Innovative Marketing and Crowdfunding
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Innovative Marketing and Crowdfunding
In pursuit of the latest marketing strategies, social marketing, content marketing, information product marketing, author and book marketing, product development, story telling, website design, creating a compelling story, marketing technology and tools, building a tribe of loyal, raving fans, positioning and differentiating so your business can make more money.   Add in my years of experience in CMO/Chief Marketing Officer roles, and we've got a popular topic.   One realization of all this is launching and engaging in a top notch experience for the target audience, including crowdfunding campaigns. It's all marketing.
Curated by Marty Koenig
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Why Weirdos Outperform Normals

Why Weirdos Outperform Normals | Innovative Marketing and Crowdfunding | Scoop.it
My kids think I’m weird.I talk in weird voices. I come up with weird games. I listen to Phish.I like when they call me weird.Weird is good, I tell them. Normal is blah.You don’t want to
Marty Koenig's insight:

Yep. Are you weird? I am, Just ask my wife and my clients. 

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Val&co's curator insight, March 28, 2013 6:03 AM

A lire dans le contexte français

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New Crowdfunding Platform Rewards Creative People with Social Funding

New Crowdfunding Platform Rewards Creative People with Social Funding | Innovative Marketing and Crowdfunding | Scoop.it
Big-Concepts is proud to announce the launch of their crowdfunding platform. Big-Concepts allows people to utilize social media in order to reach out to people who believe in them and their concepts.
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YouTube hits one billion monthly viewers

YouTube hits one billion monthly viewers | Innovative Marketing and Crowdfunding | Scoop.it
Half of the entire Internet population visits YouTube every month, more than 10 Super Bowl audiences
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Backed By Kickstarter And Full Of Tech Cameos, ‘The Startup Kids’ Movie Debuts On iTunes | TechCrunch

Backed By Kickstarter And Full Of Tech Cameos, ‘The Startup Kids’ Movie Debuts On iTunes  | TechCrunch | Innovative Marketing and Crowdfunding | Scoop.it
From an economic perspective, the fall of 2008 brought dark days all over the world.
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Veronica Mars Kickstarter Campaign: Preordained by Video Games

Veronica Mars Kickstarter Campaign: Preordained by Video Games | Innovative Marketing and Crowdfunding | Scoop.it
How is the Veronica Mars Kickstarter campaign akin to the video game world? Read on the answer.
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What happened to Thon? Kickstarter makes goal, then loses funding (Photos)

What happened to Thon? Kickstarter makes goal, then loses funding (Photos) | Innovative Marketing and Crowdfunding | Scoop.it
Thon, a fast-paced, 28mm tactical wargame, was launched on Kickstarter on March 2, with a deadline of March 31 to meets its funding goal of $35,000. But then,
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Unusual High Heel Designs by Kobi Levi

Unusual High Heel Designs by Kobi Levi | Innovative Marketing and Crowdfunding | Scoop.it
Israeli footwear designer Kobi Levi uses his wild imagination to create some of the most unusual high heels you'll ever see.
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3D Photo Booth Prints Personal Miniature Figures

3D Photo Booth Prints Personal Miniature Figures | Innovative Marketing and Crowdfunding | Scoop.it
Today you don't have to be a Batman to have an action figure of yourself created: the Eye of Gyre gallery in Japan offers you to use a 3D photo booth, which instead of photographs will print out a miniature action figure of you.
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How to Learn Your Client's Industry (Without Knowing Everything)

How to Learn Your Client's Industry (Without Knowing Everything) | Innovative Marketing and Crowdfunding | Scoop.it
Is it possible to really understand every client's industry? See how we familiarize ourselves with each client's vertical here at BlueGlass...
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Contact Boostonsvotrestartup's curator insight, March 25, 2013 10:05 AM

Fondamental, mais connaitre déjà  un peu le secteur aide:-) 

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20 phenomenally realistic pencil drawings | Creative Bloq

20 phenomenally realistic pencil drawings | Creative Bloq | Innovative Marketing and Crowdfunding | Scoop.it

You may find yourself doing a double-take at these mind-blowingly realistic images for they are in fact illustrations, not photographs. Seriously.


The first time you go through this list, you'll almost certainly be convinced that the images are photographs. But we assure you, they're not. Each and every one is hand drawn.


This gorgeous collection of illustrations is a celebration of 20 super-talented pencil artists from all around the world. Enjoy!


Via Brian Yanish - MarketingHits.com
Marty Koenig's insight:

Wow.

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KICKSTARTER 101

Before the Day One

Tuesday, Mar 26, 2013, 6:30 PM

Innovation Pavilion
9200 East Mineral Ave, Centennial, CO 80112

17 Kickstarters Attending

What do you need to know and do before your campaign go live on Kickstarter: planning, tools, skills, readiness assessment. Get ready to learn and ask questions.

Check out this Meetup →

Marty Koenig presents The PPLE Method. Impactful for Indiegogo, Kickstarter, RocketHub, GoFundMe, etc.

What do you need to know and do before your campaign go live on Kickstarter: planning, tools, skills, readiness assessment. Get ready to learn and ask questions.

Marty Koenig's insight:

Considering crowdfunding? I'm presenting and look forward to it!

Marty

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LinkedIn Leads - Make them beg you to work with them.

LinkedIn Leads - Make them beg you to work with them. | Innovative Marketing and Crowdfunding | Scoop.it
LinkedIn Leads to Get You More Business
Marty Koenig's insight:

Worked for me. 

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Marty Koenig's comment, March 23, 2013 8:08 PM
Thank you for all the rescoops!
Suggested by Terrance H BoothSr
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6 Ways to Get Noticed

6 Ways to Get Noticed | Innovative Marketing and Crowdfunding | Scoop.it
Effective self-promotion lies somewhere between being a wallflower and a flaming narcissist. Find the sweet spot with these tips.
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BIG-CONCEPTS

BIG-CONCEPTS | Innovative Marketing and Crowdfunding | Scoop.it
Big-Concepts is a rewards crowdfunding platform for creative people and small business. Using social media to reach out to people who believe in you and your concepts.
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Crowdtilt Raises $12M from Sean Parker, Andreessen Horowitz, others

Crowdtilt Raises $12M from Sean Parker, Andreessen Horowitz, others | Innovative Marketing and Crowdfunding | Scoop.it
In the crowdfunding world, Kickstarter and Indiegogo have begun to creep into mainstream culture, thanks in large part to social media.
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The Amazing Jellybean

The Amazing Jellybean is a smart power switch that reboots your devices in the correct order to solve connection problems.
Marty Koenig's insight:

Now this is handy. One click, and done. 

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Games on Kickstarter have raised more than $100 million so far

Games on Kickstarter have raised more than $100 million so far | Innovative Marketing and Crowdfunding | Scoop.it
Kickstarter campaigns have been very popular for games since last year when Tim Schafer decided to use the crowdfunding platform to fund his upcoming point-and click adventure game.
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Workers in Chicago expect flexibility about where and when they work -- Ernst & Young - Chicago Business Journal

Workers in Chicago expect flexibility about where and when they work -- Ernst & Young - Chicago Business Journal | Innovative Marketing and Crowdfunding | Scoop.it
Survey of 600 workers in Chicago by Ernst & Young finds strong support for flexible work hours and work places and more use of contract workers in the economy.
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Social Media Shoes

Social Media Shoes | Innovative Marketing and Crowdfunding | Scoop.it
Inspired by the colors of popular social media websites, Italy-based graphic designer Lumen Bigott created a unique line of Social Media shoes. The collection includes Facebook, Twitter, flickr, Google, dribbble and Wikipedia sneakers.
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3 Tips For Your Crowdfunding Pitch To The Media - Crowdfund Insider

3 Tips For Your Crowdfunding Pitch To The Media - Crowdfund Insider | Innovative Marketing and Crowdfunding | Scoop.it
Getting your crowdfunding pitch right might be the difference between a successful project and a failed one. Here are 3 tips from the media's perspective.
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Bitcoin 101: The Digital Currency Revolution [INFOGRAPHIC]

Bitcoin 101: The Digital Currency Revolution [INFOGRAPHIC] | Innovative Marketing and Crowdfunding | Scoop.it
In the digital age, just about everything has gone digital, and that includes currency.
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Improvements We'd Like To See On Kickstarter by Elle Schneider & Joe Rubinstein

CONNECT WITH ELLE http://blog.attentionsoldier.com http://www.digitalbolex.com
Marty Koenig's insight:

I have to agree.

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Growthology: Lessons for Entrepreneurs from Crowdfunding

Growthology: Lessons for Entrepreneurs from Crowdfunding | Innovative Marketing and Crowdfunding | Scoop.it
There is a lot of buzz out there these days about crowdfunding.
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