Curation, Social Business and Beyond
132.7K views | +0 today
Follow
Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
Curated by janlgordon
Your new post is loading...
Your new post is loading...
Scooped by janlgordon
Scoop.it!

Improve the Quality of Your Followers on Instagram

Improve the Quality of Your Followers on Instagram | Curation, Social Business and Beyond | Scoop.it
Continuing our “Great Articles You may have missed” series. Jenn Herman shows us how to get more quality Instagram followers…. Your Most Common Question…. I’ll admit that I’ve avoided writing this specific blog post for a while. Not because it’s not a valid topic, but because I’ve hidden this message in other blog posts toMore
janlgordon's insight:

I selected this article from Curatti written by Jenn Herman because it provides insights into how to better grow your Instagram community with the right followers.

 

It's important to attract the right followers for your target market to authentically grow your reach on Instagram.

 

How to Have a Quality Following on Instagram

 

It's tempting to look more at the number of followers rather than how they are actually benefitting your brand. I agree that you can improve your mobile strategy by attracting the right people.

 

Herman explains how to best grow your profile with the right connections.

 

Here's what caught my attention:

 

  • Use specific hashtags for events and conferences in your niche. Go through these posts and 'like' them throughout the day.

 

  • Check out the competition and influencers to see who they are following. If the accounts relate to your business then follow these and engage on their posts.

 

  • Ask your community to tag their friends in your posts. Don't do this all of the time, but rather mix it into your mobile marketing strategy.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/Kx1930bhhCU

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

more...
janlgordon's comment, May 1, 2017 10:44 AM
Thank you @massimo facchinetti
Scooped by janlgordon
Scoop.it!

7 Tips for SEO Keyword Optimizing Your Tweets

Written by Laura Liatti for Brand & Capture Blog


Curated by JanLGordon covering  "Content Curation, Social Media & Beyond"


Intro:


Twitter is one of the hottest ways to promote your business. Millions of people use Twitter and you can use this powerful social media tool to reach your target audience down the street or across an ocean.


A few popular (retweeted) tweets using an effective SEO keyword strategy increases traffic to your website and helps with search engine optimization at the same time.


Here's what caught my attention:


**Incorporate your keywords into your Twitter biography as part of a smart SEO keyword strategy.


**Search engines index the information in your biography. Twitter limits your biography to 160 characters so use your keywords wisely in sentences that are informative, clever and make sense.


**Use your keywords as hash tags whenever possible and appropriate. A hash tag is a pound sign, or "#". On Twitter, people use hash tags to participate in conversations about a particular subject.


**If your website offers baking tips, for example, precede your tweets with hash tag keywords like #desserts, #cookies and #cakes.


**Tweet at appropriate times for your particular set of keywords.



more...
No comment yet.
Scooped by janlgordon
Scoop.it!

Your Target Audience on Instagram With the Right Hashtags

Your Target Audience on Instagram With the Right Hashtags | Curation, Social Business and Beyond | Scoop.it
For businesses and bloggers using Instagram, hashtags represent a gateway to your target audience. Here's a great strategy you can use
janlgordon's insight:

I selected this article from Curatti written by Jenn Herman because it provides insights into how to better grow your Instagram community with the right hashtags.

 

It's important to use the right keywords for your niche to grow your reach on Instagram.

 

Improve Your Following on Instagram With Hashtags

 

Mobile audiences use specific topics to find a post or user. I agree that you can improve your marketing strategy by using these hashtags to draw the audience to you.

 

Herman explains how your posts can attract the right followers for your brand.

 

Here's what caught my attention:

 

  • You need to know specifically what sets your posts apart rather than using generic terms. This will improve your chances of getting found in the 'top spots' on Instagram.

 

  • The best method is to use 15-20 hashtags per post and then focus on the 4-5 popular ones. These need to be related to your posts, and have a high number of usage.

 

  • The higher the engagement the more views your posts will get. Sometimes these can show up the the hashtag hubs for days or even weeks.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/ptX6309ZigZ

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

more...
Philippa Gasson's curator insight, March 17, 2017 8:21 AM
Instagram tips on hashtags
Vanessa Ong Li Wen's curator insight, March 19, 2017 10:39 AM

As a non-user of Instagram, I understand the attraction of the application and the use of hashtags to gather as many like as possible. However, I fail to understand the prevalence of such a technology in our world today. An article on how to use hashtags as effectively as possible? When did it become a necessity for us to write about getting as many likes and affirmation as possible? If I were to use Instagram, I would treat hashtags as a way to simply and deconstruct the message that my photo was trying to convey. For example, if I were to post a photo of an art piece, instead of writing a detailed explanation of the piece which most would not want to read about, I would use hashtags to highlight whatever it is I wish to express to my followers. While I understand that Instagram may be attractive because it lets us in on our friends’ lives and serves as a platform for us to receive affirmation from our peers, I do not think we should rely on Instagram so heavily to the extent that we write articles on how to make our posts more popular and well received. We should make use of this application to share our photos and activities with our friends, as well as show appreciation to others through this platform.