Custom App Development
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How Much Will It Cost To Develop A Mobile Application?

Mobile apps rule our mobile-dominated world. Smartphones and tablets have become a part of our life – more than a billion people in the world use smart mobile
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PerceptiveMobileApps's comment, July 22, 2013 7:31 AM
How much does it cost to develop an app? Why is there such a huge variation between development costs for different mobile apps? Find answers to all your queries regarding the costing of mobile apps here.
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iPad Falls Behind the Rising Dominance of Android Tablets

iPad Falls Behind the Rising Dominance of Android Tablets | Custom App Development | Scoop.it
iPad's dominance no longer looks invincible rather it has taken a fall courtesy Android. For the first time since its launch, sales of the iPad took a beating i
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The Challenge and Opportunity of Mobile for Retailers in the US

The Challenge and Opportunity of Mobile for Retailers in the US | Custom App Development | Scoop.it

Just as the popularity of Internet and rising importance of search engine advertising emerged as a disruptive force in the global retail market, the rise of ..

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Fed Up With Developing Mediocre Apps? Here’s What You Can Do

Fed Up With Developing Mediocre Apps? Here’s What You Can Do | Custom App Development | Scoop.it
We have been a part of the mobile development landscape for almost five years. Like any new endeavor, when the field of mobile app development opened up, there
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Major Android App Vulnerability Unearthed - The Next Web

Major Android App Vulnerability Unearthed - The Next Web | Custom App Development | Scoop.it
Business Insider
Major Android App Vulnerability Unearthed
The Next Web
A vulnerability that could affect 99 percent of the world's Android-powered phones and tablets has been unearthed within the Google-owned platform.
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10 reasons Android beats iOS 7 - NBC News.com

10 reasons Android beats iOS 7 - NBC News.com | Custom App Development | Scoop.it

Via Waseem Jabasini
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Are you an Android Developer? There’s Some Good News for You!

Are you an Android Developer? There’s Some Good News for You! | Custom App Development | Scoop.it
Developers building apps for Android don't have it easy. Whenever iOS development is compared with Android app development, most people bemoan the lack of perfe
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Opera for Android drops the beta, available on the Play store now - Engadget - Engadget

Opera for Android drops the beta, available on the Play store now - Engadget - Engadget | Custom App Development | Scoop.it
Ubergizmo
Opera for Android drops the beta, available on the Play store now - Engadget
Engadget
If your ears perked up when you heard about Opera for Android going WebKit, but were holding out for the final, non-beta version, then that wait is over.
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Men Vs. Women Smartphone Usage Differences: Does it Affect Mobile App Development?

Men Vs. Women Smartphone Usage Differences: Does it Affect Mobile App Development? | Custom App Development | Scoop.it
When Steve Jobs returned to a rotting Apple, Apple had dozens of different products targeting different segments in the market. None of them were doing to well.
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Apple’s to Consider User Ratings and Engagement Level to Rank Apps

Apple’s to Consider User Ratings and Engagement Level to Rank Apps | Custom App Development | Scoop.it
According to a latest news report from Fiksu, Apple might be experimenting with algorithms for iTunes and App Store rankings that incorporate user rating. Howev
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Role of Healthcare Apps: Hype or Future?

Role of Healthcare Apps: Hype or Future? | Custom App Development | Scoop.it
While many industries having embraced the app phenomenon, the healthcare industry has been relatively slow to embrace and adopt this technology. Not anymore, st
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Tech-Savvy Young Parents Present a Big Opportunity to Mobile App Developers

Tech-Savvy Young Parents Present a Big Opportunity to Mobile App Developers | Custom App Development | Scoop.it
Every developer worth the name knows that there is a lot of money to be made in kids' apps and education apps that target kids. While the iPhone and iPad are cu
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Ten Truths That Will Influence Your Android App Development [Infographics]

Ten Truths That Will Influence Your Android App Development [Infographics] | Custom App Development | Scoop.it
How you develop android apps will change hereafter when you go through this info-graphic. We are sharing the 10 truths about android app development and its market, so that you can align your mobility strategy accordingly.
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Apple iOS Vs. Google Android – A Debate Between Two Stalwarts

Apple iOS Vs. Google Android – A Debate Between Two Stalwarts | Custom App Development | Scoop.it
Google and Apple have been going neck-to-neck in the smartphone race. Although a late comer, Android has challenged the dominance of iOS on the smartphone market by offering innovative features. Here, we imagine a dialogue between the two stalwarts.
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Facts and Figures Every Business Leader Ought to Know About the Smart Mobile Revolution

Facts and Figures Every Business Leader Ought to Know About the Smart Mobile Revolution | Custom App Development | Scoop.it
PerceptiveMobileApps's insight:

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Great Looking Open Source Drag To Share iOS UI Control

Great Looking Open Source Drag To Share iOS UI Control | Custom App Development | Scoop.it
I've mentioned a number of libraries to aid with adding social sharing capabilities within your apps such as ShareKit which allows you to quickly add social sharing within your apps for a wide vari...

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Android Jelly Bean: Most Persistent User Problems and Simple Solutions

Android Jelly Bean: Most Persistent User Problems and Simple Solutions | Custom App Development | Scoop.it
Android aficionados who love cutting-edge smartphone features were happy with the latest Android Jelly Bean 4.2.2. update.
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Android vs. iOS: User Differences Every Developer Should Know

Android vs. iOS: User Differences Every Developer Should Know | Custom App Development | Scoop.it

 With Android and iPhone now combining for nearly 90 percent of the U.S. smartphone market, many app developers are concentrating their efforts on serving the majority of smartphone users through these two platforms. But there is an inherent tension when resources are limited and developers must choose one over the other, or decide which platform to develop for first. As a result, every app developer should be armed with some basic facts around the differences between Android and iPhone users when making these decisions.

 

According to comScore MobiLens data from December 2012, Android currently owns the larger market share at 53 percent, while iPhone holds a strong #2 position at 36 percent. However, market share alone is not sufficient for driving development decisions because iPhone users have different characteristics that often make them attractive from a development standpoint. Here are some key differences in user dynamics between Android and iPhone users that every developer should know.

iPhone Users are Slightly Younger and More Affluent
iOS is popular among a slightly younger demographic than Android users, with 18-24 year olds representing 19 percent of all iPhone owners compared to 16 percent of Android owners. That said, Android users on the whole skew younger than the total U.S. mobile market, indicating that they still have a very attractive profile on this dimension. Another important demographic difference is average household income, with 41 percent of iPhone owners falling in the $100,000+ income segment vs. 24 percent of Android owners. With iPhones selling at a higher average price point than most Android phones, this difference should not be a complete surprise. Still, it may be an important differentiator for marketers.

Android Users Have Broader Content Category Reach, Despite iOS Users’ Higher Propensity
Not only do Android and iOS users look different, but they also engage differently with mobile content. iPhone owners are sometimes described as “power users” on their phones and are relatively more likely to engage in all major content categories than Android owners: 10 percent more likely to use social media on a daily basis, 7 percent more likely to access news, and 15 percent more likely to visit online retail sites. While iPhone owners engage with more content on average, the Android platform has a greater number of media users in each category. This of course poses an interesting dilemma for developers who must consider whether audience size or engagement is the more important determinant of success for their apps. Do they need to have a higher number of users, or do they want the type of users who engage more frequently? A lot will depend on how they intend to monetize the apps.

iPhone Users More Likely to Engage in M-Commerce
One of the more important mobile trends to develop over the past year is the emergence of m-commerce, where smartphone owners actually make purchases on their phones. Once again, iPhone users show a greater propensity to engage in this behavior with 23 percent having done so vs. 17 percent of Android owners. iPhone owners are also more likely to make purchases on their phones on a regular basis. These are important considerations for both retail app developers and those seeking to monetize via paid apps or in-app purchase.

iPhone Satisfaction Corresponds with High Device Loyalty
Device satisfaction and brand loyalty are differentiating factors that marketers, strategists, and developers also should consider since they, in part, determine long term market share. iPhone owners tend to think very highly of their devices, and as a result they are likely to remain iPhone users over time. Nearly two-thirds (62 percent) of iPhone owners are highly satisfied with their device, and more than 80 percent of them have previously owned an iPhone. Android owners maintain a fairly high percentage of highly satisfied users at 48 percent, but clearly not at the same level of Apple. Since the majority of Android phones’ hardware is not Google-branded, Apple’s tightly linked hardware and software may offer a certain branding advantage that engenders higher loyalty. Of course, Apple also has a history of excellent marketing campaigns that have cemented the brand’s iconic status.

Developers Should Think About What’s Most Important Before Developing an App
Android and iPhone offer the two leading platforms today, and each one possesses its own unique characteristics and advantages. Android’s lead in market share often means the potential for app developers to reach a larger audience, but iPhone makes up for this by boasting an attractive audience to marketers that tends to reflect more highly engaged mobile media users with higher income. Their strong platform loyalty also bodes well for their ability to retain and expand market share over the long term. Understanding and quantifying the differences between the users of each device can help developers make smarter decisions about which audiences and platforms to focus on in order to attract users, drive engagement, generate sales, and ultimately achieve their strategic business objectives.  

 

 

Source: http://www.comscore.com/Insights/Blog/Android_vs_iOS_User_Differences_Every_Developer_Should_Know

 

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