Channel Instincts
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The ultimate guide to get started with content marketing strategy in 2014

The ultimate guide to get started with content marketing strategy in 2014 | Channel Instincts | Scoop.it
Days are gone when your marketing efforts was mostly relied upon direct endeavors. Successful marketing campaigns drive results through variety of ingredients that work in different ways to achieve business objectives. Content marketing is one of the key aspect that excels your marketing efforts to achieve those goals. Content marketing help brands to engage existing clients…
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Channel Instincts
Insights to improve your content, digital and trade marketing strategies
Curated by Greg Bonsib
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Tips for Linking Retail Outlet Sales Back to Digital Marketing Efforts

Tips for Linking Retail Outlet Sales Back to Digital Marketing Efforts | Channel Instincts | Scoop.it
I was asked to address this question not long ago: A large part of our business is in consumer packaged goods sold through mass-channel outlets such as Wal-Mart. We’d like some insights into how we can use analytics to help us understand the marketing-driven revenue on the retail end. Is there a way we can…
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Facebook Reigns Supreme for Social Media eCommerce Attribution

Facebook Reigns Supreme for Social Media eCommerce Attribution | Channel Instincts | Scoop.it
In a new study by Open Influence, the company studied social media posts to find out which social media platforms drive the most sales.
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Top Ecommerce Trends for 2018

Top Ecommerce Trends for 2018 | Channel Instincts | Scoop.it
I came across this article in HBSDealer and thought you would be interested in these emerging ecommerce trends. Consulting firm Absolunet, based in Montreal, Canada, revealed its list of top 10 trends that will impact North American retailers in 2018. The impact will be felt across the entire supply chain: by manufacturers, distributors, retailers and…
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7 Ways to Boost Your Conversions Through Social Media

7 Ways to Boost Your Conversions Through Social Media | Channel Instincts | Scoop.it
Social media may not have a direct impact on search rankings but it can definitely help boost conversion rates. Here are seven ways to do so.
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Study Finds Social Media Videos and Images Increase Online Sales

Study Finds Social Media Videos and Images Increase Online Sales | Channel Instincts | Scoop.it
New research shows how consumers use social media to find the products they want to buy.
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7 Digital Marketing Strategies for Franchises (Infographic)

7 Digital Marketing Strategies for Franchises (Infographic) | Channel Instincts | Scoop.it
Here's how to use the power of search, social media, email and more to increase your visibility.
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The Best Tools to Track and Analyze Your Social Media Marketing Campaigns

The Best Tools to Track and Analyze Your Social Media Marketing Campaigns | Channel Instincts | Scoop.it
Social media is more than just a way to waste time online. Social media is a big business. Over 2.7 billion people are active on social networks, which accounts for approximately 37% of the global population. Here’s how that user base breaks down among the top 7 social networks. Facebook is by far the biggest. That’s …
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4 Timeless B2B Sales Rules To Follow Like It’s Religion

4 Timeless B2B Sales Rules To Follow Like It’s Religion | Channel Instincts | Scoop.it
B2B sales often involve an extended sales process, is more geared towards companies (and not individuals), and also comes with the baggage of complexity associated with B2B products and services. With B2B sales, it’s also harder to identify the right buyers and create the complex pricing structures that it demands. By the time you get […]
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27 Social Media Campaign Ideas From Big Brands You Want to Be

27 Social Media Campaign Ideas From Big Brands You Want to Be | Channel Instincts | Scoop.it
Social Media Campaign ideas you should be trying on Facebook, Twitter, Pinterest, Linkedin and more.
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6 Lies About Social Media Marketing That Most People Think Are True!

6 Lies About Social Media Marketing That Most People Think Are True! | Channel Instincts | Scoop.it
There’s no better place to try and sell your products or services than on a platform where millions of people are connecting and engaging. Social media has carved a very permanent place in our society and has integrated into our daily lives. It comes as no surprise that marketing would find its way into the […]
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Why Marketing, Product Teams Should Collaborate on Analytics

Why Marketing, Product Teams Should Collaborate on Analytics | Channel Instincts | Scoop.it
Instead of separate analytics teams and repositories, consolidate them, writes Ravi Parikh, cofounder and COO at Heap.
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Top 10 Social Media Marketing Trends (and How To Take Advantage)

Top 10 Social Media Marketing Trends (and How To Take Advantage) | Channel Instincts | Scoop.it
Discover the latest social media marketing trends and how to apply them to your own business in order to promote your product or service.
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10 Content Marketing Tactics for your Startup B...

10 Content Marketing Tactics for your Startup B... | Channel Instincts | Scoop.it
10 content marketing tactics for your startup blog. Having a blog for your startup is crucial t
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The Art of a Great Sales Pitch

The Art of a Great Sales Pitch | Channel Instincts | Scoop.it
Occasionally, I come across a post that provides valuable insight. This blog post from Tenfold is exactly that. Read on and learn! Today’s sales ‘pitches’ are no longer simply a stack of information thrown at prospects. Instead, effective sales pitches today are two-way conversations. Listening to a prospective buyer’s wants and needs is as important…
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How to Combine SEO & Content for Bigger Wins

How to Combine SEO & Content for Bigger Wins | Channel Instincts | Scoop.it
Learn how aligning your SEO and content teams can help your brand create better content, boost user engagement, and achieve maximum marketing impact.
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Here's how you should utilize chatbots in your social media marketing strategy

Here's how you should utilize chatbots in your social media marketing strategy | Channel Instincts | Scoop.it
There are a significant number of benefits that can be obtained from implementing chatbots into a company’s social media channels, here's how to do it.
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6 Steps to Convert Loyal Customers Into Enthused Brand Ambassadors

6 Steps to Convert Loyal Customers Into Enthused Brand Ambassadors | Channel Instincts | Scoop.it
The best way to get more customers is to be introduced by your current customers.

Via Daniel Watson
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printers_hpdell's comment, November 23, 2017 1:28 AM
thanks for writing such a great article
Diva Ventures Best Blogs's curator insight, November 26, 2017 9:32 AM
Great advice for strengthening your brand. At Local Florida Online we promote using video to communicate to your loyal customers.
David Stapleton's curator insight, November 26, 2017 2:40 PM
Information that you need at your finger tips know your brand
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Three’s Company: A Recipe for Marketing Disruption

Three’s Company: A Recipe for Marketing Disruption | Channel Instincts | Scoop.it
A few years ago my mentor, Patrick Ward, published a Facebook post about a piece of content his firm was promoting for a client, and I publicl
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10 Secrets to Going Viral on Social Media

10 Secrets to Going Viral on Social Media | Channel Instincts | Scoop.it
Focus on creating content that is timely and that generates engagement.
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25 Top Social Media Tools The Experts Use And You Should Too

25 Top Social Media Tools The Experts Use And You Should Too | Channel Instincts | Scoop.it
Ever wonder what social media tools the experts use to save time and keep them from pulling out their hair? 25 Top social media tools to use.
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How to increase the lifespan of a blog post

How to increase the lifespan of a blog post | Channel Instincts | Scoop.it
It’s official. Goldfish have longer attention spans than humans. In an age of overwhelming digital consumption, how do you produce content with a strong voice? We've put together some helpful tips and
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B2B Buyers Are Full Of Emotion. Is Your Branding?

B2B Buyers Are Full Of Emotion. Is Your Branding? | Channel Instincts | Scoop.it
On average, B2B customers are significantly more emotionally connected to their vendors and service providers than consumers.
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6 Cut-Throat Social Media Marketing Tactics That Never Fail

6 Cut-Throat Social Media Marketing Tactics That Never Fail | Channel Instincts | Scoop.it
As more and more people engage themselves with the popular social networking sites, the companies can make a great brand exposure and target a big market.
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How to Create Engaging Social Media Content That Can Drive Results - Search Engine Journal

How to Create Engaging Social Media Content That Can Drive Results - Search Engine Journal | Channel Instincts | Scoop.it
Are you looking for ways to encourage people to engage and trust your brand? Here are nine proven ways to create and share engaging social media content.
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10 Growth Hacking Myths to Avoid At All Costs

10 Growth Hacking Myths to Avoid At All Costs | Channel Instincts | Scoop.it
I’m sure you’ve heard the stories about how titans like Facebook and Uber growth-hacked their way to become $50 billion companies. Growth hacking has become one of the biggest marketing trends. However, there is a lot of misinformation out there. The Dropbox or Facebook stories almost sound too good to be true. And in some …
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