Digital Natives
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Digital Natives
Persons born during or after the general introduction of digital technology
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Millennials are allegedly ruining hotels for every other generation

Millennials are allegedly ruining hotels for every other generation | Digital Natives | Scoop.it
Older travelers complain that their bodies just don't squeeze into these tiny deskless, closetless rooms.
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Teens are watching YouTube more often than cable TV for the first time

Teens are watching YouTube more often than cable TV for the first time | Digital Natives | Scoop.it
For the first time, teens are watching YouTube more often than cable TV, according to a new survey by investment bank Piper Jaffray. Netflix took the top spot.
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4 Ways to Bring in More Millennial Shoppers This Holiday Season

4 Ways to Bring in More Millennial Shoppers This Holiday Season | Digital Natives | Scoop.it
18- to 34-year-olds now have some serious purchasing power. Here are four ways to make your business more appealing to millennial consumers this holiday season.
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Millennials would rather delete their main calling app than Snapchat

Millennials would rather delete their main calling app than Snapchat | Digital Natives | Scoop.it
Millennials hate calling so much that they'd rather delete their main phone app than remove Snapchat or Pokémon Go from their phone, according to a survey.
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Mobile Millennials in the US: Over 85% of Generation Y Owns Smartphones 

Mobile Millennials in the US: Over 85% of Generation Y Owns Smartphones  | Digital Natives | Scoop.it
We all live increasingly on our smartphones.
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What Sustainability Means To The Millennial Generation

What Sustainability Means To The Millennial Generation | Digital Natives | Scoop.it
Jo Godden, Founder of RubyMoon, discusses sustainability and how brands can limit their environmental impact worldwide.
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Can Millennials Change The Fashion Industry's Bad Habits For Good?

Can Millennials Change The Fashion Industry's Bad Habits For Good? | Digital Natives | Scoop.it
If millennials were to focus more on shopping only ethical brands, they have the power to make a serious environmental impact.
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'Ethical Dwellings for Generation Y' explores new forms of living and owning in a changing London 

'Ethical Dwellings for Generation Y' explores new forms of living and owning in a changing London  | Digital Natives | Scoop.it
While an average of 100,000 people move to London each year, only about 25,000 new homes are built annually: a formula that has produced a critical lack in affordable housing.
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[Infographics] Millennials to banks: More mobile, please

[Infographics] Millennials to banks: More mobile, please | Digital Natives | Scoop.it
Millennials are leading a banking revolution.
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A Portrait of the Millennial Generation Changing China

A Portrait of the Millennial Generation Changing China | Digital Natives | Scoop.it
Alec Ash, author of “Wish Lanterns: Young Lives in New China,” views this generation as the “thin end of a wedge” that is slowly opening Chinese society.
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How Brands Are Using Emojis to Win Over Millennials

How Brands Are Using Emojis to Win Over Millennials | Digital Natives | Scoop.it
Companies are gradually incorporating the language of emojis to communicate better with young people.
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Millennials, smartphones and implications for advertisers by Adele Gritten

Millennials, smartphones and implications for advertisers by Adele Gritten | Digital Natives | Scoop.it
Blog: Lieberman Research Worldwide's Adele Gritten shares insights from Newsworks' new smartphone research, looking at how millennials connect with newsbrands and how advertisers can engage with them.
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Millennials’ Mobile Banking Usage Is Now Close to 70% 

Millennials’ Mobile Banking Usage Is Now Close to 70%  | Digital Natives | Scoop.it
For Gen Y, the rallying cry was, "I want my MTV." For Millennials, the cry might as well be, "I want my mobile banking." About 67% of Millennials now use mobile banking, according to a study released today by the Federal Reserve. This compares to 18% for those consumers aged 60 or over. And the usage gap is widening.
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Millennials Are Actually Workaholics, According to Research

And it’s changing the way Americans take vacation.
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Younger adults prefer to get their news in text, not video, according to new data from Pew Research

Younger adults prefer to get their news in text, not video, according to new data from Pew Research | Digital Natives | Scoop.it
Digital publishers may be pouring time and energy into cranking up their video operations, but for a lot of their potential viewers, text is still the way to go.
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The Hot New Millennial Housing Trend Is a Repeat of the Middle Ages

The Hot New Millennial Housing Trend Is a Repeat of the Middle Ages | Digital Natives | Scoop.it
Communal living is hardly a departure from tradition—it's a return to how humans have been making their homes for thousands of years.
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If you're a millennial, you need to start saving more right now

If you're a millennial, you need to start saving more right now | Digital Natives | Scoop.it
Millennials’ already stretched finances could face a new stress: slower growth of the U.S. economy
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Millennials Driving a Rise of Veganism

Millennials Driving a Rise of Veganism | Digital Natives | Scoop.it
Germany, the U.K. and the U.S. are all seeing an increase in the number of vegans, and millennials are leading the charge.
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How young millionaires are growing their money

How young millionaires are growing their money | Digital Natives | Scoop.it
The overwhelming majority of young, wealthy millennials believe that impact investing is important to their decisions, according to a new survey.
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Millennials and Banking: What the Data Reveals about Delivering a Great Customer Experience

Millennials and Banking: What the Data Reveals about Delivering a Great Customer Experience | Digital Natives | Scoop.it
The 80 million millennials in the United States comprise the largest generational cohort in history. While news headlines make it seem like all millennials are indecisive basement-dwellers, there has never been a less homogenous generational segment.
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Don't Take Enough Vacation? Blame Millennials, Says Study

Don't Take Enough Vacation? Blame Millennials, Says Study | Digital Natives | Scoop.it
You thought it was something to do with fear or dedication? It's not so simple.
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Study: Not All Millennials Use Social Media the Same Way

Study: Not All Millennials Use Social Media the Same Way | Digital Natives | Scoop.it
It can be tempting for brands to just throw an avalanche of emojis at millennials and hope for a LOL, but Generation Y is a more nuanced demographic than you might expect.
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How Giving Back to the Community Retains Millennials

How Giving Back to the Community Retains Millennials | Digital Natives | Scoop.it
Four out of five millennials think that businesses expect companies to make a commitment to the greater good.
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What 95% of Millennials Want (and Other Trends You Need to Know)

What 95% of Millennials Want (and Other Trends You Need to Know) | Digital Natives | Scoop.it
Will their vision reshape the workplace?
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Millennials will be the first generation to earn less than their parents

Millennials will be the first generation to earn less than their parents | Digital Natives | Scoop.it
New research suggests that millennials may be the first to earn less than their predecessors 
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