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Social Media Optimisation is a Key Traffic Driver 

Social Media Optimisation is a Key Traffic Driver  | Content curation | Scoop.it

Discover why Social Media Optimisation has evolved into a key traffic driver for business websites.


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Daniel Watson's curator insight, September 27, 2017 10:09 PM

 

Social Media Optimisation has evolved into one of the key methodologies for driving traffic to a business website. If your business is not utilising the power of social media to drive more traffic to your website, it is probably time, that you revisited your lead generation strategy. This article (from our topic sponsor), outlines the benefits available from being able to influence a wide audience, and provides an insight into what is involved in social media optimisation.

donhornsby's curator insight, September 28, 2017 1:14 PM
ocial Media Optimisation is one of the key strategies in successful internet marketing, and it can deliver great outcomes, when effectively implemented and then managed well.
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Shareable Content: 15 Ways to Create It That Will Explode Your Traffic

Shareable Content: 15 Ways to Create It That Will Explode Your Traffic | Content curation | Scoop.it
Looking for ways to create more shareable content? Read this guide packed with 15 actionable tips to get more shares for your content right now.
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33 Ways You Can Visually Express Your Creative Ideas

33 Ways You Can Visually Express Your Creative Ideas | Content curation | Scoop.it

So how do you visualize your ideas?


Your old standby bar graphs and pie charts are just the tip of the iceberg — it’s not uncommon now to see executives and professionals of all stripes working on visuals instead of hunkering down at the keyboard for a long session of pecking away in Word.


The people over at Funders & Founders shared this interesting infographic recently, with 33 different ways to visualize your ideas. Unleash your inner creative and challenge yourself to try one of these visual formats the next time you need to pitch your idea to a colleague or client....


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Dominic Mailey's curator insight, July 25, 2017 3:00 AM

There is nothing extraordinary to the top creams. bella rose rx It is just that they possess best ingredients blended in the importance proportions. This is exactly what makes a cream totally different from hundreds of others. A cream is made up of one or two of your potent Anti Aging ingredients might become also suitable for the beauty-conscious crowd; but a cream that contains all within the potent ingredients established to operate on aging signs is a smashing click.

http://phytolyft.com/bella-rose-rx/

Janet Vasil's curator insight, July 26, 2017 8:46 AM
God collection of ways to think more visually.
manishmediinnovation's comment, July 26, 2017 8:57 AM
http://www.manishmediinnovation.net/suprapubic-catheter/
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How to Build an Influencer Marketing Strategy for Your Brand

How to Build an Influencer Marketing Strategy for Your Brand | Content curation | Scoop.it

Find out how brands have adopted influencer marketing strategies to attract new customers to their brands in our latest post. Tips, tactics & case studies!


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Curation Can Help You Execute on Your Best Ideas

Curation Can Help You Execute on Your Best Ideas | Content curation | Scoop.it

I once spent a week speaking at three different conferences that focused on one of the favorite themes of events around the world: how to have great ideas.


Often it seems that there are only two things the world tells you about ideas: you should have more of them and they should be more creative.


We dedicate entire conferences to better ideas and read best-selling books to inspire more of them. Yet over time, the sad truth is that the only thing most of us do better than coming up with ideas is routinely squandering them, with bad or no execution.


Why do we fail to execute well on our best ideas so often? More importantly, what would it take to change that pattern?...


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Jeff Domansky's curator insight, July 6, 2017 11:23 AM

Curate makes the case for curation. The key to transforming how much value you get from your ideas? Stop focusing on having more of them. Curation can turn good ideas into great execution.

Jeff Domansky's curator insight, July 8, 2017 10:02 AM

Curate makes the case for curation. The key to transforming how much value you get from your ideas? Stop focusing on having more of them. Curation can turn good ideas into great execution.

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Should You Outsource Content Marketing?

Should You Outsource Content Marketing? | Content curation | Scoop.it

Small business owner dilemma When it comes to promoting your business, should you do it yourself (DIY) or outsource? That’s a question almost every small business owner faces. For some promotional…


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Top Connected Consumer Trends in 2017-18

Top Connected Consumer Trends in 2017-18 | Content curation | Scoop.it

Part one of this article was a retrospective look at the evolution of the Connected Consumer. This article predicts the trends you can expect to see unfold


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janlgordon's curator insight, December 2, 2016 11:26 PM

I selected this article from Curatti written by Raymond Morin because it provides predictures on consumer behavior in the next two years.

 

The influence of buyers has dramatically changed and will continue to evolve.

 

Understand The 'Generaction C' Consummer

 

Customers are more connected online than ever before. I agree that in order to grab their attention you need find out what they are looking for in a brand.

 

Morin shows the latest changes in consummer behavior and how to best meet their needs and desires.

 

Here's what caught my attention:

 

  • The trust meter has gone down over the last few years. Today people rely on review and recomendations -- especially from family and friends.

 

  • Content that is spread through social media has become the main source of information. These outlets are priority over traditional media.

 

  • With mobile platforms like Snapchat and Instagram consummers now want instant information. This has also created an emergence of niche bloggers to meet the demand.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/Fp5c306LNSw

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

janlgordon's comment, December 5, 2016 10:46 AM
thanks @massimo facchinetti for this.
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Vers un marketing 10.0 ?

Vers un marketing 10.0 ? | Content curation | Scoop.it

Nous vivons actuellement une période de transformation profonde, aussi bien au niveau des médias, des supports, des outils et des usages. Cette transformation digitale nous pousse à remettre en question nos pratiques de communication et nos méthodes. Mais plutôt qu'une dynamique de remplacement, nous constatons au quotidien que tout se cumule : nous utilisons au quotidien des…


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Increase Your Sales With Video Marketing

Increase Your Sales With Video Marketing | Content curation | Scoop.it

This is part 1 of a 2-part article on video marketing How important is video marketing for your business? Consider this... According to a study published by Cisco, 80% of online consumer traffic will come from video by 2019. According to comScore, 64% of web visitors are more likely to buy a product online after watching a video. Bottom line: If you want potential customers to sit up and take notice of you and your business, take a closer look at video. What is the power behind video? Video: Grabs attention. Let’s face it. We are distracted. We’re juggling more


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janlgordon's comment, October 24, 2016 10:40 AM
Thank you @Abhijit plinkobit @BSN & @stevebatch :-)
janlgordon's comment, October 24, 2016 2:03 PM
Thank you @Emmanuelle Darsonval :-)
janlgordon's comment, October 25, 2016 10:52 AM
Thank you @Ricard Lloria @Stan Smith & @Steve Williams :-)
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9 techniques infaillibles pour réussir sa campagne d’emailing

9 techniques infaillibles pour réussir sa campagne d’emailing | Content curation | Scoop.it

À l’heure où tout un chacun est submergé par les emails, savoir inciter le destinataire à ouvrir le sien, c’est déjà réaliser la moitié du travail. En appliquant certaines astuces, vous allez pouvoir booster le taux d’ouverture de vos mails très facilement et ainsi mener à bien votre campagne d’emailing…


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How to Build a Perfect Content Distribution Strategy

How to Build a Perfect Content Distribution Strategy | Content curation | Scoop.it

An effective content distribution strategy will not only put your content in front of your target audience. It’ll also help you build a relationship with them, and eventually lead them to take a desired action – watching your video, signing up for your newsletter, reading an article, or downloading a whitepaper. 

 

YYour strategy can include both paid and unpaid distribution channels. Each can work in conjunction with others, so pick and choose the channels that help you meet your business goals.

 

And remember, there’s no best-practice formula for content distribution. There’s only the best formula for your brand, which you’ll arrive at based on your content, audience, goals, analysis, and on-going optimization....


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Jeff Domansky's curator insight, October 18, 2016 3:24 AM

Without a content distribution strategy, even the most creative, innovative, and groundbreaking content may never be discovered. Here's an overview of the channels you can use to distribute your content.

Com.it's curator insight, October 28, 2016 3:50 AM
"An effective content distribution strategy will not only put your content in front of your target audience."
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45 Creative Social Media Marketing Tips You Don't Hear Every Day

45 Creative Social Media Marketing Tips You Don't Hear Every Day | Content curation | Scoop.it

You've seen tons of lists with tips for marketing on social media. These tips on how to use social media for marketing are ones you won't find every day.


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7-Point Plan for More Shareable Content - Copyblogger

7-Point Plan for More Shareable Content - Copyblogger | Content curation | Scoop.it
Most of us would love to have more people reading, listening to, and watching our content. We buy traffic or try the latest “Get people to actually pay attention to you on Facebook” strategy. And those can be helpful.But one of the smartest things you can do for your content is to make it easier and more fun to share. Even better, as long as you’re starting with high-quality work, you can do it without spending a lot of time or money....
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Jeff Domansky's curator insight, October 7, 2015 2:03 AM

Sonia Simone outlines a straightforward plan to format and present your content so that lots more people want to share it.

Rory Starks's curator insight, October 7, 2015 8:40 PM

The world of fundraising and donor communication is changing.  Traditional channels like direct mail, radio and DRTV simply don't work as well as they did years ago.  The big question for nonprofit organizations is what's the new model of engagement?


Part of the answer is to begin innovating around the idea of "pull marketing"  -- that is to say, creating content that is interesting, entertaining, shareable and valuable to the reader.  That will require a new way of thinking about your cause and how you communicate to donors, volunteers and prospects. 


Check out this helpful article I came across that outlines ways to create more shareable content. 

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LONGÉVITÉ : Pourquoi la restriction calorique prolonge la durée de vie ?

LONGÉVITÉ : Pourquoi la restriction calorique prolonge la durée de vie ? | Content curation | Scoop.it
Oui, la restriction calorique est maintenant documentée comme l'une des interventions les plus puissantes pour ralentir le vieillissement et prolonger la vie. Cette étude de la Temple University (Philadelphie), présentée dans la revue Nature Communications, décrypte pour la première fois le mécanisme pouvant expliquer le lien : en deux mots une dérive épigénétique ralentie par la restriction calorique.
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A Stunning Visual Map of the Social Media Universe

A Stunning Visual Map of the Social Media Universe | Content curation | Scoop.it

The incredible growth of this social media universe can be largely attributed to the success of Facebook, which has recently hit two billion active users globally. But, of course, there are many other platforms that have helped to build the foundation as well – names like YouTube, Messenger, WhatsApp, LinkedIn, Reddit, Twitter, Snapchat, and Instagram all create a powerful base for new apps and add-ons to plug into.


As of today, entrepreneurs have been able to use this foundation to build out new branches to the social media universe that are both exciting and diverse. The apps in these niches help to facilitate workplace collaboration, live events, dating, networking, user reviews, location-based marketing, livestreaming, expert Q&As, and many other functions – and the ecosystem continues to expand and multiply by the day....


Via Jeff Domansky
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Günter Schumacher's curator insight, July 25, 2017 6:13 PM
Share your insight
manishmediinnovation's comment, July 26, 2017 8:57 AM
http://www.manishmediinnovation.net/screw-dilator/
Manonbbn's curator insight, October 4, 2017 2:58 AM

Et tant de possibilités...

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Sur quel média social investir ?

Sur quel média social investir ? | Content curation | Scoop.it

La présence des marques sur les réseaux sociaux est plutôt bien accueillie, relève une enquête menée par l'agence Disko, au printemps 2017. Mais, toutes les plateformes sociales ne se valent pas. Le point sur leurs caractéristiques et les formats 'à la mode'.


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Free Images for Blogs and Marketing (39 sites)

Free Images for Blogs and Marketing (39 sites) | Content curation | Scoop.it

Free images for blogs and marketers. I have collected a bunch of sites that give you free images for commercial use. Check it out regularly as we add sites


Via TechinBiz, Jeff Domansky
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Elizabeth Hutchinson's curator insight, November 1, 2017 2:08 AM
Always good to see an updated list. 
Oskar Almazan's curator insight, November 1, 2017 8:13 AM
En marketing, a great image is often a key component of the message. Constant need for pictures can dig deep into your pocket when using stock photography. If you want a particular image, then it makes sense to pay for the stock images as it will be a lot cheaper than to hire a photographer. What to do when you need images all the time, but their marketing lifespan can be measured only in days, maybe hours? Images for Facebook posts, email newsletters, individual slides in presentations that you use only once… Paying 10 or 20 dollars per image for these adds up. So where do you get free images? I have collected a bunch of sites that give you exactly that… free images for commercial use.
 
Art Jones's curator insight, November 3, 2017 12:02 PM

The Rise of Visual Storytelling

 

 

One picture is worth 60,000 words because the brain process images 60,000 times faster than it can process text.  90% of all information processed by the brain is visual. 

 

Attention is the new commodity and visual storytelling is the perfect currency you can use to acquire the attention of your ideal buyer.

 

To help you tell more compelling stories, this post includes 39 platforms where you can acquire images for FREE. Be sure to bookmark the page.

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Infographie : Comment booster votre SEO sur YouTube ?

Infographie : Comment booster votre SEO sur YouTube ? | Content curation | Scoop.it

Une infographie qui liste de nombreux conseils pour faire en sorte que vos vidéos (en général et sur YouTube en particulier) soit plus visibles et génèrent plus de trafic. Un travail qui n'est pas si simple à mettre en place si vous désirez des résultats concrets...

Notre infographie du vendredi est proposée aujourd'hui par le site Tom Langdon et propose quelques conseils pour générer plus de trafic grâce à vos vidéos sur YouTube. Le tout au travers de l'art de raconter des histoires, de l'expérience utilisateur, des connexions émotionnelles avec la vidéo mise en ligne, de l'optimisation de la soumission et enfin des vues obtenues par la suite. Un travail important mais qui, s'il est de qualité, peut réellement profiter à votre activité


Via Dominique Godefroy, Rémy TESTON
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Customr's curator insight, July 3, 2017 3:18 AM
le B.A.BA du référencement sur Youtube.
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How Facebook Messenger bots are driving social change around the world

How Facebook Messenger bots are driving social change around the world | Content curation | Scoop.it

You could say Facebook Messenger was once the social network's most loathed feature. In 2014, the company forced users to download a separate app if they wanted to send and receive messages on their phones, and as a result, Messenger rose to No. 1 in the App Store—but with a dismal one-star rating.

Fast forward three years, and you still need to download the app (sorry). But Messenger has evolved, updated with shiny new features, a discover tab, advanced functionality, and a streamlined desktop version. And while it isn't perfect, it has become something none of us expected: an actual force for social good around the globe.


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How to Perfect Your Market Entry Strategy

How to Perfect Your Market Entry Strategy | Content curation | Scoop.it

Before undertaking an expansion strategy, gaining an understanding of the company’s readiness to expand is crucial. Once that is established, the next step is research.


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3 Tools for Conducting Effective Content Marketing Research - Blogging Tips

3 Tools for Conducting Effective Content Marketing Research - Blogging Tips | Content curation | Scoop.it

Use some of the best content marketing research tools featured in this post to help you find influencers to reach out to and content to share and curate.


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12 Tools to Improve Your Social Analytics and Marketing

12 Tools to Improve Your Social Analytics and Marketing | Content curation | Scoop.it

This article contains 4 helpful business tools around each of Social Media Insights, Twitter Analytics and Marketing. A very usefu


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P.j. Germain's curator insight, October 23, 2016 9:14 AM

Excellent article to help you manage or better yet, become more effective with your social media strategy.

janlgordon's comment, October 24, 2016 10:43 AM
Thank you @Sherman Smith @Samuel Pavin @CDIMarcChagall @P.j. Germain @Moumita Dasgupta @Atisy Joëlle @Mehdi BH & @fredericblue :-)
janlgordon's comment, October 25, 2016 10:54 AM
Thank you @Anna :-)
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How to Analyze Your YouTube Marketing With Google Analytics

How to Analyze Your YouTube Marketing With Google Analytics | Content curation | Scoop.it

Want to connect Google Analytics to your YouTube channel? Discover how to set up Google Analytics to measure the impact of your YouTube marketing efforts.


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77 Tremendous Tools to Make You a Content Marketing Superstar

77 Tremendous Tools to Make You a Content Marketing Superstar | Content curation | Scoop.it

If you're a content marketer, chances are you have the same obsession with new, fancy content marketing tools that I do. I find myself spending lots of time looking for the next big thing - the content marketing tool that will help propel me to content marketing stardom.

 

Though that's still a long way off, I've curated the best tools I've come across during my hunt and created a list of 77 Tremendous Tools to Make You a Content Marketing Superstar.

 

I've divided the tools into sections based on their purpose, so if there's a certain type of tool you're looking for you can skip straight to the right section by clicking one of the links below....


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Jeff Domansky's curator insight, October 13, 2016 1:09 AM

Great set of tools for your content marketing toolkit from Wishpond.

Jeff Domansky's curator insight, October 13, 2016 1:13 AM

Great set of tools for your content marketing toolkit from Wishpond.

Wisestep's curator insight, October 13, 2016 7:08 AM
Share your insight
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6 Powerful Tools for Superior Social Media Measurement and Attribution

6 Powerful Tools for Superior Social Media Measurement and Attribution | Content curation | Scoop.it

All too often, social media marketing involves flying blind. You might see in your Google Analytics reports that the social networks are steadily referring traffic to your site, and those visitors mi…


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Samantha Absher-Harris's curator insight, October 5, 2016 11:24 AM
Optimizing your social media to measure attribution can increase your ROI by 50-100%. This article features 6 great tools that can help you close those attribution gaps and make sure you've got a super effective and efficient strategy when it comes to social media marketing.