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Rescooped by Paula Nottingham from Public Relations & Social Marketing Insight
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PR Secrets: Master Digital Press Releases and Get More Journalism Coverage

PR Secrets: Master Digital Press Releases and Get More Journalism Coverage | creative work | Scoop.it

Excellent news release tips and examples from the Bulldog Reporter PR University webinar Mastering Interactive News Releases: 7 PR Secrets of Digital Press Releases That Woo Editors and Wow the Public.

 

.... It’s no secret that today’s Internet and media inboxes are overflowing with news releases announcing products and services, financial earnings, changing staff, and more. But with so many of these releases competing for the same eyeballs in newsrooms, standing out from the pack requires finesse and clever packaging, particularly in this digital era. Some highlights that came out of the webinar (#realworldpr) included Bulldog Reporter PR University training director Brian Pittman’s list...


Via Jeff Domansky
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Jeff Domansky's curator insight, November 7, 2013 1:48 AM

Here's a great bunch of trends, tips and insight into what works best with digital press releases.

Rescooped by Paula Nottingham from Intercultural Studies & Web Culture
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Social Impact Media Awards -

Social Impact Media Awards - | creative work | Scoop.it

Via Elisabeth M. S
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Rescooped by Paula Nottingham from A is for Adjunct
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Cultural Studies in Dark Times: Public Pedagogy and the Challenge of Neoliberalism


Via VanessaVaile
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Paul Haeder's comment, January 15, 2013 4:02 PM
Just look at Arne Duncan.
He has no compassion whatsoever for the public schools. As you know, when he ran the Chicago school system, he created more military public schools in Chicago than any other city in the country. Duncan takes his cues directly from the ideology, values, and practices of the marketplace.
I think [John Dewey] would roll over in his grave. Dewey talked about schools being related to democracy. Dewey thought that education laid the foundation for students to become critical and social agents so that they could learn how to both govern and
be governed. What military public schools suggest is that the ultimate aim of education is to be a kind of disciplinary apparatus that in its worst moments educates students to take part in the war machine and a society dedicated to the production of organized violence.
What do
VanessaVaile's comment, January 16, 2013 4:27 PM
about the war on youth...that strikes me as part of a campaign to setting generations against one another. Something about it seems deliberate, more that just for the "story" ~ a divisive strategy to keep groups from working together.
Paul Haeder's comment, January 16, 2013 5:01 PM
Yeah, thanks to the creep from Emory, Mark Bauerlein, Dumbest English Teacher ever, for carrying on that divisiveness in his flop, The Dumbest Generation Ever -- How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (Or, Don't Trust Anyone Under 30)