Quels médias sociaux affectent le plus le référencement ?

OK, after a slight respite,  I am back to share online marketing strategies and news with you.

it's confirmed......the use of social media combined with strategic SEO strategies are the key to your on line success! Thank goodness we've been counseling our clients since 2008 to take this path :)

All the tools to monitor and analyze your social media activities. Nice infographic

Let Others Stay Up On Social Media

Analytics tools to improve your business on the Web

Great recap of what you should have in mind to align your social and SEO efforts. Some of them are easy to implement tips, some of them are harder to embrace. In particular, the #1 - "publish high quality content". 

The reality is that no matter how many tips you receive or how many times you're being told to publish high quality content, creating content remains hard.

For busy professionals and businesses however, curating relevant content on your areas of expertise is more accessible: you're probably reading a lot of the content worth sharing anyway so you're just a few clicks away from publishing it and making an impact with it.

For more on how content curation helps SEO, read:

- Use Content Curation to Drive More Traffic

- Your Guide to Content Curation for SEO

#seo

Nice collection of methods and insights surrounding the use of social and SEO

 92% of companies that attributed the  acquisition of just 1 customer from blog activity posted multiple times per day.  Stay focused on your customers and hire a competent writer to handle this activity.

Blogging is very essential to attract customers. It should be flawless.

Cool infographic that will be useful for any blogger.

Social media can impact SEO simply by encouraging natural link building. Think about it? Google doesn't want you to manufacture back links to manipulate page rank. But it's OK for others to share your content, right? Using social media so that others can find and share your content is natural and should demonstrate what Google wants to see. Of course, people will abuse that, too. Which is why engagement is key; develop and nurture relationships so there's always a genuine connection.

Did you know that Social Media usage has risen tremendously over the last 5 years? Well of course you do, you are reading this :) Ask yourself how does it impact your SEO.

Knowing the health of your website SEO is key if you want your pages to rank at the top of the search results.

Having good onpage optimization is critical. Here are the other steps you should do to get a complete picture.

How do you know if your SEO is enough? Find out how to score your website's SEO in ten minutes or less. 

Here's a great guideline to quickly analyze the SEO/effectiveness on your website.  It's rather simple to do and quickly points out the areas you need to work on.

For me, I still need to do some work on my domain authority.  So that will be my focus for the next few months.

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Social Media + SEO = the new SuperPower. SEO done right lays the foundation..

Great social media digital insights!

I agree that Search is going to be the wave for business as well, we must make sure we have our keywords working for us.

Challenging.

Here is a different look on #seo http://buff.ly/MImAdH , #patowings showing an infographic based post on sea vs new seo. Enjoy the read !!

Just got a great tweet from Jack Varnell:

Jack Varnell ‏@jackvarnell 2m

@ScentTrail - Agreed but it is all taxonomy. Could also say there will ALWAYS be new #SEO http://sco.lt/6jc0iP  via @scoopit #SEO

AGREE with Jack. The way he says it the emphasis is where it belongs - on the constant sea of change as Google and everyone else iterates code daily and hourly some day soon.

Radical SEO Idea
In 2003 I climbed up on a soapbox and tried to sell my Direct Marketing bosses on content marketing. They knew content because they paid BIG BUCKS to copywriters.

DM writers seemed to have a magic wand. They could tell a story that motivated people open their mail and call the call center. Today we need so much less WORK from our customers and yet achieving that "less work" is so much harder.

My radical idea is THERE IS NO "NEW SEO".

I'm not saying that half of this infographic (the new half) isn't helpful. It is helpful, but the idea of comparison is a) moot and b) not as dramatic as this comparison makes it feel and seem.

Understanding the WHY and WHAT is moot. The new SEO simply IS and they have a solid presentation of the "new SEO" here. The problem is boiling the new SEO down to an infographic chart with little boxes denies the interconnection between each of these pieces of sinew and the highly dynamic nature of this new mobile social web.

Mobile and social are dancing on a fire. One hand of the dancer, the hand holding the phone, pours gas on the fire even as the other hand, the social hand, tries to share the very HOT experience.

SO, focus on one side of this infographic and don't get caught up in why, how, who. Focus on how the new SEO is a tapestry and your marketing may need a massive RETHINK to play well with the new constantly and quickly changing Google.

......reviewing.......

Which brands rule twitter? Customer service, sales, social commerce, fundraising and authenticity.

A visual breakdown of brands which use twitter to engage with their consumers effectively.