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The Power Of Content Markting
Curated by Mitko Ivanov
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The Ultimate Beginner's Guide to Data Quality and Business Intelligence - Smart Data Collective

The Ultimate Beginner's Guide to Data Quality and Business Intelligence - Smart Data Collective | Content Marketing Pins | Scoop.it
(business intelligence, data quality) The Ultimate Beginner’s Guide to Data Quality and Business IntelligenceToday’s marketers are becoming technically savvier.

Via Greg Deckler
Mitko Ivanov's insight:

Well, if 40% of company data is inaccurate, that's only a 60% chance that the associated infographic is correct...  Great read though!

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Greg Deckler's curator insight, July 29, 2015 8:52 PM

Well, if 40% of company data is inaccurate, that's only a 60% chance that the associated infographic is correct...  Great read though!

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How to Build A Content Marketing Strategy for Facebook - Business 2 Community - Business 2 Community

How to Build A Content Marketing Strategy for Facebook - Business 2 Community - Business 2 Community | Content Marketing Pins | Scoop.it
Facebook can be a tough nut to crack when it comes to content marketing. The social networking website is constantly changing and so is the content that is posted on it. If you are a business trying…
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How to Stay Motivated for a Long-Term Project

How to Stay Motivated for a Long-Term Project | Content Marketing Pins | Scoop.it
6 Ways to Keep Your Motivation High When Working on Long Term Projects. This is the latest blog post from the productivity expert Kayla Matthews.

Via Skip Boykin
Mitko Ivanov's insight:

I'm proud to share this extraordinary blog post written by Kayla Matthews, It's not only the cover image that makes it exceptional. It's the advice that will help you to stay motivated over longer period of time. Many of us rely on extrinsic sources of motivation which soon disappears. However what happens when we need focus and motivation to devote working on long term projects?

 

 
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Rescooped by Mitko Ivanov from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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The Future of Libraries - what does it look like? (already looks like this in #OCSB)

The Future of Libraries - what does it look like? (already looks like this in #OCSB) | Content Marketing Pins | Scoop.it

Via Tom D'Amico (@TDOttawa)
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Rosa Piquin's curator insight, May 21, 2015 3:57 AM

Bibliotecas escolares CRUCIALES!!!

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Content Marketing Infographics

Content Marketing Infographics | Content Marketing Pins | Scoop.it
Pins about Content Marketing Infographics hand-picked by Pinner Michael Schmitz | See more about content marketing, social media and seo.
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Social Media May Soon Drive More Traffic to Your Website Than Search Engines

Social Media May Soon Drive More Traffic to Your Website Than Search Engines | Content Marketing Pins | Scoop.it
A new report suggests internet users in the U.S. are looking to sites like Facebook and Twitter to find what they're looking for online.
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The 10 Must-Read Blogs for Conversion Optimizers and Content Marketers - Business 2 Community

The 10 Must-Read Blogs for Conversion Optimizers and Content Marketers - Business 2 Community | Content Marketing Pins | Scoop.it
The 10 Must-Read Blogs for Conversion Optimizers and Content Marketers - Business 2 Community: The 10 Must-Rea... http://t.co/wVS8ItVA18
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Startups: Forget SEO, Play Lois Lane - ClickZ

Startups: Forget SEO, Play Lois Lane
ClickZ
Having been a part of three startup organizations myself, I can say with confidence that startups shouldn't spend a large portion of the marketing budget on SEO.
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Rescooped by Mitko Ivanov from Content Curation World
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How To Plan an Editorial Calendar For Your Organization

How To Plan an Editorial Calendar For Your Organization | Content Marketing Pins | Scoop.it
Planning ahead makes social media management so much easier. A simple way to keep you on track is to develop a content and curation calendar for your

Via Robin Good
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Robin Good's curator insight, June 19, 2013 10:44 AM



Takeaway: Planning ahead makes social media management so much easier. A simple way to keep you on track is to develop a content and curation calendar for your social posts.

From the original article by Nicole Bremer Nash on TechRepublic:

"Debate abounds over how much time a social media manager should spend each day on social networks and content.


The issue isn’t so much a matter of drive as it is that the Internet is one big rabbit hole of information.


Even if you stay focused on things related to work, you can find yourself losing valuable time in the course of managing your online content."


If you use content curation as a content marketing strategy, learning how to work with a editorial calendar is certainly useful. In tis way you rely less on the spur and impulse of the moment and more of what is really needed by your audience, while seeing clearly the forest from the trees.



Useful. 7/10


Full article: http://www.techrepublic.com/blog/social-media-in-the-enterprise/create-a-social-media-content-posting-and-curation-calendar/503



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Infographic: Influencers vs. Brand Advocates | The B2B Guide to Social Media

Infographic: Influencers vs. Brand Advocates | The B2B Guide to Social Media | Content Marketing Pins | Scoop.it
An infographic exploring the differences between brand advocates and influencers...
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Transform Your Website Into a Customer Attraction Force Field - Business 2 Community

Transform Your Website Into a Customer Attraction Force Field - Business 2 Community | Content Marketing Pins | Scoop.it
Transform Your Website Into a Customer Attraction Force FieldBusiness 2 CommunityEnter content marketing, the process of creating and delivering valuable content to your target customers—usually for free.
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How Content Creators Benefit From The New SEO | Smashing Magazine

How Content Creators Benefit From The New SEO | Smashing Magazine | Content Marketing Pins | Scoop.it
Because of big changes in the SEO landscape, designers, photographers, videographers and writers have new opportunities to build their reputation, expand brand awareness and generate more leads.
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The Art Of Content Marketing | Smashing Magazine

The Art Of Content Marketing | Smashing Magazine | Content Marketing Pins | Scoop.it

A really descriptive guide to beat your bigger competitors using the power of content marketing.

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Rescooped by Mitko Ivanov from itsyourbiz
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Use This Every Day to Guarantee Success in Your Life

Use This Every Day to Guarantee Success in Your Life | Content Marketing Pins | Scoop.it
This article explains the single most important thing to learn to guarantee success in your life.

Via Skip Boykin
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Why Repurposing Content Is a Must If You Don't Want To Get Insane

Why Repurposing Content Is a Must If You Don't Want To Get Insane | Content Marketing Pins | Scoop.it
Writing a good blog post is hard. I think everyone will agree with me and if you want to succeed, you need to write tons of blog posts every single month.
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7 Secrets to Insane Productivity for Developers

7 Secrets to Insane Productivity for Developers | Content Marketing Pins | Scoop.it
Learn how to become super productive as a developer. 7 things successful coders are applying at their work.
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Rescooped by Mitko Ivanov from Supports for Leadership
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How To Beat Perfectionism? Tips from People Who Did It

How To Beat Perfectionism? Tips from People Who Did It | Content Marketing Pins | Scoop.it
Тhe secret sauce to achieving a healthy level of striving. Let's hear what the experts have to say.

Via Mark E. Deschaine, PhD
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Mitko Ivanov's comment, May 20, 2015 12:18 PM
Hey, glad to know you are interested in dealing with perfectionism.
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Content Marketing Isn't About Luck - Business 2 Community

Content Marketing Isn't About Luck - Business 2 Community | Content Marketing Pins | Scoop.it
Content Marketing Isn't About Luck
Business 2 Community
Content Marketing Isnt About Luck image Shamrock By March 17th, St. Patrick's Day folklore, celebrating the luck of the Irish and hidden pots of gold is in full swing.
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Content Marketing Statistics That Prove Its Effectiveness

Content Marketing Statistics That Prove Its Effectiveness | Content Marketing Pins | Scoop.it
Content marketing makes the digital world go round. Learn how you can use content marketing to attract, convert and engage more customers.
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New content marketing magazine launches for content marketers - DigitalJournal.com

DigitalJournal.com New content marketing magazine launches for content marketers DigitalJournal.com Only two years ago, online content marketing approaches were a mere curiosity among a handful of advertisers who were interested in experimenting...
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Rescooped by Mitko Ivanov from Internet Marketing Strategy 2.0
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An Effective Marketing Model for Selling High-Value Content While Giving Most of It Away for Free


Robin Good: if you want to get a glimpse of what are going to be  some of the key emerging trends in the world of marketing in 2013, I could not suggest a better resource than this one.

 

Rohit Barghava, has put together a stunning presentation outlining 15 marketing trends for 2013, and providing for each one a curated set of real-world examples from websites / companies showcasing the trend already at work.

 

The presentation/booklet is outstanding both for its unique and highy effective presentation format, but also for the marketing strategy to promote through it an ebook of the very same topic. The beauty of this approach is that most of the value is given out for free here, in this presentation, providing a great opportunity for the author to build trust and credibility for those not familiar with him, and then to offer the opportunity to get more for a small price.

 

A touch of marketing class is also the "Backstory" at page 94 explaining in a simple page the "methodology" that was used to gather these trends.

 

Overall a great piece of content. Both for its contents, as well as for its delivery format and for its content marketing approach.

It should be used as a model.

 

 

Highly Recommended. A model for high-value content marketing strategy and highly-effective curated visual delivery format 10/10

 

Slideshare presentation: http://www.slideshare.net/rohitbhargava/15-marketing-trends-in-2013-and-how-your-business-can-use-them

 

 

 

 


Via Robin Good
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Barbara Kurts's comment, January 9, 2013 9:09 PM
my topics here http://www.scoop.it/t/health-leads-plus
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Collecting Data For Content Marketing Success

Collecting Data For Content Marketing Success | Content Marketing Pins | Scoop.it
Boom Online Marketing have recently shown with their infographic ‘What Can We Learn From Econsultancy?
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Study: European B2B Buyers use Content Marketing & Social Media for their purchase process, process complex though

Study: European B2B Buyers use Content Marketing & Social Media for their purchase process, process complex though | Content Marketing Pins | Scoop.it
The "2012 Buyersphere Report" conducted by The Base One Buyersphere Team interviewed 800 B2B customers in the France, Italy, Germany and ...
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5 Essentials for a Content Marketing Strategy | The People Behind the Paper.lis

5 Essentials for a Content Marketing Strategy | The People Behind the Paper.lis | Content Marketing Pins | Scoop.it

A great post from paper.li explaining 5 basic concepts about the content marketing strategy.

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