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Rescooped by Anurag Kanoongo from The MarTech Digest
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Twitter breaks the character limit with promoted Website Cards - Marketing Pilgrim | #TheMarketingTechAlert

Twitter breaks the character limit with promoted Website Cards - Marketing Pilgrim | #TheMarketingTechAlert | Digital Marketing | Scoop.it

Intermediate/ Excerpt...


The announcement post says you can use a Website Card to drive traffic to any page on your website – a blog post, a product page,  a special sale page. . . nice. Twitter says that in tests they saw higher engagement and lower CPC. Makes sense. Anytime you give a person a large preview they’re more likely to click. It’s why photos and videos do better than straight text, especially on a highly skimable newsfeed.

 

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Via CYDigital
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CYDigital's curator insight, April 29, 2014 6:51 PM

Another addition to the Twitter advertising options.

Scooped by Anurag Kanoongo
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8 Cutting-Edge Marketing Tactics That Work Better Than Facebook Ads - Forbes

8 Cutting-Edge Marketing Tactics That Work Better Than Facebook Ads - Forbes | Digital Marketing | Scoop.it
8 Cutting-Edge Marketing Tactics That Work Better Than Facebook Ads
Forbes
No doubt you've heard that Facebook social ads are an essential form of advertising and that every business should use them to be compete in a digital world.
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