Collaborative Revolution
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THE COMMONS, THE SHARE, Collaborative Competition.
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Neil deGrasse Tyson Wants to Crowdfund Space Odyssey The Video Game 

Crowdfunding Space

If anyone can crowdfund space it's Neil deGrasse Tyson. His campaign has raised over $100K but needs help to reach it's $300K limit in 35 days on Kickstarter: https://www.kickstarter.com/projects/2000580152/neil-degrasse-tyson-presents-space-odyssey-the-vid 

Martin (Marty) Smith's insight:

Could be cool. I'm in. 

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Kickstarter Reaches 100,000 Funded & Shares 100 Crowdfunding Metrics

Kickstarter Reaches 100,000 Funded & Shares 100 Crowdfunding Metrics | Collaborative Revolution | Scoop.it
Last night at 11:29pm EST, an inspired and visually striking photography project called “Falklands/Malvinas: One War, all Wars” became the 100,000th project to be successfully funded with Kickstarter. Using a system that didn’t exist just sev…
Martin (Marty) Smith's insight:

Great data in this share from Kickstarter as they pass 100,000 projects funded. 

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How Oprah & Kim Kardashian Can Save Your Startup via Curagami

How Oprah & Kim Kardashian Can Save Your Startup via Curagami | Collaborative Revolution | Scoop.it

Crowdfunding & 1:9:90 Rule

One of the things we love most about crowdfunding as a digital marketing practice is identifying your 1:9:90 Rule. 1% of website's visitors will contribute user generated content. This tiny group of highly influential visitors and advocates must be empowered and cared for like the diamonds they are. 

9% of a website's visitors share and support the site especially when content comes from their fellow traveler 1%ers. 90% of your site's traffic passively consumes (reads) your content. Each group is important, but in an age where friends-of-friends marketing via social media rules finding your Ambassadors has never been more important. 

We've refined the rule into the 1:9:90 Ambassador Rule. Inside of your 1% advocates and ambassadors there are usually a handful of uber-influential customers, advocates, and potential blockbuster friends. Finding, empowering and thanking those uber-influentials is beyond important and you won't find a better example of how to do that than the video we included from Oprah's Super Soul Sunday. 

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CrowdFunde B2B Priority Question: UGC or Social Shares?

CrowdFunde B2B Priority Question: UGC or Social Shares? | Collaborative Revolution | Scoop.it
CrowdFunde Question Re: B2B Content Marketing: What's More Important User Generated Content    #UGC  , Social Shares or both?
Working on our Business…
Martin (Marty) Smith's insight:

Interesting question came up in our business model brainstorm at Triangle Starutp Factory today. What is more valuable to a B2B content marketer User Generated Content or Social Shares? Or do most B2B content marketers not think about their content stripped to its SEO parts? 

Any thoughts you have would be a huge help. Thanks. Marty, Phil and Frank.  

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