B2B Marketing Doesn't Have To Suck
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Mobile, Content New Focus for B-to-B in 2014 | BtoB - Advertising Age

75% of B2B marketers plan to increase their content marketing spend in 2014. http://t.co/eHvwl2QAQd via @NStechcouncil
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How B2B Startups Can Launch a Solid Content Marketing Strategy ...

How B2B Startups Can Launch a Solid Content Marketing Strategy ... | B2B Marketing Doesn't Have To Suck | Scoop.it
This video will help B2B Startups to prepare for a much more engaging and successful content marketing strategy.
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A Return to Simplicity, Empathy and Imperfection in Communication: Human to Human #H2H - Brian Solis

A Return to Simplicity, Empathy and Imperfection in Communication: Human to Human #H2H - Brian Solis | B2B Marketing Doesn't Have To Suck | Scoop.it
There is no B2B or B2C, Only #H2H: Human to Human #H2H by @bryankramer http://t.co/d12F6vyIti
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Creating Mobile Apps for B2B Sales & Marketing - Chief Marketer

Creating Mobile Apps for B2B Sales & Marketing - Chief Marketer | B2B Marketing Doesn't Have To Suck | Scoop.it
Creating Mobile Apps for B2B Sales & Marketing
Chief Marketer
Effectively leveraging mobile as a sales tool requires more than just building an app, and this is where most B2B mobile sales and marketing efforts fail.
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Vaynerchuk Shares 2014 Marketing Strategy - Business Insider

Vaynerchuk Shares 2014 Marketing Strategy - Business Insider | B2B Marketing Doesn't Have To Suck | Scoop.it
Social media guru Gary Vaynerchuk shares what he thinks marketers should be doing in 2014.
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CMO 2014: Is Your Team Executing Content Marketing Or Pitching Content?

CMO 2014: Is Your Team Executing Content Marketing Or Pitching Content? | B2B Marketing Doesn't Have To Suck | Scoop.it
Chief Marketing Officers today must ensure their teams are distinguishing between content marketing and out of control marketing and pitching of content.
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B2B Marketing [r]Evolution (Content Marketing)

When business-to-business buyers need to research or solve business problems, they're looking online. Customers have taken control of the buying process. The...
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Key Digital Trends for B2B and B2C Marketers in 2014 [Infographic]

Key Digital Trends for B2B and B2C Marketers in 2014 [Infographic] | B2B Marketing Doesn't Have To Suck | Scoop.it
What are the most exciting opportunities for digital marketers this year? Content marketing, customer experience and mobile shine. Check out the results from Econsultancy and Adobe's 2014 Digital Trends Briefing.
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Enewsletters Outperform B2B Promotional Emails: Study - Chief Marketer

Enewsletters Outperform B2B Promotional Emails: Study - Chief Marketer | B2B Marketing Doesn't Have To Suck | Scoop.it
Enewsletters Outperform B2B Promotional Emails: Study
Chief Marketer
Experian looked at more than 400 brands in its analysis, and found that over half of its B2B clients are sending out enewsletters.
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