C2M : veille Digital Media
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C2M : veille Digital Media
Veille axée sur le Digital Media, par Challenge2Media
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YouTube lance une offre de télévision payante

YouTube lance une offre de télévision payante | C2M : veille Digital Media | Scoop.it
YouTube lance une offre de télévision payante
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YouTube continue de gagner du terrain en France

YouTube continue de gagner du terrain en France | C2M : veille Digital Media | Scoop.it
Un Français sur deux, chez les 16-44 ans, consulte tous les jours la plate-forme de Google, qui consolid
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Dwayne «The Rock» Johnson lance une fiction sur YouTube Red, le YouTube payant

Dwayne «The Rock» Johnson lance une fiction sur YouTube Red, le YouTube payant | C2M : veille Digital Media | Scoop.it

Patience pour les Français. YouTube va développer son volet payant YouTube Red, qui pourrait débarquer en France d’ici à la fin 2016. Plusieurs émissions sont au programme, dont une fiction produite par l’acteur américain Dwayne « the Rock » Johnson,
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Un an après... YouTube bouleverse son modèle économique

Un an après... YouTube bouleverse son modèle économique | C2M : veille Digital Media | Scoop.it
En mai 2005, trois anciens employés de PayPal mettaient en ligne la version beta de YouTube. La plateforme de vidéos en ligne, rachetée un an plus tard par Google pour 1,65 milliard de dollars, totalise [...]
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YouTube triples mobile ad revenue

YouTube triples mobile ad revenue | C2M : veille Digital Media | Scoop.it

YouTube has tripled its mobile advertising revenue in the last six months, and a key factor may have been the removal of the YouTube app from Apple’s iOS software.

The news comes from a Bloomberg interview with YouTube’s vice president of sales Lucas Watson who commented: “It’s a huge part of our business, and we know that’s where it’s headed.”

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YouTube accounts for 24% of European web traffic

YouTube accounts for 24% of European web traffic | C2M : veille Digital Media | Scoop.it

YouTube makes up 24.25% of all downstream internet traffic in Europe, with file sharing is tipped to decline due to the rise of legal OTT video services, according to a new report.

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Euronews outlines YouTube deployment strategy

Euronews outlines YouTube deployment strategy | C2M : veille Digital Media | Scoop.it

Following a range of initiatives announced October 2012 as the service approached its 20th anniversary, international news channel Euronews confirmed at MIPTV that it is rolling out a new organisation that plays on the strengths of its 400-strong journalist staff and the quality of its editorial line.

The user experience – already pinpointed as a priority by Euronews in early 2011 – is now more than ever at the heart of its news offering. A ‘product marketing’ approach is being applied to each existing and new mode of consumption, whether digital or not. The product marketing and innovation department, a recently created cross-functional unit that acts as a matrix for anticipating the new ways in which news is consumed, is tasked with ensuring that Euronews’ media offering performs for users and consolidating its place among the world leaders.

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YouTube looks to transform TV experience

YouTube looks to transform TV experience | C2M : veille Digital Media | Scoop.it

Bringing fully featured YouTube to the TV is a key priority for the video portal, according to Francisco Varela, global director of platform partnerships, YouTube, delivering the opening keynote on the second day of the TV Connect event in London. Varela said that version 4 of YouTube’s TV app and the implementation of the Discovery and Launch (DIAL) protocol would help transform the YouTube TV experience over the coming year. 

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Mark Cuban-backed start-up launches "HootSuite for YouTube"

Mark Cuban-backed start-up launches "HootSuite for YouTube" | C2M : veille Digital Media | Scoop.it

Brands and publishers are well aware that they need to monitor and manage Twitter and Facebook. VidIQ, which launched today, says they’re overlooking YouTube as a critical social and data platform.

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Youtube diversifie propose un service de sous-titrage payant aux éditeurs

Youtube diversifie propose un service de sous-titrage payant aux éditeurs | C2M : veille Digital Media | Scoop.it

La filiale de Google s'associe à Gengo et Translated.com pour permettre aux éditeurs de disposer de prestataires de sous-titrage et ainsi viser une audience internationale.

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YouTube Supporte Maintenant du Live-Streaming 4K pour ses vidéos 360°.

Le live-streaming est certainement le futur de la réalité virtuelle événementielle et YouTube Supporte Maintenant du Live-Streaming 4K pour ses vidéos 360°.
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YouTube s'ouvre au HDR pour un rendu visuel encore plus éclatant - Tech - Numerama

YouTube s'ouvre au HDR pour un rendu visuel encore plus éclatant - Tech - Numerama | C2M : veille Digital Media | Scoop.it
YouTube annonce le support du HDR (« high dynamic range ») sur sa plateforme. Cette technique d'affiche permet de faire ressortir les multiples niveaux d'intensité lumineuse dans une image ou une vidéo.
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YouTube Red in Chromecast giveaway

YouTube Red in Chromecast giveaway | C2M : veille Digital Media | Scoop.it
Google’s fledging subscription service YouTube Red is offering recent subscribers a free Google Chromecast.
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YouTube launches 360-degree live-streaming and ‘spatial sound’ » Digital TV Europe

YouTube launches 360-degree live-streaming and ‘spatial sound’ » Digital TV Europe | C2M : veille Digital Media | Scoop.it
YouTube introduced 360-degree live-streamed video and spatial audio as part of the immersive video experience at the NAB Show in Las Vegas.
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DreamWorks Animation to develop own-branded digital channel on YouTube deal

DreamWorks Animation to develop own-branded digital channel on YouTube deal | C2M : veille Digital Media | Scoop.it

US studio DreamWorks Animation has acquired YouTube channel AwesomenessTV and has unveiled plans to develop its own branded digital family channel. 

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YouTube launches subscription channels

YouTube launches subscription channels | C2M : veille Digital Media | Scoop.it

YouTube has launched a subscription channels pilot for its site and announced 53 initial participant networks that will kick-off the scheme. 

The much-rumoured move will see the Google-owned video site experiment with a new way to monetise content on its site – alongside its core ad-based model – and has already secured a number of high profile trialists.

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La Sacem signe un accord avec YouTube portant sur 127 pays

La Sacem signe un accord avec YouTube portant sur 127 pays | C2M : veille Digital Media | Scoop.it

La Société des Auteurs Compositeurs et Editeurs de Musique (Sacem), Universal Music Publishing International (UMPI), et YouTube ont conclu un nouvel accord définissant les conditions de l'utilisation dans 127 pays à travers l'Europe, le Moyen-Orient, l'Afrique, et l'Asie, du répertoire de la Sacem et du répertoire anglo-américain d'UMPI dans les vidéos présentes sur la plate-forme de vidéos.
Ce contrat entend assurer une juste rémunération des ayants droit qui seront pleinement associés aux revenus générés par la plateforme.

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Online video advertising reaches high even as user numbers continue to slide

Online video advertising reaches high even as user numbers continue to slide | C2M : veille Digital Media | Scoop.it

For the third month in a row, the US online video market has declined in terms of the absolute number of user, yet at the same time ad views have hit record levels according to comScore’s regular market roundup.

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Virgin Media adds YouTube to channel listings

Virgin Media adds YouTube to channel listings | C2M : veille Digital Media | Scoop.it

Virgin Media has created a channel for YouTube in its EPG, enabling Virgin Media TiVo customers to access the video community’s online content from listings that have until now been available only to traditional linear broadcast channels.



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