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5 Keys to Developing a Strong Tone of Voice in your Content Marketing

5 Keys to Developing a Strong Tone of Voice in your Content Marketing | Digital Business | Scoop.it

One of the biggest content marketing mistakes you might be making is not using your tone of voice effectively. Here's how to develop and use yours effectively.

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31 Tips for Local Digital Marketing

31 Tips for Local Digital Marketing | Digital Business | Scoop.it
A small business can benefit from local digital marketing. So it behooves you to have an effective local digital marketing strategy in place.
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31 Tips for Local #DigitalMarket

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9 Steps To Prepare Your Website For A Winning SEO Campaign

9 Steps To Prepare Your Website For A Winning SEO Campaign | Digital Business | Scoop.it

There is no point driving cold traffic (people who don’t know you, and don’t even like you yet) to your website if your website is not positioned to convert it into warm leads.

In this article you'll discover a key list of things that you need to do before engaging in an SEO campaign.




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Great #DigitalMarketing 9 Steps To Prepare Your Website For A Winning SEO Campaign

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11 Marketing Tools Worth Trying in 2016

11 Marketing Tools Worth Trying in 2016 | Digital Business | Scoop.it
Want to grow your brand? These spiffy applications may do the trick.
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How to Find Content Ideas Your Audience Will Love

How to Find Content Ideas Your Audience Will Love | Digital Business | Scoop.it
Discover best ways to find content ideas to engage your audience. Learn where to look for engaging content ideas for blog posts, guides and other content.

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Great #Post #DigitalMarketing How to Find #Content Ideas Your Audience Will Love
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What Kind of Content Actually Gets Links?

What Kind of Content Actually Gets Links? | Digital Business | Scoop.it
While publishing content is important, it is absolutely essential to understand how to publish the right kind of content.
It’s not just a coincidence that some content attracts more links than others. 

Via Kamal Bennani
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Great #Post #DigitalMarketing What Kind of #Content Actually Gets Links?
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35 Engaging Social Media Post Ideas For Businesses

35 Engaging Social Media Post Ideas For Businesses | Digital Business | Scoop.it

It can be tough to constantly come up with new ideas for your social posts. We have done the heavy lifting and here are 35 ideas to to get you going...

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Great #Post 35 Engaging #SocialMedia Post Ideas For Businesses

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10 Digital Transformation Predictions for 2016

10 Digital Transformation Predictions for 2016 | Digital Business | Scoop.it

Does your CEO have a bold goal for 2016? Does the goal include the word ‘digital’ or ‘transformation’ in the description? Well, if so, they’re not alone in their quest for a superior IT-­enabled compe


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Great #Post #DigitalMarketing 0 Digital Transformation Predictions for 2016

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Eric_Determined / Eric Silverstein's curator insight, December 9, 2015 8:34 PM

“Digital transformation is not just a technology trend, it is at the center of business strategies across all industry segments and markets.


Enabled by the 3rd Platform technologies of social, mobile, analytics, and cloud, digital transformation represents an opportunity for companies to redefine their customers’ experience and achieve new levels of enterprise productivity", said Bob Parker, research vice president at IDC


Look no further than GE to validate that transformation. Looking to become the world's premier digital industrial company.

Hervé BEBIN's curator insight, December 10, 2015 1:34 AM
Une offre en mouvement (rachat, repositionnement) sur un marché en croissance. A lire avec recul comme toutes les prédictions.
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6 Effective Ways to Get More Instagram Followers

6 Effective Ways to Get More Instagram Followers | Digital Business | Scoop.it

This article breaks down 6 very specific ways you can get more Instagram followers right now.


Via Kamal Bennani
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#SocialMedia 6 Effective Ways to Get More #Instagram Followers

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Raihan alhusain's curator insight, December 10, 2015 6:40 AM

Great #Post #SocialMedia 6 Effective Ways to Get More #Instagram Followers

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5 Ways to Improve Your Social Media Results

5 Ways to Improve Your Social Media Results | Digital Business | Scoop.it

Is your social media audience losing interest? This article shares five psychology principles you can use to improve your social media marketing results.


Via Jay
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Great and simple tips to Improve Your #SocialMedia Results

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5 Ecommerce Content Marketing Trends for 2016

5 Ecommerce Content Marketing Trends for 2016 | Digital Business | Scoop.it


Trends in organizational structure, machine generated content, and video content could drive changes in ecommerce marketing next year, as small and mid-sized retailers increase their content creation efforts.

Content marketing is one of the most important areas of ecommerce promotion. It will continue to grow in 2016. So it is worth watching for trends that could change how content is done or how much money is spent doing it.


Via Kamal Bennani
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Grear #Post on #ecommerce #DigitalMarketing Trends of 2016

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6 Ways to Use Social Data for Targeted Marketing

6 Ways to Use Social Data for Targeted Marketing | Digital Business | Scoop.it

Personalized marketing is all the rage. Use these five data-driven tactics to make sure your marketing messages hit closer to home.


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Great #Post 6 Ways to Use #Social Data for Targeted #SocialMedia Marketing

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Inbound marketing strategy for small business

Inbound marketing has been the most effective marketing method for doing business online. Instead of the old outbound marketing methods of buying ads, ...


Via Kamyar Shah
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Great #YouTube Video discussing #DigitalMarketing #InboundMarketing for small business

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Marketing Strategy - (via Digital Marketers they think you suck!...

Marketing Strategy - (via Digital Marketers they think you suck!... | Digital Business | Scoop.it
Marketing Strategy - (via Digital Marketers they think you suck! by @TheGrok)
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Great #Post #DigitalMarketing Strategy - (via #DigitalMarketers they think you suck! by @TheGrok

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11 Stand-out Social Media Campaigns from 2015 | Practical Ecommerce

11 Stand-out Social Media Campaigns from 2015 | Practical Ecommerce | Digital Business | Scoop.it
Brands used new tools in 2015 to create compelling social content, with much attention on three innovations: live-streaming video, smartwatches, and emojis.
Here is a list of stand-out social media in 2015. There are social petitions, creative Vine and Periscope videos, multi-generational content, campaign parodies, multiple calls to the outdoors, and emoji innovations.

Via Kamal Bennani
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11 Stand-out #SocialMedia Campaigns from 2015 | Practical Ecommerce

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B2C Social Media Use That May Surprise You - Heidi Cohen

B2C Social Media Use That May Surprise You - Heidi Cohen | Digital Business | Scoop.it
Does your B2C social media use have what it takes to attract and engage an audience? Here is data and examples to help guide you.

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B2C #SocialMedia Use That May Surprise You - Heidi Cohen

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Are Your Insights Interesting or Actionable? - Digital Marketing and Analytics by Anil Batra

Are Your Insights Interesting or Actionable? - Digital Marketing and Analytics by Anil Batra | Digital Business | Scoop.it

Via Kamyar Shah
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Great #Post #DigitalMarketing Are Your Insights Interesting or Actionable? - Digital Marketing and Analytics by Anil Batra
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SEO Trends 2016: 44 Experts On The Future Of Organic Search Success

SEO Trends 2016: 44 Experts On The Future Of Organic Search Success | Digital Business | Scoop.it
Understanding the entire consumer journey, a smart content strategy, and mobile optimization will be critical SEO success factors in 2016.
Via Pedro Da Silva
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Great #Post #DigitalMarketing #SEO Trends 2016: 44 Experts On The Future Of Organic Search Success
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Raihan alhusain's curator insight, December 13, 2015 7:23 AM
Great #Post #DigitalMarketing #SEO Trends 2016: 44 Experts On The Future Of Organic Search Success
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SEO Trends 2016: 44 Experts On The Future Of Organic Search Success

SEO Trends 2016: 44 Experts On The Future Of Organic Search Success | Digital Business | Scoop.it
Understanding the entire consumer journey, a smart content strategy, and mobile optimization will be critical SEO success factors in 2016.
Via Pedro Da Silva
Raihan alhusain's insight:
Great #Post #DigitalMarketing #SEO Trends 2016: 44 Experts On The Future Of Organic Search Success
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Raihan alhusain's curator insight, December 13, 2015 7:25 AM
Great #Post #DigitalMarketing #SEO Trends 2016: 44 Experts On The Future Of Organic Search Success
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Presenting Social Media Measurement to Senior Leaders | Adobe

Presenting Social Media Measurement to Senior Leaders | Adobe | Digital Business | Scoop.it

Social media is no longer experimental, but a primary channel in the marketing environment, and can be used to accomplish a variety of business goals.


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Great #Post Tips to present #SocialMedia Measurement to Senior Leaders | Adobe

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8 Ways to Use Social Media to Test Your Marketing Campaigns, Programs and Content

8 Ways to Use Social Media to Test Your Marketing Campaigns, Programs and Content | Digital Business | Scoop.it
Social media is equivalent to one big fat focus group that never sleeps. There’s not a time of day or night that you can’t crawl up in your cozy chair with your laptop and learn what people think of you and your brand. It’s there for the taking.
Raihan alhusain's insight:

8 Ways to Use #SocialMedia to Test Your #DigitalMarketing Campaigns, Programs and #Content

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6 Effective Ways to Get More Instagram Followers

6 Effective Ways to Get More Instagram Followers | Digital Business | Scoop.it

This article breaks down 6 very specific ways you can get more Instagram followers right now.


Via Kamal Bennani
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Great #Post #SocialMedia 6 Effective Ways to Get More #Instagram Followers

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Raihan alhusain's curator insight, December 10, 2015 6:40 AM

#SocialMedia 6 Effective Ways to Get More #Instagram Followers

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2016 Content Marketing Plan For Success

2016 Content Marketing Plan For Success | Digital Business | Scoop.it

Need a 2016 content marketing plan? Here are 10 steps with data and tips to help you get your 2016 content marketing on track for success.


Via Pedro Da Silva
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Great #Post discussing 10 steps to plan your #ContentMarketing #DigitalMarketing for 2016

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10 Tips to Make Content Marketing Work for Small Budgets

10 Tips to Make Content Marketing Work for Small Budgets | Digital Business | Scoop.it

In this post you'll find 10 tips that will help you bring down your content marketing spending significantly without sacrificing results. 


Via Kamal Bennani
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Excellent Tips on #ContentMarketing #DigitalMarketing work for small budgets

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Ensure Your Digital Marketing Strategy Supports the Business Goals | The Wiglaf Journal

Ensure Your Digital Marketing Strategy Supports the Business Goals | The Wiglaf Journal | Digital Business | Scoop.it
Your business plan should be the driver for every action you take, including developing your digital marketing strategy. From setting your ad budget to
Via Kamyar Shah
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Great #Post on #DigitalMarketing

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Marketing Strategy - (via The Fight Club Method to Feedback -...

Marketing Strategy - (via The Fight Club Method to Feedback -... | Digital Business | Scoop.it

Marketing Strategy - (via The Fight Club Method to #Feedback - The Copybot)


Via Kamyar Shah
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Excellent #Post on #SocialMedia Marketing

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