Consumentenvertrouwen
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Consumentenvertrouwen
Hoe ontwikkelt het consumentenvertrouwen zich?
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How do you use social media to gain consumer trust?

How do you use social media to gain consumer trust? | Consumentenvertrouwen | Scoop.it
My summarised take on the subject is that social media can only work as a catalyst, or as an enabling medium. No social media initiative can replace good business practices that creates consumer trust.
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The Irrational Consumer: Why Economics Is Dead Wrong About How We Make Choices

The Irrational Consumer: Why Economics Is Dead Wrong About How We Make Choices | Consumentenvertrouwen | Scoop.it
A new paper reviews how psychology, biology, and neurology are ganging up on economics to prove that, when it comes to making decisions, people are anything but rational (Do you agree that after deciding to trust people we allow them to make...
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