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Rescooped by Lisa Sher from Digital-News on Scoop.it today
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Social Content Calendars: Few Plan Far Ahead

Social Content Calendars: Few Plan Far Ahead | Content Development | Scoop.it
How are brands handling the scheduling or addition of new or created social content? That was one question asked of respondents to the latest annual social media marketing

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5 steps to creating a social media strategy - Chicago Tribune (blog)

5 steps to creating a social media strategy - Chicago Tribune (blog) | Content Development | Scoop.it
5 steps to creating a social media strategy
Chicago Tribune (blog)
While that question sounds like it belongs on one of those happy, touchy-feely office wall posters, it's an important foundation.
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Social Media Strategies: How Top Brands Staff, Budget, and Measure - MarketingProfs.com (subscription)

Social Media Strategies: How Top Brands Staff, Budget, and Measure - MarketingProfs.com (subscription) | Content Development | Scoop.it
MarketingProfs.com (subscription) Social Media Strategies: How Top Brands Staff, Budget, and Measure MarketingProfs.com (subscription) Marketers at large brands are increasingly devoting a significant number of staff positions to social media:...
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Five Critical Components to a Solid Social Media Strategy

Five Critical Components to a Solid Social Media Strategy | Content Development | Scoop.it
Sometimes I hate the term social media because it pins us to the platforms. For those who have read my blog before, this statement probably doesn’t surprise you. In my opinion, at the highest level, social media is a form of communication.

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10 Surprising social media statistics that might make you rethink your social strategy - - The Buffer Blog

10 Surprising social media statistics that might make you rethink your social strategy - - The Buffer Blog | Content Development | Scoop.it
If you're managing social media for your business, it might be useful to know about some of the most surprising social media statistics this year. Here are ten that might make you rethink the way you're approaching social media.
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3 Things Marketers Need to Know about Twitter's IPO | Social Media ...

3 Things Marketers Need to Know about Twitter's IPO | Social Media ... | Content Development | Scoop.it
With over one billion people turning to mobile devices for their consumer, personal, and business needs, marketers should think about incorporating a Twitter advertising strategy that plans to focus on mobile devices.
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