Your Content Calendar: 3 Easy Steps | Online Marketing | Scoop.it
Putting out fresh, relevant content is not just a good idea today, it's a vital step in achieving business success. Find out how to map your content to the sales cycle and use the information to cr...
more...
No comment yet.
Scooped by Susy
Scoop.it!

Twitter vs. Facebook: How Top Social Networks Rank on Ad Performance | WordStream

Twitter vs. Facebook: How Top Social Networks Rank on Ad Performance | WordStream | Online Marketing | Scoop.it
Do Twitter ads work? The jury's still out, but recent data suggests Twitter's ad performance is weak compared to Facebook's, which is already weak compared to Google.
more...
No comment yet.
Scooped by Susy
Scoop.it!

8 Facebook Apps to Enhance Your Facebook Page

8 Facebook Apps to Enhance Your Facebook Page | Online Marketing | Scoop.it
Facebook custom tabs: review the top third-party Facebook apps for adding custom functionality to your Facebook page.
more...
No comment yet.
Scooped by Susy
Scoop.it!

21 Best FREE SEO Tools for On-Page Optimization

21 Best FREE SEO Tools for On-Page Optimization | Online Marketing | Scoop.it
To reach the top of the SERPs and stay there, your website must deserve to be there. It needs to be the best in class. It must offer the best user experience in that niche. Fortunately, a number of free tools can help you achieve that goal.
more...
No comment yet.
Scooped by Susy
Scoop.it!

10 Free Tools For Monitoring Your Brand’s Online Reputation

10 Free Tools For Monitoring Your Brand’s Online Reputation | Online Marketing | Scoop.it
Do you pay attention to what people say about you on the internet?
Occasionally Googling the name of your company, product or service might not be enough.
The time to start managing your online reputation is before it becomes a problem.
more...
No comment yet.