Client Retention
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Customized Corporate “Thank You” Cards Can Help in Retaining Clients

Customized Corporate “Thank You” Cards Can Help in Retaining Clients | Client Retention | Scoop.it
Two concepts that are increasingly gaining attention from businesses were discussed by American Printer, a resource for professionals interested in business trends, technical innovations, and strategies for raising productivity and profitability. These two concepts are LTV (Life Time Value) and CRM (Customer Relationship Management). The main reason for the increased interest is that companies commonly experience a 20-50% revenue loss annually due to customer defections. Before, companies tried to remedy this by directing their efforts towards gaining more new clients, but this turned out to be just an attempt to outrun the problem instead of facing it.
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Why Sending Custom Business Thank You Cards is an Outstanding Idea

Why Sending Custom Business Thank You Cards is an Outstanding Idea | Client Retention | Scoop.it
The art of letter writing has been slowly dying ever since the dawn of online communication, and while sending e-mails or texts is less time-consuming and convenient, it lacks the personal touch of a physical handwritten note. Words displayed on a computer screen can never replace beautiful thank you for your business cards, especially if they’re tailor-made to the letter sender’s preferences. If anything, the rising popularity of digital communication has made mailed cards rarer, and therefore they’ve become much more valued and cherished.
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Customized Corporate Thank You Cards Open the Door for Better Business

Customized Corporate Thank You Cards Open the Door for Better Business | Client Retention | Scoop.it
How powerful is a simple “Thank you”? More powerful than you might have thought. A recent study by University of New South Wales in Australia psychology professor Lisa Williams, and Gonzaga University assistant psychology professor Monica Bartlett showed that expressing gratitude to someone could encourage that person to help you with your needs. As the authors say in their paper’s abstract: “In line with the proposed find function of gratitude expressions, recipients of expressions of gratitude were more likely to extend the effort to continue the relationship with the novel peer by providing that peer with a means to contact them.” Simply said, by saying ‘thank you’ to someone, you are opening the door for future interaction, as the recipient becomes more open to providing you with the means for future contact, such as by giving their email addresses, phone numbers, etc.
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Custom Business Thank You Cards: Showing Your Suppliers They Matter

Custom Business Thank You Cards: Showing Your Suppliers They Matter | Client Retention | Scoop.it
Vendors are just important as customers. After all, where would a full-service moving company be without its provider of high-quality packing supplies or a pet salon without its source for pet grooming products? As such, sending custom business thank you cards is a great way for business owners to show their appreciation to their suppliers. Of course, to enhance the lovely gesture further, business owners should prepare a well-thought-out thank you note.
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On the Right Way and Time to Send Thank You for Your Business Cards

On the Right Way and Time to Send Thank You for Your Business Cards | Client Retention | Scoop.it
Sincere thank you’s on your business cards don’t have to be full of images and different colors all the time. They should be pleasing to the eyes, but not to the point that they end up over-decorated. If you want a more personal touch, companies like CLIENT RETENTION. can provide exactly what you need.
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Tips for Creating Effective Custom Business Thank You Cards

Tips for Creating Effective Custom Business Thank You Cards | Client Retention | Scoop.it
Custom thank you cards are a wonderful way to show your appreciation to long time customers and new ones as well. However, for many business owners and executives always having a supply of cards on hand and also having the time to write personalized notes and then mail them to clients is not feasible. As an alternative, you can you can work with a company who can design, create, AND send custom business thank you cards for you. Thank you cards deliver a lot of dividends. By showing your appreciation through a card, you are taking the time and effort to create a personal note that your customers will appreciate and remember. Referrals and repeat business come from customers that are happy to do business with you, so this is one area you shouldn’t overlook.
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Using Business Greeting Cards for Your Customer Retention Strategies

Using Business Greeting Cards for Your Customer Retention Strategies | Client Retention | Scoop.it
A crucial part of any business is gaining clients and retaining them. Why is client retention important? Because approximately 20% of your current customers will contribute 80% of your future revenue. Sometimes, clients may depart from your business for different reasons. The good news is that you can recover them. 1to1 Media highlighted five steps towards recovering lost clients.
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Boosting Client Relationship with Customized Business Greeting Cards

Boosting Client Relationship with Customized Business Greeting Cards | Client Retention | Scoop.it
While pre-printed cards are cheaper, sending out customized business greeting cards sends the message that you value your clients enough to invest in them. It is also a good time to make your company standout by adding your logo or any graphics that reflect the culture of your company. Aside from the visual, you should also consider writing a short and unique greeting or adding in a handwritten signature. Doing this will show your clients that you don’t mind taking the time to make them feel important which they will surely appreciate.
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Personalized Business Greeting Cards: Best Way to Show that You Care

Personalized Business Greeting Cards: Best Way to Show that You Care | Client Retention | Scoop.it
The importance of a client retention program in a business cannot be stressed enough by experts. For one, as every business owner knows, it is much easier to sell your product or service to an existing client than to a new one. Additionally, a study made by Bain and Co. showed that a 5% gain in customer retention can increase a business’ profit by as much as 75%. Customer loyalty, however, is never guaranteed, not even among the most satisfied clientele. You have to constantly work on it through a client retention program that should include constant engagement; and constant engagement means making your clients and customers feel they are always on top of your priority list. Discounts, freebies, and other perks help create this impression. Well-crafted business greeting cards, however, provide that personal touch that can make a client feel he or she is important to you.
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Personalized Business Greeting Cards for Customers: The Essentials

Personalized Business Greeting Cards for Customers: The Essentials | Client Retention | Scoop.it
While this move is essentially a form of marketing, business owners should keep in mind that their intended recipients should feel special upon receipt of the card. Throwing in even a subtle sales pitch in there is defeating the purpose, so at all costs, they should leave the sales pitch at the door. Something to help customers feel special is for entrepreneurs to add a personal touch to their cards. Here are critical pointers for personalized business greeting cards for customers: Keep it professional A card displaying a photo of employees in full-on Christmas garb (like those famous sweaters in Bridget Jones’ Diary) may seem like a cute idea, but business owners should still keep things professional. After all, they do have a brand and image to protect. As such, it’s recommended they keep things business-like and choose a card depicting a photo of traditional and beloved Christmas scenes like a snowman or a cabin covered in snow.
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Sending Business Greeting Cards is Very Effective to Retain Clients

Sending Business Greeting Cards is Very Effective to Retain Clients | Client Retention | Scoop.it
Sending business cards leaves a good impact on your clients. You can even make it better by adding a handwritten message or sending beautifully customized greeting cards from businesses like CLIENT RETENTION. All you have to do is partner up with a committed supplier to extend those wonderful gestures to your valued clients.
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Business Greeting Cards for the Holidays: Have You Ordered Yours Yet?

Business Greeting Cards for the Holidays: Have You Ordered Yours Yet? | Client Retention | Scoop.it
The Thanksgiving and Christmas holidays are just a couple of months away. Between now and then, businesses everywhere will be considering ideas for sales promotions that they hope will attract more customers to their websites and increase sales. As a business owner with long term goals, apart from the huge sales benefits that the holidays present, it is the perfect opportunity to deepen customer relationships. One of the best ways to strengthen the relationship with your customers is to send business greeting cards. Many businesses simply don’t take the time to send out greeting cards to customers. That means they’re missing out on a great chance to create meaningful connections and establish loyalty. It’s a huge opportunity for you to make your business stand out from the rest, and if there’s one thing that keeps customers coming back, it’s the service, care, and attention they get from the companies they do business with.
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