Content Marketing by miss_assmann
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5 Lessons from Coca Cola's New Content Marketing Strategy | Jeffbullas's Blog

5 Lessons from Coca Cola's New Content Marketing Strategy | Jeffbullas's Blog | Content Marketing by miss_assmann | Scoop.it
Coca Cola has realised their marketing strategy that has worked well for decades needed to evolve. They are moving from Creative Excellence to Content Excellence. The rise of social media networks has driven this change.
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Coca-Cola’s Content Strategy: 3 Lessons for B2B Marketers

Coca-Cola’s Content Strategy: 3 Lessons for B2B Marketers | Content Marketing by miss_assmann | Scoop.it
Coca-Cola has recognized the value of using content to engage its audience and has outlined its new content strategy in two videos. B2B marketers can learn three important lessons from this new initiative.
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Content-Strategie braucht Tiefe und Erfahrung – Bericht über die CMC 2012

Content-Strategie braucht Tiefe und Erfahrung – Bericht über die CMC 2012 | Content Marketing by miss_assmann | Scoop.it
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Twitter, Facebook, LinkedIn And The Anatomy Of Content Marketing [INFOGRAPHIC] - AllTwitter

Twitter, Facebook, LinkedIn And The Anatomy Of Content Marketing [INFOGRAPHIC] - AllTwitter | Content Marketing by miss_assmann | Scoop.it
Twitter, Facebook, LinkedIn And The Anatomy Of Content Marketing [INFOGRAPHIC]...
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Red Bull: Content-Marketing auf höchstem Niveau

Red Bull: Content-Marketing auf höchstem Niveau | Content Marketing by miss_assmann | Scoop.it
Vom Energy-Drink zur Medienmarke: Red Bull bietet über einen eigenen Content-Marktplatz allen Publishern und Medienpartnern vorproduziertes Material in hoher Qualität.
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Die neue Schwarzkopf-Homepage: Eine Antwort auf die Warum-Frage

Die neue Schwarzkopf-Homepage: Eine Antwort auf die Warum-Frage | Content Marketing by miss_assmann | Scoop.it
Neue Schwarzkopf-Homepage zeigt wie Unternehmens-Homepages aussehen müssen.
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