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How to Create Your Own Awards Show & Come Out an SEO Winner - Search Engine Watch

How to Create Your Own Awards Show & Come Out an SEO Winner - Search Engine Watch | DIGITAL COMMUNICATIONS | Scoop.it
How to Create Your Own Awards Show & Come Out an SEO Winner
Search Engine Watch
How to Create Your Own Awards Show & Come Out an SEO Winner. by Ken Lyons, February 25, 2014 Comments.
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Calculating Social Media ROI : 4 Effective Ways

Calculating Social Media ROI : 4 Effective Ways | DIGITAL COMMUNICATIONS | Scoop.it
It has become the great debate in social media marketing: “What’s the ROI? How do you measure it?” Or more directly put: “Does it work? How can you tell?

Via Alex Butler
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javiergil23's curator insight, February 23, 2013 9:15 PM

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Alexis DORANGE's curator insight, February 24, 2013 12:43 PM

4 different ways to get your Social Media ROI, from direct calculation to relative estimation.

Rescooped by Sherie Driscoll from Inbound marketing, social and SEO
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Change With Your Customers, Not The Competition

Change With Your Customers, Not The Competition | DIGITAL COMMUNICATIONS | Scoop.it
Many VPs of Sales watch the competition too closely and turn their back to the customer. Conduct customer interviews to stay close.

Via James A Smith MCIM
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James A Smith MCIM's curator insight, February 26, 2013 9:01 AM

This article looks very sales orientated but what it is actually endorsing is the need to educate the customer in a way they want it and when they want it - sound familiar?

Rescooped by Sherie Driscoll from SEO and Social Media Marketing
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Search and Social: What Marketers Need to Know About the Changing Landscape

Search and Social: What Marketers Need to Know About the Changing Landscape | DIGITAL COMMUNICATIONS | Scoop.it

Do you use social media and search to promote your business?

 

Are you wondering how the landscape of search and social is changing, and how to benefit from it?

 

To learn about the key changes in search and social, and how they impact your marketing, I interview Lee Odden for this episode of the Social Media Marketing podcast.

 

Read More: http://www.socialmediaexaminer.com/search-and-social-what-marketers-need-to-know-about-the-changing-landscape/


Via Antonino Militello
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3 Off Site SEO Tactics that Reward Better Organic Ranking - Business 2 Community

3 Off Site SEO Tactics that Reward Better Organic Ranking - Business 2 Community | DIGITAL COMMUNICATIONS | Scoop.it
Business 2 Community
3 Off Site SEO Tactics that Reward Better Organic Ranking
Business 2 Community
When it comes to achieving good organic ranking, there are two sides of the SEO coin: on site and off site.
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Whitespark Launches LOCAL Rank Tracker

Whitespark Launches LOCAL Rank Tracker | DIGITAL COMMUNICATIONS | Scoop.it

Just saw a Tweet from Darren Shaw from a couple days ago. Seems his long awaited local rank tracker is now available. Knowing Darren, it's feature-rich.

 

Track pack, places, and organic rankings. Know whether your queries returned local results in each city, how big the local pack was, and whether the pack was blended or pure.


Via Linda Buquet :: Catalyst eMarketing
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Mohammed ALAMI's curator insight, February 19, 2013 9:40 AM

I love what @DarrenShaw is buiding as local tools

Chris Agro's curator insight, March 16, 2013 2:45 PM

Just found this company. Great insights and a cool citation tool for local search efforts.

Rescooped by Sherie Driscoll from Inbound marketing, social and SEO
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Five Elements of Inbound Marketing

Five Elements of Inbound Marketing | DIGITAL COMMUNICATIONS | Scoop.it

Simplicity!  AXZM Marketing captures the essence of inbound marketing.

 


Via CYDigital, James A Smith MCIM
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CYDigital's curator insight, January 17, 2013 6:18 AM

See the article at www.axzm.com.


Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected). If you like this scoop, please share by using the links below.

 

iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.

James A Smith MCIM's curator insight, February 12, 2013 9:49 AM

Novel and simplistic way of describing inbound. Clean and fresh and easily read - ideal content.

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Brand marketing overtakes digital as 'most-prized skill', claims survey - Marketing news - Marketing magazine

Brand marketing overtakes digital as 'most-prized skill', claims survey - Marketing news - Marketing magazine | DIGITAL COMMUNICATIONS | Scoop.it
Brand marketing overtakes digital as 'most-prized skill', claims survey marketing news. Read Brand marketing overtakes digital as 'most-prized skill', claims survey and other marketing news online.

Via Cambridge Marketing College, James A Smith MCIM
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James A Smith MCIM's comment, February 12, 2013 8:52 AM
We all need to understand digital, but the fundamentals need to be in place too. I think that too many people are forgetting that digital is just the practical end piece of a very theroetical and complex puzzle, and the deeper understanding is not there or lost. Digital skill is needed but so is 'marketing' as a whole.
James A Smith MCIM's curator insight, February 12, 2013 8:52 AM

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