Blekko’s new social content curation site ROCKZi turns search inside out | The Search Revolution: Content Curation |
Blekko, the human-curated search engine, on Thursday unveiled a new content curation site, ROCKzi, which lets people consume and socialize around the news they care about in a PInterest-like environment.

"Blekko, which lets people find filtered, in-context search results by using “slashtags,” appeals to power users (like librarians), Markson said. But, taking a cue from from other popular curation sites, ROCKzi was built to bring curation to a wider set of users through low-touch, passive curation tools.

The site surfaces fresh content from news sources curated by power blekko users and displays articles in topic-specific, searchable “news boards,” from “Geekery” and “Glitterati” to “SportZ” and “Red State.” As of now, there are 33 boards but, over the next few weeks and months, it plans to expand to hundreds and then thousands more."

If you have not tried Blekko for traditional searching it is well worth the effort, and based on the reviews of their new social search tool it too would be worth the effort.

Via Beth Dichter