Integrated Marketing Communications
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Think Rich: Integrated Marketing Communications Plan

Created by Amber Gibbs Integrated Marketing Communications Plan Full Sail University | Masters PR Program.
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Developing an Integrated Marketing Communications Strategy

Developing an Integrated Marketing Communications Strategy | Integrated Marketing Communications | Scoop.it
Integrated marketing communications strategy An Integrated Marketing Communications Strategy (IMC) works on the basis that all elements of an organisation’s marketing communications mix should be dovetailed or woven together, cohesively, for the...
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How To Integrate Direct Mail And Content Marketing Into a Seamless Strategy

How To Integrate Direct Mail And Content Marketing Into a Seamless Strategy | Integrated Marketing Communications | Scoop.it
One of the biggest mistakes any business will make is to view their marketing strategy in terms of separate categories: social media, direct mail and traditional advertising.

Via Thomas Faltin
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How Your Eyes Move on a Website - Marketing Tec...

How Your Eyes Move on a Website - Marketing Tec... | Integrated Marketing Communications | Scoop.it
For creatives, I’m sure there’s someone inside screaming at them to be different and avoid building a website that looks and acts like everyone else.
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