Common Core Curriculum
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Common Core Curriculum
Back to Basics; From NCLB to The Common Core
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Six ways to create great content in just 15 minutes a day

Six ways to create great content in just 15 minutes a day | Common Core Curriculum | Scoop.it
Content marketing can be an extremely complicated, time-consuming, and expensive proposition! So I came up with content options for the time-starved!

 

Let’s face it. Content development can be a complicated, time-consuming, and expensive proposition! So I started thinking about this in the context of my friends and small business customers who simply can’t afford that kind of effort. It led to this idea: micro-content, or creating small bits of marketing content when you don’t have time to blog, create videos or spend all day on Facebook.

 

Let’s examine ideas about using micro-content for your social media strategy, assuming you are testing the water and only have 15 minutes a day to devote to this activity. Hey, I’m up for a challenge!

 

Preparation

Like any marketing initiative, you must have a firm idea of your strategy, selling points, and target audience...

 

Read more: http://bit.ly/LEiFKi


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ProShow Web - instant online video shows

ProShow Web - instant online video shows | Common Core Curriculum | Scoop.it

Create instant, polished shows online. It's fast, fun and easy. Stream full HD videos online or download them to your computer.

Free basic account.


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How to Create More Powerful Content Marketing Stories

How to Create More Powerful Content Marketing Stories | Common Core Curriculum | Scoop.it

These days, we hear a lot about the fact that content marketers need to be storytellers. Here are tips on how to create powerful content marketing stories.

 

I've curated this great video before from Chipotle, but it deserves another look. Not only did the company win awards and 7 million views for the video, they also took it a step further and told the story behind making the video. Good for them! Back stories are very powerful. Here's the link to the back story video: http://www.youtube.com/watch?v=AFlbGwAW7rw&feature=relmfu 

 

And I really like how the author Manya Chylinski talks about the functions stories serve, and how biz or branding stories can have many of these same functions, but with a twist. Your stories are more than entertainment -- they are your authentic voice. You share them to build loyalty, trust, engage with customers, and grow your business.

 

The author's tips are solid -- but nothing really new. So go watch the video again for a refresher example on effective brand storytelling and the other video as a back-story example!


Thank you fellow curator Giuseppe Mauriello @pinomauriello for finding and sharing this with us!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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The future of professional development | PowerPoint Presentation

The future of professional development | PowerPoint Presentation | Common Core Curriculum | Scoop.it
Three times a year, Milwaukee Public Schools teachers file into schools across the district for professional development, or PD.
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Designing Problems for Problem-based Learning - Faculty Focus | Faculty Focus

As the name implies, problems are absolutely essential for problem-based learning (PBL). Problems initiate students’ learning in PBL. In other words, if there are no problems, there will be no problem-based learning.
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Open Sankoré | The Free Interactive Whiteboard Software

Open Sankoré | The Free Interactive Whiteboard Software | Common Core Curriculum | Scoop.it

Open-Sankoré is a multiplatform, open-source program that is compatible with every type of interactive hardware. It is also translated into many different languages. Its range of tools is adapted to all users: from beginners to experts.


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The Marketer's Simple Guide to Creating Infographics in PowerPoint

The Marketer's Simple Guide to Creating Infographics in PowerPoint | Common Core Curriculum | Scoop.it
Learn how to create an infographic without a designer using PowerPoint.

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How Honda's Agency Taps Authentic Stories for Social | ClickZ

How Honda's Agency Taps Authentic Stories for Social | ClickZ | Common Core Curriculum | Scoop.it

RPA's new VP and director of creative social media, J Barbush, seeks passionate everyday brand fans and stories.

 

Hey -- here's a company doing brand storytelling the right way! What a great article -- complete with examples and a video. The company? Honda!

 

What are they doing right?

Listening first Finding authentic customer stories that have a connection to Honda Connecting with those customers and making them feel comfortable in sharing their story Sharing those customer stories but NOT as a campaign Recognizing that brand storytelling is iterative and evolves over time

 

The way they are doing these steps creates engagement. And I loved the story and the video.

 

Read the article for all the details about how effective brand storytelling is happening. Now here's the good part -- you can do this too!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Let's make education's Common Core Standards work - Deseret News

Let's make education's Common Core Standards work - Deseret News | Common Core Curriculum | Scoop.it
Deseret NewsLet's make education's Common Core Standards workDeseret NewsEducational core standards are for states to voluntarily adopt, not a federal takeover. They realize the need to create a national education strategy if America is to succeed.
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Ten Steps to Drive Student Inquiry

Ten Steps to Drive Student Inquiry | Common Core Curriculum | Scoop.it
Manor New Technology High School in Manor, Texas, is a 100 percent project-based learning school.
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Common Core state standards deserve support - The Tennessean

Common Core state standards deserve support - The Tennessean | Common Core Curriculum | Scoop.it
Common Core state standards deserve supportThe TennesseanSubmitted Photo QUESTION: At a recent school meeting, some parents pushed back on the new Common Core curriculum that my state, California, adopted.
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