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Screen Capture Software

Screen Capture Software | content curation | Scoop.it

Capture anything you see on your PC screen with SnapIt. It is convenient tool for graphic designers, bloggers who capture and crop images for their posts, for tech writers who need to describe menus and interfaces of applications, web designers and those who work with graphics every day. It captures and auto saves images with one click.

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The Future of Social Media in Journalism

The Future of Social Media in Journalism | content curation | Scoop.it
This series is supported by Gist. Gist provides a full view of the contacts in your professional network by creating a rich business profile for each one that includes the most news, status updates, and work details. See how it works here.The future of social media in journalism will see the death of social media. That is, all media as we know it today will become social, and feature a social component to one extent or another. After all, much of the web experience, particularly in the way we consume content, is becoming social and personalized.But more importantly, these social tools are inspiring readers to become citizen journalists by enabling them to easily publish and share information on a greater scale. The future journalist will be more embedded with the community than ever, and news outlets will build their newsrooms to focus on utilizing the community and enabling its members to be enrolled as correspondents. Bloggers will no longer be just bloggers, but be relied upon as more credible sources. Here are some trends we are noticing, and we would love to hear your thoughts and observations in the comments below.Collaborative ReportingReporting has always in some ways been a collaborative process between journalists and their sources. But increasingly, theres a merger between the source and the content producer. As a result, more journalism will happen through collaborative reporting, where the witness of the news becomes the reporter, says David Clinch, editorial director for Storyful and a consultant for Skype. Journalists, Clinch says, must be able to pivot quickly between the idea of using the community as a source of news and as the audience for news, because they are both.This requires a shift in the mindset of journalists, who are used to deciding what news is and how it is covered, produced and distributed, said Alfred Hermida, professor of integrated journalism at the University of British Columbia. Social media by its very definition is a participatory medium, Hermida said. There is a potential for greater engagement and connection with the community, but only if journalists are open to ceding a degree of editorial control to the community.For those who involve the community in the reporting process, the payoff can be great. A noteworthy example is the way the newly launched TBD.com, a news startup in Washington D.C., has integrated social media and enlisted a community of bloggers into the newsgathering and production process, creating a collaborative reporting environment. This has allowed them to lay claim to several local scoops, said Liz Heron, social media producer at The New York Times. Heron also says TBDs engaged community gave them an edge in reporting the Discovery Channel hostage situation.The fact is, whether to the detriment of news gathering or to its benefit, there is no longer a need for journalists to provide 90% of the daily coverage in local communities, says Susan Mernit, Founder of Oakland Local, a community news startup. A lot of this can be done by enlisting a community of intelligent contributors who are already doing their own reporting using social media.Journalists need to give up their self-adoration as the authority on the topics they write about, said Michele McLellan, a journalist and consultant who works primarily with the Knight Foundation and Knight Digital Center. Members of any community are the experts in what they are experiencing and seeing on given topics.McLellan said journalists would be better suited by developing skills to fill the information gaps, offering broader perspective and context on the information, and fostering conversation around it.Journalists as Community ManagersJournalism has often been done from the top of a mountain journalists would tell the community what they need to know. Today, much of the news has become a conversation, and journalists are being required to do as much listening to the community as they broadcast to them. The voices in the community were always there, but were often lost at neighborhood meetings and forums. Now, many of these conversations are taking place online, and journalists will more than ever need to think from the start of their reporting about what conversations need to take place as well as what platforms will foster those conversations, McLellan said. Journalists will no longer focus exclusively on gathering information and producing a story. Now theyre managing and amplifying the conversations the community is having; conversations that will happen with or without them. Of course, a recent example of this is the community sharing information on the Boulder fires in Colorado.Journalists are going to have to get the conversation ethic down if they want their work to penetrate the noisy web, McLellan said.Though journalists are taking on new skill sets like programming and multimedia production, more journalists will need to have a grasp on community engagement and developing news conversationally with readers, said C.W. Anderson, assistant professor of media culture at City University in New York (CUNY). Sure, many news organizations are hiring full-time community or social media managers to focus on just that, but in the future, it may very well be at the core of the journalism process, integrated into traditional beat work.The Social BeatA journalists future beat of coverage and rolodex of contacts will, and in many cases already does, include the social web. Its becoming the center of where readers are pointed to news and perhaps more notably where the community shares or creates their own news. Mernit from Oakland Local, said their community uses Facebook to send them information to redistribute. People dont send me e-mails, they tag me in a note, she said.Because for many people social sites have become their landing page for news, journalists have to find ways to integrate their editorial role into the streams, and not just be off to the side on another platform, said Clinch of Storyful. Powerful journalism can take place on Twitter, Facebook and even YouTube, he said.Social StoriesThe social story interaction the way users engage content is entering into the consciousness of news editors and producers as they think through the outline of a story. It could very well be that well see more stories that have deep social integration, especially for in-depth and crowd-sourced pieces. Journalists have always created story packages for different platforms, says Hermida, but the difference with social platforms is that they are shared spaces and so the stories there are more open and collaborative, challenging journalists prevailing dogma of we write, you read.For now, many of the examples include using social content as part of a story, such as CNNs visualization of what World Cup fans were saying on Twitter. Taking social data and conversation and making sense of it will likely become more streamlined, and perhaps even more accessible to those besides major news organizations who have the resources to develop such packages.One of the challenges with the social stream as a means for news consumption is that it often lacks context a challenge on the web in general. Its likely that taking a fresh approach to publishing this information may help provide that context, which is something newly-launched sites like Intersect are trying to accomplish. They are enabling the community to share stories that are attached to a time and a place and showcase that information on a timeline that intersects with peoples stories.Other companies, like Context Optional, are jumping into the social market to help publishers create more compelling content on social platforms, specifically rich-media posts on Facebook. This includes wall posts that are more than just blurb text and a link with a thumbnail, but also interactive polls and interactive flash displays.Online Curation for a Time-Poor AudienceJournalists will also have social content creation more integrated into their workflow, whether that means creating content for specific platforms, or using the content from that platform for the purposes of curation. One of the challenges is giving writers and producers tools that they can use to pull disparate elements into stories from Twitter, YouTube and other sources beyond just text from wires, Clinch said. Thats why Clinch is working on Storyful, which uses professional curators to gather social and web content and produce a story out of it. Here is an example of a curated stream from Storyful that uses a combination of reports and social information available:Journalists must be able to professionally and responsibly curate events in real time, Clinch said. This is not just about curating real-time content from Twitter and other sources but also the ability to pull in context and even commentary in a way that helps the audience understand what is happening.Anderson from CUNY said the big difference between curation as it once was and what it is now, is that that it is done online, in public. And despite there being less original reporting, he thinks, or maybe just hopes, that the decrease in original fact gathering can be made up through smart curation. This enables journalists to play the role of a trusted guide, says Hermida, which means applying journalistic skill to help the audience negotiate the wealth of information now available.In a world of news and information, there is a role of a professional who can curate this for a time-poor audience, Hermida said.The Social Network as the New EditorThough journalists clearly have a role in curating web content and making sense of the noise, slowly a new player is emerging to fulfill the role as a partial news editor. That player is the social network of the reader and consumer. Whether it is the people that a reader follows on Twitter or a new iPad application that helps visualize news being shared in the social space, each of these personalized social news streams are helping readers decide what they need to read.Platforms like Twitter can turn our social network into our editor, Hermida said. Once this role was the preserve of a newspaper editor, who decided what the public should read that morning. Now people can turn to their social networks to find out, what do my friends or people I respect think I should read about this morning.Clinch says news agencies must find a way to incorporate and reference the social news wire into their products, or they will continue to lose customers.Beyond Twitter & FacebookNews organizations that have embraced social media have largely done so as a distribution channel, focusing on Facebook and Twitter because of the referral traffic that the platforms provide to their sites. But as news outlets realize the value is not only measured in clicks, but in an engaged and participating audience, they will look to take advantage of other platforms, and perhaps more importantly, other online communities. The buzz, of course, is out there: Will it be Tumblr? Foursquare? Whats next? And should we be everywhere? At what cost?Heron, from The New York Times, said she thinks more media companies will start developing special content for Tumblr. Its a very visual platform that allows more in-depth engagement than Facebook or Twitter, and journalists will have to do something special to distinguish their tumblogs from their existing websites or blogs. Of course, many news organizations, most infamously Newsweek, have jumped on the platform to stake their claim and build an audience there. Many of the tumblogs focus on specific subjects, such as ProPublicas Officials Say the Darndest Things.Monetizing SocialThough many news organizations would like to engage readers across many social platforms, the missing link is often justifying such resources that arent always easy to monetize, says Mathilde Piard, social media manager at Cox Media Group. Its all fine and nice to deliver the news in a way thats targeted to social platforms, but weve got to find a way to monetize that if were using these social platforms for more than just driving traffic back to our sites, Piard said.For many outlets, however, the justification is an increase in traffic, which they can then sell ads for on their site. But what about taking advantage of the platforms specifically?There certainly have been experiments, such as Minnpost.coms Real Time Ads, which sells a local businesses widget space to display their Twitter feed. This way, the business directly controls what is displayed on the site and the advertising has the potential to be more effective because of its social nature and users can engage it. Plus, the local business gets its social accounts exposed to a larger audience and is able to build a lasting relationship with readers.Another option that has potential is in-stream advertising from companies like Ad.ly, which is mostly known for celebrity-endorsed tweets, but also includes an API that enables publishers to monetize their mobile apps through targeted in-stream ads. Notable users of the service include Newsweek. Though its cost-per-share model isnt likely to solve any news organizations revenue issues, the amount advertisers are spending on social media is projected to grow. Experimenting with platforms and user-reactions to social advertising is becoming increasingly important.A Social Newsroom and the Personal BrandMore newsrooms are hiring community engagers and social media producers. Its not unlikely that the future newsroom will be filled with socially savvy personnel whose full-time job is to keep track of the pulse in the community.Were already seeing that with the Guardians network of science blogs, but more newsrooms will put resources into figuring out how to work with the community, not against it. This will also likely be made easier with sites like Ebyline coming into the mix, which simplify the relationship between publishers and a network of freelancers. This isnt just about news organizations struggling to cover the community, but also that the brand, expertise and in some cases credibility is shifting toward the individual and away from the institution. Social platforms present journalists with an opportunity to create and develop their brand[s] based on the value they bring to the network, Hermida said.A Mobile Social ExperienceWith more users getting their news via mobile, journalists are able to take the social experience with them. News organizations are able to provide more than just another news distribution channel, but a platform where users can engage on multiple levels.At the Oakland Local, modifying content to accommodate content interaction and consumption via mobile is becoming integrated into the production process, says Mernit, the sites founder. Mernit says they are increasingly looking at not only content production and how it will be consumed on mobile, but also to support two-way interaction and contributions from the community.Mobile is certainly helping journalists quickly produce content on-the-go. Though the app of choice on mobile could change quickly, right now it is of course Twitter, says McLellan, that is enabling journalists to easily update readers with news in real-time.Other mobile tools are enabling journalists to carry a multimedia production studio in their pocket, Hermida said. For example, he said, the 1st Video iPhone app from Vericoder enables journalists to shoot and edit video and audio, and create an audio slideshow, which can be uploaded directly into a newsrooms production system. As news organizations develop mobile applications, theyll include features that enable the community to contribute on the go, just as easily as the journalists.The way readers experience news and information is changing with mobile as well. Heron from The New York Times said news organizations could use augmented reality apps to help people at Fashion Week, for example, to discover hot spots for user tweets and location-based checkins and information about designers there.What are your thoughts on the future of social media and journalism? Add them in the comments below. Series supported by GistThis series is supported by Gist. Gist keeps you better informed with less effort by giving you a full view of your professional network in one place bringing together information from across the web for all your contacts giving you the right information at the right moment to get a meeting, deliver an amazing pitch, or just find a better way to make a connection.More Social Media Resources from Mashable: - How CEOs are Using Social Media for Real Results - How Small Businesses Will Use Social Media in the Future - How PR Pros Are Using Social Media for Real Results - How Freelancers Might Use Social Media in the Future - How Salespeople Are Using Social Media for Real ResultsImage courtesy of iStockphoto, enot-poloskunMore About: alfred hermida, bloggers, community managers, context optional, digital media, facebook, future of social media series, journalism, Journalist, multimedia, oakland local, reporting, social media, storyful, tbd, twitterFor more Social Media coverage:Follow Mashable Social Media on TwitterBecome a Fan on FacebookSubscribe to the Social Media channelDownload our free apps for iPhone and iPad
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Camtica - Screen Recording Software

Camtica - Screen Recording Software | content curation | Scoop.it

Camtica enables you to create professional screen recordings, presentations, tutorials and more. You can record any desktop activity with voice, webcam and animated mouse clicks. The resulting video can be saved in various formats including AVI and WMV.

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How News Consumption is Shifting to the Personalized Social News Stream

How News Consumption is Shifting to the Personalized Social News Stream | content curation | Scoop.it
In honor of Mashables five-year anniversary, this series is supported by IDG. Join social conversations to market your brand with IDGs social advertising platform, IDG Amplify. Learn more about how it works here.The social network of a reader is quickly becoming their personalized news wire. Thats because in the last five years, a revolutionary shift has taken place in the way we consume news. We have gone from consuming news through traditional media and news websites to having the news broadcast to us by our social network of friends. In fact, 75% of news consumed online is through shared news from social networking sites or e-mail. Social news is finding us.Readers who still actively seek out the news want, and almost expect, it to be personalized and customized to their tastes and interests. News organizations, social networks and technology companies are all attempting to respond with sites and tools that address this changing shift toward a personalized social news stream.Personalization of News and the New Social EditorsThe shift toward personalization of news is in many ways a response to the problem of noise, but also a shift from trust in news organizations to the individual people you know who now often act as curators. Jay Rosen, New York University journalism professor and media critic said, with credit to Clay Shirky, that theres no such thing as information overload, theres only filter failure.The social stream is a means to filter success. Relying on friends and a personal network to filter the news and point out the best stuff solves that problem Shirky identified, Rosen said.Also, the trust that readers place in people they know isnt the same as the trust they place in news organizations, Rosen said. But prior to the evolution of the web to its current social state, people who you know couldnt be news sources the same way that big media companies could. But now in a sense they are able to, he said. Thats because people have an influential voice in the new and social distribution model, and are just as integrated into the conversation around the news as the news makers themselves (and many times they are the ones to make the news too).People can use the [Facebook] news feed and their Twitter streams as their editors, Rosen said.Friends as Your News WireNews organizations that see this shift are hoping to enlist users as their editors by making it easier for them to engage their content on social platforms. Some companies, like National Public Radio, are starting to pay attention to their audiences in the social space and are investing resources to learn about their consumption habits.After having a presence on Facebook for more than two years, NPR decided to take a closer look at its more than 1 million Facebook fans with a survey. Andy Carvin, senior strategist at NPR, said he had a certain hypotheses, including one that stemmed from his own reliance on his Twitter and Facebook friends for news: Do people really use their social network to get news? After more than 40,000 responses to the survey, 74.6% said that Facebook was a major way in which they received news and information from NPR, and 72.3% said they expect their friends to share links to interesting information and news stories with them online.Its not that people have lost interest in the news, its that they have shifted platforms, Carvin said.Realizing the shifts in consumption behavior, Facebook is beginning to partner with, and provide resources for, news organizations and publishers to more effectively use the platform. Most noticeably, you can now see what your Facebook friends have liked or recommended on sites like CNN or Washington Post. Washington Post, for example, has prominently integrated Facebooks Social Plugins into its site for a social news experience:Your friends recommendations on news sites get connected back to their social profiles, showing up in their recent activity, so you can see what your friends are reading without going to the news sites themselves. Justin Osofsky, who leads media partnerships for the Facebook Developer Network, said news organizations are using these plugins to not only drive traffic to their sites, but also to provide readers with tailored and targeted content.Theres a lot of value in having a personalized experience. It makes the experience more rich, Osofsky said.Now publishers are able to use some of Facebooks tools to add a social element and deliver targeted content to the right audiences, on and off Facebook. For example, publishers now have the ability to publish relevant news into the streams of fans in a specific location, instead of just blasting news to all their fans. As news consumption evolves on Facebook, its news feed is likely to become more focused and targeted.A Customized News HomepageDespite news consumption shifting toward social streams, media sites are learning some lessons and are experimenting with ways to provide readers with a customized experience. The Los Angeles Times, for example, worked with VisualDNA to create Newsmatch a visual quiz users take that learns their personal tastes and interests and creates a personalized page of content that they are likely to be interested in. After a reader takes the quiz, the site remember them and offers a page of personalized content for their reading.LATimes.com Managing Editor Sean Gallagher said the quiz helps readers discover content theyre looking for, but may not have known the site has. The homepage is just the tip of the iceberg, and this helps them find the journalism theyre interested in, Gallagher said. He said that the holy grail of news personalization is the recommendations model that sites like Amazon.com have built, but something like that will be possible as news sites are able to generate more data about their readers.Consumption Control and AggregationBefore news sites began offering any elements of personalization like that of the Timess Newsmatch, technology companies like Google were looking for ways to offer users control of their consumption habits through products like Google Reader and Google News. More recently, Google News has gone through some transformations in design and functionality that shift the product from aggregated news search and discovery to include personalized consumption.Now the site includes an aggregated local news section and a News for you section that enables you to add news topics based on your interest and adjust how often you read these topics. It also lets you switch how news is presented visually on the page. And of course, now users can share the news on various social platforms. The shift has taken place as a result of changes in consumption by users, said Chris Beckmann, product manager of Google News. The limitations arent the number of sources available for users, but finding content that is relevant to them, he said.We want to present news that is most relevant to readers, Beckmann said. Weve just really begun in terms of personalizing news that we present to users.But with all the personalization thats taking place in presenting content to users, Beckmann said that it is balanced with serendipitous content news that readers dont know they might be interested in but are then able to discover.People want to know more about what they care about, but they also want to know about new things that havent happened before, Beckmann said. This is why Top Stories are still shown prominently on the Google News page, with the personalized section directly below it.Serendipity in an Age of PersonalizationThe question is how serendipity and personalization will work together in users consumption habits. Though users want news that is tailored to their interests, the consumption through a social recommendation is perhaps an example of how serendipity works with personalization. Users receive content from their friends who know them and understand their interests, but also refer them to content they may not have been aware of.Perhaps a telling example of this is one from a different kind of consumption: Music. Long before news companies were considering personalization, Tim Westergren was thinking of how to solve the personalization and discovery problem for music. The result was the Music Genome Project and Pandora Radio.Westergren, founder of Pandora Radio, said the problem is people have a limited amount of time and there is an enormous amount of music out there. So how do you find the signal in the noise? Pandoras technology helped solve the problem with relevancy to the users taste. Sound familiar? Serendipity and discovery of good content is a key part of the service, Westergren said. Its not a popularity contest of bands. It is completely level and helps users discover bands they didnt know they would like, he said.Visualizing Social ContentThe area that perhaps needs the most exploration and room for innovation is how to visually present social and personalized content to readers. Many of the social streams, for example, are quite text-heavy in their design and yet images are often effective in drawing a users attention to a piece of content.Were starting to see some attempts that effectively present this content specifically on iPad devices through news apps like Pulse, Apollo News and Flipboard.Akshay Kothari, co-founder of Alphonso Labs, said the idea for the Pulse iPad application was inspired in part from his own frustration in consuming mobile content. He was getting news from multiple sources, including mainstream, blogs and social content.You get news from so many sources today. Gone are the days when I would spend an hour on The New York Times website and that was it, Kothari said.The idea was to combine these elements into one place where users can personalize their consumption and sharing. But more importantly, the stream of content is more visually appealing with a focus on images tied to content. With its new My Pulse feature, users are also now able to get a stream of what other users they choose to follow are sharing.Flipboard is the iPads social media magazine application. It specifically focuses on visualizing the information in users social streams, while at the same time enabling you to select other popular news sources to create a total package for a personalized social news stream.Carvin from NPR said there are some unexplored solutions to making the social information we consume more readable, visually attractive, and a design that gives the user more visual control. A lot of these services are trying to imitate the online newspaper, but I dont think this is the best solution, he said.Whats Next? A Credibility and Trust IndexThough news is increasingly social and user-generated, the persistent fear is one of credibility and a flaw in measuring a curators knowledge on or interest in a topic. This problem could be improved by enabling users to develop more targeted news feeds on personalized topics of interest, but also by identifying specific sources and curators of information as more or less credible than others.Rosen, of NYU, describes this as news curators with levels of knowledge attributed to them, analogous to player levels in game design. For example, if youre just coming to news about the fight over immigration in Arizona and you have heard mostly noise but know nothing about it, youre a level one user, Rosen describes. This would provide readers with more focused news that is tied to their knowledge, and help filter through the noise on a specific topic.Carvin said hed like to see a similar model applied to sources sharing news as well. Not only who is sharing the information, but who is knowledgeable, he said. This could also include sifting sources based on whether they are eye-witness to an event or are experts on the topic, both of which add value in their own way, he said. Such a model could then help establish a credibility index among users as sources, helping consumers better decide what information is credible.Solving such a problem will be crucial as we move toward a more social consumption norm. In the next five years, it very well could be that youll be more likely to have news find you through the social graph than consuming news through traditional means of TV, radio and even news websites. Consumption itself is almost no longer the sole focal point, but instead the focus is also on the way readers can share, repackage, and customize new to fit into their personalized social news stream.Series supported by IDGIn honor of Mashables five-year anniversary, this series is supported by IDG. Join social conversations to market your brand with IDGs social advertising platform, IDG Amplify. IDG Amplify gives advertisers a way to amplify their brand messaging by tapping into the power of social conversations. Learn more about how it works here.More Social Media Resources From Mashable: - A Look Back at the Last 5 Years in Social Media - 5 Funny Social Media Web Comics [PICS] - 5 Useful Tools to Track Twitter Unfollowers - How Freelancers Might Use Social Media in the Future - 5 Terrific Twitter Mapping ToolsImage courtesy of iStockphoto, enot-poloskunMore About: alphonso labs, andy carvin, chris berkmann, facebook, Flipboard, google news, ipad, jay rosen, journalism, latimes, media, news consumption, pandora, pulse, sean gallagher, social media, social news, social plugins, social-media-retrospective-series, tim westergren, twitterFor more Social Media coverage:Follow Mashable Social Media on TwitterBecome a Fan on FacebookSubscribe to the Social Media channelDownload our free apps for iPhone and iPad
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