It's all about experience
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It's all about experience
A general collage of all things service related, for all people who care about customer experience
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5 Customer Experience Metrics Every Successful Company Tracks - - The Buffer Blog

5 Customer Experience Metrics Every Successful Company Tracks - - The Buffer Blog | It's all about experience | Scoop.it
This is a guest post by Amar Zagorica from Helpjuice, makers of awesome knowledge base software. More about Amar at the bottom of the post.  We respond to 93% of our customer support emails  within 5 minutes!
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Six Myths About Customer Loyalty Programs - Forbes

Six Myths About Customer Loyalty Programs - Forbes | It's all about experience | Scoop.it
Six Myths About Customer Loyalty Programs
Forbes
It is therefore not surprising that many retailers have adopted loyalty programs as a convenient mechanism of meaningful differentiation.
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Apple turns on customer-tracking iBeacon - UPI.com

Apple turns on customer-tracking iBeacon - UPI.com | It's all about experience | Scoop.it
Apple turns on customer-tracking iBeacon UPI.com IDG News Service reported Saturday that any of the company's mobile products -- iPhones, iPads or iPod Touch devices -- can be used to monitor a customer's movement through a store, allowing Apple to...
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Two easy ways to score customer loyalty and referrals - The Globe and Mail

Two easy ways to score customer loyalty and referrals - The Globe and Mail | It's all about experience | Scoop.it
Two easy ways to score customer loyalty and referrals
The Globe and Mail
Last week I shared three tips on how independent retailers can differentiate themselves from big-box and online retailers this holiday season.
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Why do Companies with Great Customer Service Succeed? - Infographic

Why do Companies with Great Customer Service Succeed? - Infographic | It's all about experience | Scoop.it
Many companies emphasize great customer service, but just how important is it? In this infographic, we'll look at just how much of an impact customer service can have on your business.
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Top 5 Reasons Why Customer-Centric Efforts Fail

Top 5 Reasons Why Customer-Centric Efforts Fail | It's all about experience | Scoop.it
Customer experience management is a holistic discipline involving all functional departments of a company (see examples here and here). However, many companies treat it as a set of “initiatives” limited to customer-facing units of the organization.

Via Thomas Faltin
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The Complete Guide to Using Social Media for Customer Service

The Complete Guide to Using Social Media for Customer Service | It's all about experience | Scoop.it
Social media is for more than marketing. Customers expect great service and support, too! Here's a complete guide to social media for customer service.
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Innovate on Purpose: Why customer experience is the ultimate innovation

Innovate on Purpose: Why customer experience is the ultimate innovation | It's all about experience | Scoop.it
Why customer experience is the ultimate innovation http://t.co/CGYZSCQ4fI #and_innovation
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Charging Your Customer for Loyalty. - 4Hoteliers

Charging Your Customer for Loyalty. - 4Hoteliers | It's all about experience | Scoop.it
Charging Your Customer for Loyalty. 4Hoteliers Companies covet customer loyalty; they understand the benefit to having loyal customers and statistics show, over and over again, the financial advantages to customer loyalty, versus the continuous...
Martin Lamberti's insight:

I love the idea of charging for loyalty programs. But how many companies are good enough to pull this off - particularly in South Africa?

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Build Customer Loyalty With Social Media

Build Customer Loyalty With Social Media | It's all about experience | Scoop.it
Customers should define your marketing strategy. Without a targeted user base, a social media marketing plan is unsuccessful. Your customers drive your marketing budget, strategic plan and creative process.

Via Thomas Faltin
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Hands-On Activities to Build Customer Loyalty - New York Times

Hands-On Activities to Build Customer Loyalty - New York Times | It's all about experience | Scoop.it
New York Times
Hands-On Activities to Build Customer Loyalty
New York Times
Back in 2008, still early in the economic crisis, Butter Lane Cupcakes opened its doors in the East Village of Manhattan.
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