Communications (external & internal) for businesses and NGOs
452 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Cécile Coudriou
Scoop.it!

Six Components of a Great Corporate Culture

Six Components of a Great Corporate Culture | Communications (external & internal) for businesses and NGOs | Scoop.it
Six Components of a Great Corporate Culture

John Coleman

May 06, 2013
Cécile Coudriou's insight:

6 components that can indeed help a company differentiate itself

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

The best TED talks for corporate communicators

The best TED talks for corporate communicators | Communications (external & internal) for businesses and NGOs | Scoop.it
If you want to know the secret behind employee engagement, how Disney writes unforgettable stories and whether texting is ruining English, watch these TED talks.
Cécile Coudriou's insight:

A few TED talks that shed light on various aspects of communication

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

The 11 vital internal communications trends you’d be crazy to ignore | Visual Communication | Blog | Holtz Communications + Technology

The 11 vital internal communications trends you’d be crazy to ignore | Visual Communication | Blog | Holtz Communications + Technology | Communications (external & internal) for businesses and NGOs | Scoop.it
Cécile Coudriou's insight:

  Clear presentation of the main trends in internal communication

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

10 years time: social media and the future of fundraising

10 years time: social media and the future of fundraising | Communications (external & internal) for businesses and NGOs | Scoop.it
By distinguishing a clear need, clear ask and a clear explanation of how a donation will make a difference charities can raise money through social media in the next 10 years
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Here's Why People Don't Get Your Strategy

Here's Why People Don't Get Your Strategy | Communications (external & internal) for businesses and NGOs | Scoop.it

It would seem that you’re not a cool, sophisticated professional until you have a “strategy” or a “strategic” approach for everything. But are they all really “strategic?” Does everything need a “strategy?”

Recently Roger Martin wrote a piece on the Harvard Business Review blog titled “Why Smart People Struggle with Strategy.” He made a number of really good points, including the fact that, “Great strategy is aided by diversity of thought and attitude.“ A point that we’ve also explored in depth in a previous Forbes blog.But I think there is another reason why most people (not just the cool, sophisticated professionals) struggle with strategy. And it’s pretty simple. It comes down to clarity. There just isn’t a clear understanding of what it (strategy) is.

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Keeping Communication Plans Current, Focused and Flexible - Communication World

Keeping Communication Plans Current, Focused and Flexible - Communication World | Communications (external & internal) for businesses and NGOs | Scoop.it
Suzanne E. Henry is an award-winning public relations consultant and the CEO and president of Four Leaf Public Relations, a boutique communication practice headquartered in Charlottesville, Virginia, with satellite offices in Washington, D.C., Dallas, Texas, and Freiburg, Germany. She specializes in helping organizations not only develop communication plans, but also earn internal buy-in. Henry spoke ...More
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Will Gen Y change branding? - The Globe and Mail

Will Gen Y change branding? - The Globe and Mail | Communications (external & internal) for businesses and NGOs | Scoop.it

An Will Gen Y change branding?
The Globe and Mail
The Agenda 2020 series asks experts to discuss what business leaders should be doing now to prepare their organizations to be healthy, efficient and growing by 2020.

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

▶ L'Oreal on Engaging Internal Communications - YouTube

Not for decades has the need to reassure, engage and motivate your staff been so pressing. Hear L'Oreal Group Director Internal and External comms, and City ...
more...
No comment yet.
Rescooped by Cécile Coudriou from Interesting News
Scoop.it!

The World's Most Reputable Companies - Auto Balla

The World's Most Reputable Companies - Auto Balla | Communications (external & internal) for businesses and NGOs | Scoop.it

You’re at the grocery store picking up a box of penne and as you reach for the blue Barilla box, you remember that the company’s chairman, Guido Barilla, told an Italian radio show last year, “I would never do [a commercial] with a homosexual family.
Read more at http://www.autoballa.com/2014/04/139872/worlds-most-reputable-companies#VeSryS4KDKaCByqs.99


Via Jeanne Price
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

10 Body Language Tips To Make Your Next Presentation Great

10 Body Language Tips To Make Your Next Presentation Great | Communications (external & internal) for businesses and NGOs | Scoop.it
How to look confident in front of an audience.
Cécile Coudriou's insight:

read this before your next presentation ! It looks as if it's pretty obvious and easy as pie but it requires practice

more...
Laura S Hernández! ☆'s curator insight, November 24, 2015 7:33 AM

read this before your next presentation ! It looks as if it's pretty obvious and easy as pie but it requires practice

Scooped by Cécile Coudriou
Scoop.it!

10 Communication Secrets of Great Leaders

10 Communication Secrets of Great Leaders | Communications (external & internal) for businesses and NGOs | Scoop.it
It is simply impossible to become a great leader without being a great communicator. I hope you noticed the previous sentence didn't refer to being a great talker - big difference. The key to becoming a skillful communicator is rarely found in what has been taught in the world of [...]
Cécile Coudriou's insight:

Being a great communicator is not only being a good talker ! Discover here the more subtle elements of communication rarely taught in the classroom (the elements that focus on others), which leaders desperately need to learn

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

6 Key Logo Design Factors for Good Branding

6 Key Logo Design Factors for Good Branding | Communications (external & internal) for businesses and NGOs | Scoop.it
Your logo is the visual symbol of your brand. It encapsulates your identity and creates a sense of trust and familiarity in the minds of your audience....
Cécile Coudriou's insight:

A good summary of what matters when designing a logo to encapsulate a company's identity

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Charity shock tactics – do they work?

Charity shock tactics – do they work? | Communications (external & internal) for businesses and NGOs | Scoop.it
Do the controversial adverts used by charities such as the NSPCC, St John's Ambulance and Peta boost fundraising?
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Crisis Control: Stakeholder Mapping and Scenario Planning - Communication World

Crisis Control: Stakeholder Mapping and Scenario Planning - Communication World | Communications (external & internal) for businesses and NGOs | Scoop.it
Globalization has created greater interdependence in our societal, economic and political systems. This is increasing the number of systemic risks faced by our organizations—as evidenced by the 2008 financial crisis. It also makes responding to crises even more complex. The multiple levels of stakeholders that are a challenge to engage with in the course of ...More
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

Strategic Communication Planning: Why the basics matter more than ever - Communication World

Strategic Communication Planning: Why the basics matter more than ever - Communication World | Communications (external & internal) for businesses and NGOs | Scoop.it
In 2006, British supermarket giant Tesco announced its entry into the competitive U.S. market with the opening of hundreds of Fresh & Easy grocery stores in California and Nevada. The firm conducted research—a lot of it. It spent years profiling the market. It sent executives to live with families in California to observe how they ...More
more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

▶ Louis Vuitton: Crisis Communication (2013) - YouTube

A fictive documentary, the Crisis communication of Louis Vuitton brand (2013) was created by Pratt Institute DM graduate students. Directed by Lory Pongpol h...
Cécile Coudriou's insight:

Not based on a true story, but worth using as a starting point for work group in a class

more...
No comment yet.
Scooped by Cécile Coudriou
Scoop.it!

The Strategic Plan is Dead. Long Live Strategy

The Strategic Plan is Dead. Long Live Strategy | Communications (external & internal) for businesses and NGOs | Scoop.it

Take a moment and read these two words: strategic plan. Now close your eyes and picture one. If what comes up is a thick binder, gathering dust on a shelf next to other thick binders from five and ten years past, you’re not alone. We believe that a better understanding of the history of strategy and what caused the demise of binder-bound strategic planning can point the way to re-inventing strategy for the world we live in today.

more...
No comment yet.