Competitive Edge
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Creating your Unique Value Proposition to gain your Competitive Edge.
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Marc Andreessen teaches startups what disruption is really about (in 17 tweets) | VentureBeat | Entrepreneur | by Jordan Novet

Marc Andreessen teaches startups what disruption is really about (in 17 tweets) | VentureBeat | Entrepreneur | by Jordan Novet | Competitive Edge | Scoop.it
Marc Andreessen is one of those few people whose opinion about disruption is actually worth paying attention to.

You’ve probably heard about “disruptive innovation,” a concept from Harvard Business School professor Clayton Christensen. But prominent Silicon Valley Marc Andreessen wants to be sure that you actually understand disruption — because the term does get thrown around a lot.

In his latest onslaught of tweets, Andreessen this morning first quoted from Christensen’s writings and then went on to provide examples. And then he went on to show why people really should be in favor of disruption.

And it’s worth paying attention to Andreessen on disruption, given that he was one of the key people behind the Netscape Navigator web browser, a hit among consumers that improved on the Mosaic web browser he had developed for the National Center for Supercomputing Applications.

The position from Andreessen, a cofounder of the venture capital firm Andreessen Horowitz, amounts to a strong defense of the concept. It’s quite a bit different from New Yorker writer Jill Lepore’s critical take on it.

Andreessen’s newly articulated stance could well bring on a whole new round of discussion about the already widely cited term.

To see the series of Tweets, go here to the original article: http://snip.ly/2M7P



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Marc Kneepkens's insight:

Every wondered what disruption is really all about? It's probably much more than you imagined.

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Breaking Through To Build Your Business

Breaking Through To Build Your Business | Competitive Edge | Scoop.it

Has your business stopped growing? Do your employees go from task to task with proficiency but with no vigor? Often in life and especially with work, becoming comfortable and eventually stagnant in a routine can seem unavoidable.

A business which does the same old to simply stay afloat is bound to sink in this world. If you and your employees are bored with your business-then do something about it! Finding a new angle and adding some spice to the bland palate of your business’s platform can mean not only survival, but it can also bring your business to an entirely new echelon you had never dreamed of before. Besides, when you started your business, wasn’t your intention to grow and become a titan in your industry and not merely a pawn?

Although it requires extra work, some creativity, and may put you in a challenging situation, diversifying your business and finding fresh, innovative blood-so to speak-could be your lifeline. As Leonardo da Vinci said:

“Iron rusts from disuse, stagnant water loses its purity and in cold weather becomes frozen; even so does inaction sap the vigors of the mind.”

Although you may be excited by the prospect of changing and invigorating your business, the process can seem daunting. Here are three simple steps from an Entrepreneur article by contributor Erika Napoletano to help you get the wheels of change turning:


To read the full article, click on the title.


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Marc Kneepkens's insight:

Some good ideas to keep your business 'fresh and alive'. Innovating constantly is a must with technology changing rapidly and competition growing more intense all the time.

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