WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation
Going digital in your business? I select the best posts and highlight the reasons why it matters. Like it? Click "recommend" + register to get the digest in your inbox: http://fmcs.digital/newsletter-signup/
Curated by Farid Mheir
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The Future of Security Guards from Securitas presents a #date-driven future full of technology - the transformation of a still very manual industry

The Future of Security Guards from Securitas presents a #date-driven future full of technology - the transformation of a still very manual industry | WHY IT MATTERS: Digital Transformation | Scoop.it

Securitas 2018 investor update conference presents the strategy for the future.

Farid Mheir's insight:

WHY IT MATTERS: the security industry will be transformed with digital technologies, sensors, big data, drones, AI and other disruptive technologies. Start the video around 1:20:00 in the section #3

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Artificial intelligence for High Frequency Retail - Pricing, Inventory and Margins Optimization #AI #Retail #Grocery

Artificial intelligence for High Frequency Retail - Pricing, Inventory and Margins Optimization #AI #Retail #Grocery | WHY IT MATTERS: Digital Transformation | Scoop.it

Daisy Intelligence is one such artificial intelligence vendor. The Toronto-based company focuses on retail merchandise planning: promotion, pricing and demand forecasting optimization. We spoke with Gary Saarenvirta, CEO of Daisy Intelligence with the intention of finding answers to the following questions:
Why might grocery vendors or supermarkets need AI?
How can retailers leverage AI for optimizing merchandising decision making?

Farid Mheir's insight:

WHY IT MATTERS: the article presents possible use cases for AI in grocery Big Data analysis. 

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Obinna Odenigbo's curator insight, October 30, 3:55 AM
AI could be very useful in the retail industry. 
 
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Sephora is #1 in this year Top100 list of Performing Retailers in Personalization #retail #bigData #customerExperience

Sephora is #1 in this year Top100 list of Performing Retailers in Personalization #retail #bigData #customerExperience | WHY IT MATTERS: Digital Transformation | Scoop.it

Check out the top-performing retailers and ecommerce companies as evaluated by Sailthru's experts in retail personalization and customer experience.

Farid Mheir's insight:

WHY IT MATTERS: personalization is a key trend in digital transformation. This list provides a good insight into who the leaders are providing great insights into the things we must do to personalize web, email, mobile, etc. customer experience

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Digital tools helps decipher the reaction to political debates using @SemeonAnalytics tools #AI #PolQc #Quebec2018 #DebatQc HT @Guglielminetti

Digital tools helps decipher the reaction to political debates using @SemeonAnalytics tools #AI #PolQc #Quebec2018 #DebatQc HT @Guglielminetti | WHY IT MATTERS: Digital Transformation | Scoop.it

Lors de la soirée du Débat des chefs, bien des choses ont été dites sur Internet, par les électeurs qui suivaient le débat, par les analystes, les sympathisants et même, les partis eux-mêmes. Voici une analyse de ces propos produites par les gens de Semeon Analytics pour chacun des chefs présent lors du débat de jeudi…

Farid Mheir's insight:

WHY IT MATTERS: big data and AI can extract the information from social networks - this is a perfect example of the use of such tools to analyze the sentiments towards politicians during debates in Quebec province.

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Why Traditional Marketing Analytics Tools Fail and What to do about it #SoTrue @pointList

Why Traditional Marketing Analytics Tools Fail and What to do about it #SoTrue @pointList | WHY IT MATTERS: Digital Transformation | Scoop.it

This post explains why traditional marketing analytics tools can't deliver the results CMO’s demand and what you can do to overcome their limitations.

Farid Mheir's insight:

WHY IT MATTERS: it is true that analysis of marketing data is difficult and often requires advanced technical skills to string together the tools required to make sense of data. Interesting diagrams and explanations here.

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C Dietz's curator insight, September 14, 11:33 AM
ReThink your approach
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The basics of a Funnel Marketing System are pretty simple but require many #digital #tools and #technologies to be combined to deliver metrics that have value via @funnel_io

The basics of a Funnel Marketing System are pretty simple but require many #digital #tools and #technologies to be combined to deliver metrics that have value via @funnel_io | WHY IT MATTERS: Digital Transformation | Scoop.it

What would the impact be on your business if you could improve the effectiveness of your advertising by 25%? This document outlines the different parts of a good advertising setup and provides advice on best practices.

Farid Mheir's insight:

WHY IT MATTERS: few marketing units measure the success of their advertising campaigns. This article describes what it takes to do so.

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Building a marketing reporting stack is required but remains difficult - this post provides part of the solution via @funnel_io

Building a marketing reporting stack is required but remains difficult - this post provides part of the solution via @funnel_io | WHY IT MATTERS: Digital Transformation | Scoop.it

Next time you meet a marketer, ask them (or ask yourself if you have a marketing budget) the following question: As of today, what percent of your marketing budget have you spent so far this month and is your overall spend tracking above or below budget? More often than not you don’t get a straight answer. Because they do not know. The spend for different marketing channels is typically tracked in different tools or in different siloed reports. Nowhere is it added up every day.

Farid Mheir's insight:

WHY IT MATTERS: I see it in most organizations: marketing team is overwhelmed with data but very few manage to provide simple reporting to show how good (or bad) their efforts are. It should in fact be simple to produce the table highlighted here but it is not. 

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Top 100 #DigitalTransformation Influencers shows focus remains on #Technology #Innovation #Data #Marketing via @stratorob #AI #Robotics #RPA #IoT #BigData #DataScience #DataAnalytics

Top 100 #DigitalTransformation Influencers shows focus remains on #Technology #Innovation #Data #Marketing via @stratorob #AI #Robotics #RPA #IoT #BigData #DataScience #DataAnalytics | WHY IT MATTERS: Digital Transformation | Scoop.it

An overview of influencer that inspire me daily when reading the newest trends on digital transformation. Feel free to add your favorite influencer on this list. I personally have no influence on the ranking - a neutral algorithm calculates who has the most impact online. So all fame and blame belongs to the algorithm.

Farid Mheir's insight:

WHY IT MATTERS: the list provides a great starting point to get a shot of digital transformation leadership. The focus being mostly on technology, you should look elsewhere for impact on society, work, and life that digital transformation brings.

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Findings, recommendations and actions from ICO investigation into data analytics in political campaigns - read the preliminary findings on how it is now possible to send micro-targeted messages usi...

Findings, recommendations and actions from ICO investigation into data analytics in political campaigns - read the preliminary findings on how it is now possible to send micro-targeted messages usi... | WHY IT MATTERS: Digital Transformation | Scoop.it

Information Commissioner Elizabeth Denham has today (11 July) published a detailed update of her office’s investigation into the use of data analytics in political campaigns.

Farid Mheir's insight:

WHY IT MATTERS: read this very detailed report that explains how political parties have used the Facebook data to create personalized messages and influence the election that led to the Brexit. Fascinating. Also read my posts on the data you leave behind - the data exhaust - that enables the creation of your digital twin: http://fmcs.digital/blog/digital-twin 

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Amir Ali's curator insight, July 19, 5:45 PM
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How micro-targeting works and why your #digital #data creates a #DigitalTwin of yourself that retailers, governments, political parties and others take advantage of to change your opinion or behavi...

How micro-targeting works and why your #digital #data creates a #DigitalTwin of yourself that retailers, governments, political parties and others take advantage of to change your opinion or behavi... | WHY IT MATTERS: Digital Transformation | Scoop.it

In May 2017 the Information Commissioner announced a formal investigation into the use of data analytics for political purposes. The investigation is one of the largest of its kind and is ongoing. This page will be updated as and when developments arise.

Farid Mheir's insight:

WHY IT MATTERS: this report from the ICO data privacy organization in the UK explains in their recent report how political parties and companies use your private data to create a digital twin profile to then target you during your Internet journeys with micro-targeted messages. Also read my post on the digital twin concept: http://fmcs.digital/blog/digital-twin 

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Jeevan Joshi's curator insight, July 20, 12:29 AM
practical application of blockchain
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How political parties use your personal data to create a #DigitalTwin profile of yourself and send you targeted messages in #Facebook #Email #Ads and other via @ICO #UK #CambridgeAnalytica #privacy...

How political parties use your personal data to create a #DigitalTwin profile of yourself and send you targeted messages in #Facebook #Email #Ads and other via @ICO #UK #CambridgeAnalytica #privacy... | WHY IT MATTERS: Digital Transformation | Scoop.it

In May 2017 the Information Commissioner announced a formal investigation into the use of data analytics for political purposes. The investigation is one of the largest of its kind and is ongoing. This page will be updated as and when developments arise.

Farid Mheir's insight:

WHY IT MATTERS: data that you post on Facebook or elsewhere is aggregated by political parties and retailers and governments and others to create a virtual profile of yourself - what I call the digital twin. See my post here for more on the digital twin: http://fmcs.digital/blog/digital-twin/ 

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UK Investigation into data analytics for political purposes track the amount of data collected by political parties via @ICO #Facebook #CambridgeAnalytica

UK Investigation into data analytics for political purposes track the amount of data collected by political parties via @ICO #Facebook #CambridgeAnalytica | WHY IT MATTERS: Digital Transformation | Scoop.it

In May 2017 the Information Commissioner announced a formal investigation into the use of data analytics for political purposes. The investigation is one of the largest of its kind and is ongoing. This page will be updated as and when developments arise.

Farid Mheir's insight:

WHY IT MATTERS: this investigation on the heels of the Cambridge Analytica scandal shows how much data is being collected by political parties.

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Five Challenges of Analyzing Internet of Things (#IoT) Data

Five Challenges of Analyzing Internet of Things (#IoT) Data | WHY IT MATTERS: Digital Transformation | Scoop.it

The analysis of Internet of Things (IoT) data is quickly becoming a mainstream activity. I’ve written about the Analytics of Things (AoT) before (some examples herehere, and here). For this blog, I’m going to focus on a few unique challenges that you’ll most likely encounter as you move to take IoT data into the AoT realm.

Farid Mheir's insight:

WHY IT MATTERS: as I work with colleagues to bring IOT into retail stores, challenges are many including those highlighted here.

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V. Sithira Vadivel's curator insight, June 25, 5:25 PM
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Tell your kids to stay in school: If you work with your hands, #AI, #automation, and #BigData are not good news according to @McKinsey #Tech4Good

Tell your kids to stay in school: If you work with your hands, #AI, #automation, and #BigData are not good news according to @McKinsey #Tech4Good | WHY IT MATTERS: Digital Transformation | Scoop.it

Workplaces and workflows will change as more people work alongside machines

Farid Mheir's insight:

WHY IT MATTERS: if you have kids, show them this then encourage them to study!

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Retailers that do not believe #AI and #BigData is top priority today may suffer via @McKinsey

Retailers that do not believe #AI and #BigData is top priority today may suffer via @McKinsey | WHY IT MATTERS: Digital Transformation | Scoop.it

As machines increasingly complement human labor in the workplace, we will all need to adjust to reap the benefits.

Farid Mheir's insight:

WHY IT MATTERS: watch out for AI to revolutionize the retail industry - and many others.

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Achieving business impact with data | McKinsey & Company

Achieving business impact with data | McKinsey & Company | WHY IT MATTERS: Digital Transformation | Scoop.it

The best analytics are worth nothing with bad data. The importance of understanding and working on all components of the insights value chain is mission critical.

Farid Mheir's insight:

WHY IT MATTERS: the article offers target improvement metrics for using big data and advanced analytics. Moreover it identifies the different elements required to reach the full potential of data usage within organizations.

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How Facebook Figures Out Everyone You've Ever Met

How Facebook Figures Out Everyone You've Ever Met | WHY IT MATTERS: Digital Transformation | Scoop.it

In real life, in the natural course of conversation, it is not uncommon to talk about a person you may know. You meet someone and say, “I’m from Sarasota,” and they say, “Oh, I have a grandparent in Sarasota,” and they tell you where they live and their name, and you may or may not recognize them.

Farid Mheir's insight:

WHY IT MATTERS: I introduced the concept of a "digital twin" in a recent blog post and this article describes how Facebook uses what you do online to create part of this digital twin profile you may not be ware of.

Also read the digital twin post: http://fmcs.digital/blog/digital-twin/ 

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How Cambridge Analytica’s Facebook targeting model really worked – according to the person who built it

How Cambridge Analytica’s Facebook targeting model really worked – according to the person who built it | WHY IT MATTERS: Digital Transformation | Scoop.it

An email from Aleksandr Kogan sheds light on exactly how much your Facebook data reveals about you, and what data scientists can actually do with that information. The researcher whose work is at the center of the Facebook-Cambridge Analytica data analysis and political advertising uproar has revealed that his method worked much like the one Netflix uses to recommend movies.

Farid Mheir's insight:

WHY IT MATTERS: this well researched article with many links will provide hours of content to help you understand the Facebook breach. The data may surprise you both by the high accuracy that some predictive models have, and by the relatively low accuracy of other elements.

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Interactive map shows where your neighbours were born - Où sont nés vos voisins? #Canada #BigData @LeDevoir

Interactive map shows where your neighbours were born - Où sont nés vos voisins? #Canada #BigData @LeDevoir | WHY IT MATTERS: Digital Transformation | Scoop.it

Découvrez le pays d’origine de chacun des 34 460 065 Canadiens avec notre carte interactive.

Farid Mheir's insight:

WHY IT MATTERS: doesn't matter but interesting nevertheless...

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Kami Campbell's curator insight, March 29, 6:58 PM
via KAMI CAMPBBELL
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#BigData downsides: Fitness tracking app Strava gives away location of secret US army bases #privacy #security

#BigData downsides: Fitness tracking app Strava gives away location of secret US army bases #privacy #security | WHY IT MATTERS: Digital Transformation | Scoop.it

Data about exercise routes shared online by soldiers can be used to pinpoint overseas facilities. Sensitive information about the location and staffing of military bases and spy outposts around the world has been revealed by a fitness tracking company.

Farid Mheir's insight:

WHY IT MATTERS: Big data and Internet of things - where every device in the world is connected - has huge potential. At the same time, this enhanced traceability has downsides for privacy and security, as evidenced by this article from The Guardian. Other similar examples in the past have highlighted the possible issues: robbers get caught by police when the photos they post of their robbery includes their GPS location, or face identification cameras in China let government track individuals as they walk the street. We will have to find a solution for this in the future.

Other articles I wrote about the strava Big Data visualization are here:

2017 dataset: http://fmcs.digital/blog/where-people-go-to-play-strava-global-heatmap-aggregates-1b-activities-and-13t-data-points-to-show-where-people-run-bike-in-the-world-bigdata-maps/ 

2015 dataset: http://fmcs.digital/blog/strava-170m-ridesruns-heatmap-shows-most-popular-bike-run-trails-of-2015-with-bigdata-gps-crowdsourcing/ 

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Email this to your CEO with subject "URGENT" & ask what they are doing about this today? - Why digital transformation is now on the CEO’s shoulders via @McKinsey

Email this to your CEO with subject "URGENT" & ask what they are doing about this today? - Why digital transformation is now on the CEO’s shoulders via @McKinsey | WHY IT MATTERS: Digital Transformation | Scoop.it

...it forces CEOs to rethink how companies execute, with new business processes, management practices, and information systems, as well as everything about the nature of customer relationships. I’m seeing leaders who get this. They’re all over it: they want to launch five transformation initiatives right now; they’re talking to me and every digital leader they know about where the technology threats are coming from; and they’re hiring the best people to advise them. Yet I’m shocked by—even fearful for—the many CEOs I know who seem to be asleep at the switch.

Farid Mheir's insight:

WHY IT MATTERS: digital transforms every single business functions in the organizations. But unlike previous eras such as the Internet, this may be existential for many organizations. Thomas Siebel makes a very compelling arguments to get going big and hire great partners and consultants - think of me when you do! ;-)

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Where people go to play: Strava Global Heatmap aggregates 1B activities and 13T data points to show where people run & bike in the world #BigData #Maps

Where people go to play: Strava Global Heatmap aggregates 1B activities and 13T data points to show where people run & bike in the world #BigData #Maps | WHY IT MATTERS: Digital Transformation | Scoop.it

Over 1 billion activities, 13 trillion data points create the ultimate map of athlete playgrounds.

Farid Mheir's insight:

WHY IT MATTERS: IOT and wearables are giving us a whole new way to see our world. Here, Strava fitness app has built a new world map to show where people go to play and exercise.

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LinkedIn’s 2017 U.S. Emerging #Jobs Report concludes that technology skills and soft skills are key for today's job market

LinkedIn’s 2017 U.S. Emerging #Jobs Report concludes that technology skills and soft skills are key for today's job market | WHY IT MATTERS: Digital Transformation | Scoop.it

It may come as no surprise that technology-centric roles stole the show among emerging jobs in the United States, but the prevalence of machine learning and data science roles and skills indicate a shift in the types of technology we can expect to be using in the near future, as well as what professionals should be preparing themselves for.

Having an academic background and a comprehensive suite of skills were also strong trends, especially among professionals who are now machine learning engineers and data scientists. Both of these roles are also often held by professionals with 10 years or more of professional experience, so for those just starting out and having trouble landing one of these titles, don’t be discouraged!

It’s always a good reminder that soft skills will always be important, no matter the profession. The ability to collaborate, be a leader, and learn from colleagues will stand out in interviews, and even more once starting a job.

Farid Mheir's insight:

WHY IT MATTERS: the conclusion of the study is simple: go to University and study something related to technology. Simple, no?

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Why Google Maps is GREAT and Apple maps is barely ok at best - a very detailed look - Thank you @gnat for these great finds

Why Google Maps is GREAT and Apple maps is barely ok at best - a very detailed look - Thank you @gnat for these great finds | WHY IT MATTERS: Digital Transformation | Scoop.it

Google has gathered so much data, in so many areas, that it’s now crunching it together and creating features that Apple can’t make—surrounding Google Maps with a moat of time.

Farid Mheir's insight:

WHY IT MATTERS: Google has been capturing and translating data for a very long time and by doing so it can provide digital services that way better than anything else their competitors can do. This example of maps is just one in many but this one is particularly well documented. Kudos.

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EntreCulturas's curator insight, January 4, 11:02 AM
En este estudio sobre las apps de geolocalizacion como Google Maps o Apple Maps, se muestra el mayor desarrollo de la primera. Google se ha actualizado principalmente permitiendo el acceso exacto al edificio concreto de una calle. Se puede ver clickando ,encima, una descripción detallada de la ubicación con opción de encontrar imágenes del interior. 
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Impact of the Fourth Industrial Revolution on Supply Chains HT @JimMarous @MikeQuindazzi @wef #banking #AI #IoT #robotics #blockchain #wearable #AR #Analytics #voicefirst

Impact of the Fourth Industrial Revolution on Supply Chains HT @JimMarous @MikeQuindazzi @wef  #banking #AI #IoT #robotics #blockchain #wearable #AR #Analytics #voicefirst | WHY IT MATTERS: Digital Transformation | Scoop.it

Disruptive technologies are transforming all end-to-end steps in production and business models in most sectors of the economy. The products that consumers demand, factory processes and footprints, and the management of global supply chains are being re-shaped to an unprecedented degree and at unprecedented pace. Industry leaders who were consulted believe that new technological solutions heralded by the Fourth Industrial Revolution – such as advanced robotics, autonomous systems and additive manufacturing – will revolutionize traditional ways of creating value. As the costs of deploying technology continue to fall, international differentials in labour costs will no longer be a decisive factor in choosing the location of production.

The resulting greater spatial and temporal flexibility brought about by technology will bring locations of production and sale closer together, and drive major changes in the design of future value and supply chains. These trends will change the shape and form of globalization, and thereby impact the trajectory of goods. Regional and local flows will become more important, to the detriment of intercontinental trade.

Farid Mheir's insight:

WHY IT MATTERS: the world economic forum keeps putting out great reports on the impact of digital transformation. I love the illustrations, great summary of key trends and their adoption. Must read.

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Curated by Farid Mheir
Digital technology consultant. Register to my free email newsletter: http://fmcs.digital/newsletter-signup/