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The 24 ingredients for a delicious content strategy | Econsultancy

The 24 ingredients for a delicious content strategy | Econsultancy | content marketing | Scoop.it
In content strategy, people often focus on the most obvious part (the content creation) and don’t quite realise that there’s a lot more to it.
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Drip Marketing: What It Is and Why You Need to Start Using It

Drip Marketing: What It Is and Why You Need to Start Using It | content marketing | Scoop.it
If you want to sell to your target market while building a relationship at the same time, then drip marketing is what you need.
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5 Selling Points For Implementing Top-Down Content Marketing - Forbes

5 Selling Points For Implementing Top-Down Content Marketing - Forbes | content marketing | Scoop.it
Forbes
5 Selling Points For Implementing Top-Down Content Marketing
Forbes
Many leaders don't grasp the importance of building authentic customer relationships through content marketing. Or they think somebody should be doing it — just not them.
Thor Ivar Skaue's insight:

Content marketing are rapidly becoming an important way to engage potential new leads and existing customers. Here are an article from Forbes Magazine on building a more authentic customer relationship trough content marketing.

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Top 10 most amazing content marketing blogs

Top 10 most amazing content marketing blogs | content marketing | Scoop.it
Content marketing is on everybody's lips right now. Since many people don't really know what it is, and think of it as a buzzword, I thought I would make a top 10 of the
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The Difference Between Marketing, PR, Advertising, and Personal Branding

The Difference Between Marketing, PR, Advertising, and Personal Branding | content marketing | Scoop.it

Via Marc Rougier
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Marc Rougier's curator insight, November 13, 2013 3:20 PM

Funny but relevant! And it's a good way to explain the benefits of developing your Personal Brand.


"It is much more effective when other people talk about you in a positive fashion compared to self-promotion."

Fabrice's curator insight, November 15, 2013 8:23 AM

Très bon résumé

Jonathon Gordon's curator insight, November 19, 2013 7:45 AM

Gotta love it!