Seven Startup Metrics You Must Track - Forbes | Crowd Funding, Micro-funding, New Approach for Investors - Alternatives to Wall Street |

The Seven Startup Metrics You Must Track

Not spending enough time gauging your business’s progress can be just as harmful as wasting your time with needless emails or Excel sheets. You may be so focused on getting your business to the next level, chasing funding and finding the right talent, that you are ignoring developing metrics to monitor your success.

But without strategic planning, you’re lost. And you can’t plan if you have no frame of reference for where you are.

I’ve found that these seven metrics (which roll up into three top-level categories: sales metrics, customer metrics, and finance metrics) are good starting points.

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Via Kristine Santos, Martin (Marty) Smith, malek, Marc Kneepkens