Developing & Marketing Products, Chapter 14
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Developing & Marketing Products, Chapter 14
International Development & Marketing of Products
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The Power of Color In Doing Business Across Cultures - Business Exchange

People react to other people emotionally. When it comes to people in networking situations, they connect with other people on that same emotional level.
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Global Brands

Global Brands | Developing & Marketing Products, Chapter 14 | Scoop.it
BusinessWeek/Interbrand rank the companies that best built their images -- and made them stick...
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Marketing in Asia by the numbers: Numerology affects international business - Business Exchange

“A U.S.company in Hong Kong was dumbfounded when it received very few calls after its grand opening,” reports Suzanne Fox in The China...
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