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Top 10 Facebook Campaigns of 2014

Top 10 Facebook Campaigns of 2014 | Digital Marketing & Medias | Scoop.it

The amount of people marketing directly to consumers on social media has gone up exponentially over the past year, and rightfully so. Over 1.3 billion people log into Facebook alone every month, according to Facebook’s last earnings call. That’s a whopping 14% of the earth’s population – so why not market to them on social?

 

Below, I have put together a list of the top 10 campaigns launched in 2014 with the help of some designers and other analysts according to specifically picked categories to best benefit you....


Via Jeff Domansky
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Simon Turkin's curator insight, December 7, 2014 2:38 PM

This article is extremely insightful on how to successfully run a social media marketing campaign. This takes ten highly successful ideas that worked out extremely well. The idea to model your campaign off of someone else's previous success is not a bad one. Innovation is key however, so when reading these articles I try to think of additional things I could add to these existing ideas. If 14% of the world is on Facebook think about how many people are on Twitter, Instagram, Linkedin, and thats just to name a few platforms. Social media marketing is the new wave more people in my age group use social media to get their updates then the television. 

Vincent Tang's curator insight, December 7, 2014 7:41 PM

Un top 10 des campagnes de Communication les plus efficaces sur Facebook.

prof zaphosa's curator insight, December 20, 2015 7:05 AM

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Rescooped by Mathieu Monereau from Le marketing de contenu
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Content marketing : quels types de contenus créer ?

Content marketing : quels types de contenus créer ? | Digital Marketing & Medias | Scoop.it

Les objectifs de votre campagne de content marketing sont fixés. Votre cible est définie et votre support digital créé. Il s’agit à présent de produire des contenus à forte valeur ajoutée pour véhiculer votre image de marque. Pour une communication axée sur l’intérêt de votre public, plusieurs types de contenus sont envisageables afin de créer une interaction ciblée.


Via Pim-Bim The Inbound Suite
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A Snapshot of SEO in 2015 and Beyond #infographic

A Snapshot of SEO in 2015 and Beyond #infographic | Digital Marketing & Medias | Scoop.it
SEO: an ever-changing subject that, if you are reading this here on SEJ, most likely plays a role of some capacity in your current position. Whether you’re a senior analyst at an agency or have just started an in-house role in online PR, you need to know it.

So how well do you actually know SEO? Whether you are a newbie or seasoned vet in the industry, it can be easy to forget the fundamentals and navigate your way through the multiple updates thrown at you from the search engines (namely Google, of course) – not to mention the breadth of tools out there that can assist you on your quest for SERP-supremacy.

Via Brian Yanish - MarketingHits.com
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#wow: data is the pollution of the information age. #mustListen talk via @GoogleTalks @schneierblog

Bruce Schneier, American cryptographer, computer security and privacy specialist, will be coming to Google to talk about his new book: "Data and Goliath: The...

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Farid Mheir's curator insight, June 11, 2015 11:36 PM

Bruce Schneier is a legend in the security and privacy world and he explains in a 30 minute talk (20min if you listen at 1.5x speed ;-) the content of his new book. He makes me want to read it (good job I guess) but also closes with an interesting analogy: data is the pollution of the information age.


WHY THIS IS IMPORTANT

Bruce raises the issue of privacy but also ventures into solutions, which is rare because it is a difficult subject with no straight answer. He makes the case that there is duality in producing data and analyzing it: it is both useful and dangerous. Every company is faced with the questions that Bruce raises.

Farid Mheir's comment, June 28, 2015 10:30 AM
Thank you @Anant Baliga @Russell R. Roberts, Jr. @Eric Horesnyi @Vandana Verma @Mathieu Monereau @THE OFFICIAL ANDREASCY @Andzelika Kudelskyte
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How to Use Twitter Analytics to Create Smarter Content

How to Use Twitter Analytics to Create Smarter Content | Digital Marketing & Medias | Scoop.it
Reaching your customers is more difficult today than ever before. With over a billion tweets sent every two days and millions of blog posts, articles, videos and other content added to the web every day, cutting through the noise requires patience, hard work – and great content.

Marketers can use Twitter analytics to create smarter content that will reach their audience when, where, and how they want it. Here’s how.

Via Brian Yanish - MarketingHits.com
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Five Tips for Creating a Mind-Blowing Social Media Profile

Five Tips for Creating a Mind-Blowing Social Media Profile | Digital Marketing & Medias | Scoop.it

Create a successful social media profile with these 5 top tips from MavSocial. Ensure that they are visually appealing and consistent with your branding.


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Marco Favero's curator insight, May 24, 2015 6:01 AM

aggiungi la tua intuizione ...

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300+ tools for tech startups & entrepreneurs | Rajiv Pandey

300+ tools for tech startups & entrepreneurs | Rajiv Pandey | Digital Marketing & Medias | Scoop.it

Tools are meant to save your time and extra efforts of doing the same thing, I love tools a lot and can’t see myself breathing digital marketing without tools. Here I have curated the list of 300+ handy tools for all you marketers and tech entrepreneurs to save your time and efforts.


Via Jeff Domansky
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sabrina marnet-letellier's curator insight, May 24, 2015 12:35 PM

Great list, with very usefil links

something to kee, for sûre!

Mike Allen's curator insight, May 30, 2015 9:10 AM

Superb Checklist especially for start-ups

AndySernovitz's curator insight, July 31, 2015 3:36 AM

Rajiv Pandey shares a massive collection of more than 300 useful tools for startups and entrepreneurs. My work is done. LOL. Seriously epic post! Highest recommendation. 11/10

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Customer Facing Devices and How You Can Market with Them | Marketing Technology

Customer Facing Devices and How You Can Market with Them | Marketing Technology | Digital Marketing & Medias | Scoop.it

Customer Facing Devices and How You Can Market with Them by Douglas Karr on Marketing Technology

 

In modern day marketing, the CMO’s job is getting more and more challenging. Technologies are changing consumer behavior. For companies, it has become difficult to provide consistent brand experiences across retail locations and their digital properties. Customers’ experience between a brand’s online and physical presence varies widely. The future of retail lies in bridging this digital and physical divide. Customer Facing Devices create relevant and contextual Digital Interactions to elevate customer experience at physical locations.

 

A Customer Facing Device is a device that a customer will interact with or experience directly. Examples of Customer Facing Devices include Digital Kiosks, Mobile Point of Sale (mPOS), Ruggedized Devices, Digital Signage or Headless Devices. All of these devices are designed to engage and inform customers inside physical locations.

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How to Avoid a Google Penalty | Neil Patel

How to Avoid a Google Penalty | Neil Patel | Digital Marketing & Medias | Scoop.it

Are you worried about getting an algorithmic or manual penalty? In most cases, you shouldn’t, but if you are dabbling in SEO, you need to make sure you aren’t breaking any rules.

To help you avoid any current or future Google penalties, I’ve created an infographic that shows you what you should and shouldn’t do....


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Jeff Domansky's curator insight, May 4, 2015 3:58 PM

Neil Patel's tips for avoiding Google SEO penalties are definitely worth studying.

Jack Later's curator insight, May 4, 2015 5:40 PM

I read this,  It is perfect stuff!

Zahid Haroon Javali's curator insight, May 4, 2015 10:43 PM

SEO content is easy if you follow the rules and avoid being penalised by Google. To begin with, go for quality and don't stuff your posts with keywords. Just two will do.

Rescooped by Mathieu Monereau from Public Relations & Social Marketing Insight
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10 Detailed Infographic Templates for Every Type of Business

10 Detailed Infographic Templates for Every Type of Business | Digital Marketing & Medias | Scoop.it

So, how do you prepare your next awesome infographic for your business? Well, if you are looking for templates that will help you create your own infographic for your business, you have come to the right place!

 

In this post, I have put together an assortment of our best infographic templates that offer everything you would ever need to display your data in a beautiful and effective way. Starting from as low as $4, these infographic templates are all yours to customize, extend and publish!...


Via Jeff Domansky
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Jeff Domansky's curator insight, May 2, 2015 10:53 AM

If you're looking for templates that will help you create your own infographic for your business, you have come to the right place! Recommended reading from Marketo. 9/10

Christine Lombardo's curator insight, May 4, 2015 9:42 AM

Infographics are the new "it" tool for presenting information on any topic in a concise, visually engaging, and easy to read format. Even better, they're versatile enough to be used by teachers, school administrators, and students.

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12 ways to improve the customer experience - CIO

12 ways to improve the customer experience - CIO | Digital Marketing & Medias | Scoop.it
Digital marketing, usability and customer relationship pros share their top tips for how to ensure that when customers visit your website they enjoy the experience -- and will buy from you.
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Rescooped by Mathieu Monereau from Content Marketing and Curation for Small Business
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How Content Promotion Works: 11 Strategies to Try

How Content Promotion Works: 11 Strategies to Try | Digital Marketing & Medias | Scoop.it

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Kasia Hein-Peters's curator insight, April 26, 2015 11:07 AM

After you wrote your fantastic content, this is how you can promote it...

Pecsi Ferenc | Soreo.biz's curator insight, April 28, 2015 2:56 AM

Gyakori hiba, hogy valaki kitűnő tartalmakat készít, de "elfelejti" népszerűsíteni azokat. Egyes szakértők szerint a helyes tartalomkészítés/népszerűsítés arány a 20/80-hoz közelít. Természetesen a népszerűsítés javára. Ebben a cikkben nincs semmi rendkívüli, csak összefoglalja azt, amit egyébként is tudunk, de nem mindig tartunk be.

Lori Wilk's curator insight, April 29, 2015 2:14 PM

This post gives clear steps and strategies to help you promote your #Blog. Nothing is instant and everything takes effort. There's no secret instant magic anything. Thanks for sharing. 

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#Infographic 2015's Biggest Content Marketing Trends

#Infographic 2015's Biggest Content Marketing Trends | Digital Marketing & Medias | Scoop.it
We still don't have flying cars, but we do have some fascinating trends.

Via Brian Yanish - MarketingHits.com
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Ralf Zmölnig's curator insight, April 22, 2015 6:41 AM

A lot to read, but OK!

Marco Favero's curator insight, April 22, 2015 11:52 AM

aggiungi la tua intuizione ...

Adrian Lee's curator insight, April 27, 2015 8:30 AM

So what exactly is content marketing? It is putting information into the hands of your customers and helping them choose your services.

Rescooped by Mathieu Monereau from Public Relations & Social Marketing Insight
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How to Grow Your Personal Brand on Twitter in Only 10 Minutes a Day

How to Grow Your Personal Brand on Twitter in Only 10 Minutes a Day | Digital Marketing & Medias | Scoop.it

Recently, I conducted a personal experiment on Twitter to see how I could increase the number of my Twitter followers through a limited number of activities. My goal was to confine the time I spent on Twitter to no more than 10 minutes each day.Based on my experience and the corroboration of others, I created a list that will help you grow your own personal brand on Twitter.

 

At first, you’ll need to spend some time learning the platform and setting up your profile. After that, you don’t need to spend more than 10 minutes a day. Here’s what to do....


Via Jeff Domansky
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Tom Shaw's curator insight, April 18, 2015 1:17 PM

A must for your personal brand.  A quick read. 

Reiki Acharya Narmaada R.Das's curator insight, April 20, 2015 1:03 PM
Yes first learn the basic than make yr platform strong.See U follow min 250 people depending on yr need.If possible have one or two Tweeter acc.But don misuse.
Tanya Kerr's curator insight, April 30, 2015 10:21 PM

Handing hints on maximising Twitter as a social media

Rescooped by Mathieu Monereau from MarketingHits
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Getting started with Content Marketing - Hubspot & Scoop.it's complete guide

Getting started with Content Marketing - Hubspot & Scoop.it's complete guide | Digital Marketing & Medias | Scoop.it
To “do” content marketing, you need to “do” content. But when marketers set out to actually build a content creation team, there’s the dream, and there’s the reality.

Since 90% of all the data in the world has been generated over the last two years, search engines had to find a better way of identifying quality and relevant content that genuinely addressed users’ needs.

Content marketing became key to successfully cutting through that noise on the internet and getting found online by your future prospects and customers. Thus, making sure your content efforts are a well-oiled machine is critical.

And most got that first part: 70% of marketers have created more content in 2015 than in 2014 (Source: Content Marketing Institute). But is cutting through the noise the only reason why marketers invest more and more in content marketing?

Via Brian Yanish - MarketingHits.com
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Content Marketing Pro Shares 10 Essential Tools for Success

Content Marketing Pro Shares 10 Essential Tools for Success | Digital Marketing & Medias | Scoop.it

Hundreds of tools claim to help you become a better content marketer. Here are 10 recommended by one content marketing pro.


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Marco Favero's curator insight, June 17, 2015 4:13 AM

aggiungi la tua intuizione ...

Rescooped by Mathieu Monereau from Public Relations & Social Marketing Insight
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9 Designer Tools Everyone Should Know About

9 Designer Tools Everyone Should Know About | Digital Marketing & Medias | Scoop.it

9 Designer Tools Everyone Should Know About


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Kate Marsh's curator insight, June 4, 2015 4:54 PM

Mmmm, free design tools

Luis Cano's curator insight, June 5, 2015 10:05 AM

Check this out 9 very easy tool to help you make great designs ... 

Luis Cano's curator insight, June 5, 2015 10:06 AM

Great new tools you should know about ...

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6 Social Media Templates to Save You Hours of Work

6 Social Media Templates to Save You Hours of Work | Digital Marketing & Medias | Scoop.it
Whether you're managing social media for a company or just looking to boost your online profile, here are six social media templates to save you time
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Rescooped by Mathieu Monereau from Tools for Teachers & Learners
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Free Online Poster Maker

Free Online Poster Maker | Digital Marketing & Medias | Scoop.it

Lucidpress is a professional-quality poster maker for everyone. With a library of templates and a drag-and-drop interface, you'll have an attention-grabbing poster made in no time.


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José Mª Ezquerro's curator insight, October 27, 2015 7:56 AM

añada su visión ...

Craig Van Ham's curator insight, March 24, 2016 9:15 PM

This is a great tool for creating classroom materials or for getting students to show the outcomes of their projects.

Teresa Maceira's curator insight, April 8, 2016 8:34 PM
Nice tools for classroom assignments.
Rescooped by Mathieu Monereau from Social Media, SEO, Mobile, Digital Marketing
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5 Disruptive Social Selling Tools

5 Disruptive Social Selling Tools | Digital Marketing & Medias | Scoop.it

While tackling social selling, you want tools that make your team more efficient and create ROI. These 5 can help you get the job done.


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SEO: Mobile Now Drives Majority of Google Searches

SEO: Mobile Now Drives Majority of Google Searches | Digital Marketing & Medias | Scoop.it

Google mobile searches surpassed desktop and tablet searches, the company announced this week. Ecommerce sites take notice – Google’s recent changes in mobile search for both websites and mobile apps represent an opportunity you can’t ignore.

 


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16 Ways to Reverse-Engineer Your Competitors' Organic SEO Strategy

16 Ways to Reverse-Engineer Your Competitors' Organic SEO Strategy | Digital Marketing & Medias | Scoop.it

Being able to distinguish and put your finger on what your competitors are doing, especially when they’re outperforming you, is a huge plus. This list of individual methods will allow you to do that.


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Marco Favero's curator insight, May 4, 2015 2:57 AM

aggiungi la tua intuizione ...

Rescooped by Mathieu Monereau from Social Media, SEO, Mobile, Digital Marketing
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The Social Media Content Calendar Every Marketer Needs [Free Template]

The Social Media Content Calendar Every Marketer Needs [Free Template] | Digital Marketing & Medias | Scoop.it

Learn how to plan and schedule your social media content in advance with this social media calendar template.


Via Kamal Bennani
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How to Create Easy, Yet Actionable, Content Marketing Personas

How to Create Easy, Yet Actionable, Content Marketing Personas | Digital Marketing & Medias | Scoop.it

Learn the essential steps to create and apply content marketing personas more successfully.


Via Kamal Bennani
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Rescooped by Mathieu Monereau from Social Media, SEO, Mobile, Digital Marketing
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LinkedIn Marketing Tip: This Lead Generation Strategy Works

LinkedIn Marketing Tip: This Lead Generation Strategy Works | Digital Marketing & Medias | Scoop.it

This LinkedIn marketing tip can help you capture more leads for your business. Discover how to implement it today to grow your business.


Via Kamal Bennani
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Nedko Aldev's curator insight, April 24, 2015 4:45 AM

 

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Janet Vasil's curator insight, April 24, 2015 3:33 PM

A good approach to finding prospects with LinkedIn, THE social media platform for reaching high achieving professionals.   

Doing Words's curator insight, April 28, 2015 5:03 PM

I've had several conversations recently with clients who're realising LinkedIn is about more than search & recruitment. Here's a straightforward lead generation how-to.

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56 Top Social Media Tools for Business [Infographic] - Social Marketing Writing

56 Top Social Media Tools for Business [Infographic] - Social Marketing Writing | Digital Marketing & Medias | Scoop.it

This scoop comes to you compliments of ineomarketing.com.                                           


Via CYDigital
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Social Media Réunion's curator insight, April 23, 2015 9:23 AM

Une liste très intéressante des outils indispensables pour la gestion de vos réseaux sociaux !

Calvin Denton's curator insight, April 24, 2015 12:24 PM

Off Topic.  Interesting content generation tools....

Ellie Schwartz's curator insight, May 27, 2015 4:33 PM

An infographic providing some important social media tools.