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Beyoncé Rejects Tradition for Social Media’s Power

Beyoncé Rejects Tradition for Social Media’s Power | CreativeCollaborations | Scoop.it
The pop star bypassed the standard practice of relentless promotion when she released her album last week, and the impressive response may have blazed a new trail for the music industry.
Creative's Europe's insight:

Digital marketing - not just for small budgets! The power of engagement.

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About U × U - U x U Festival 2014

About U × U - U x U Festival 2014 | CreativeCollaborations | Scoop.it
U × U is that new kind of music festival where every ticket sold adds +15 seconds of festivities. Get involved now, CO-FOUNDER TICKETS are sold through 30 NOV.
Creative's Europe's insight:

2651 co-funders for one festival? The power of crowd-funding for the arts.

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