Industry shift: Cross-sector ventures & alliances
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Industry shift: Cross-sector ventures & alliances
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Could A Change In Business Model Win Designers A Place In The C-Suite?

Could A Change In Business Model Win Designers A Place In The C-Suite? | Industry shift: Cross-sector ventures & alliances | Scoop.it
Yves Behar is one of the most successful designers working today. But that success owes a great deal to the novel venture model he created, investing in the clients whom he works for.
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Publishers' Love Affair with Apps Is Over | Digital Book World

Publishers' Love Affair with Apps Is Over | Digital Book World | Industry shift: Cross-sector ventures & alliances | Scoop.it
Publishers have become disillusioned with apps as a revenue growth opportunity, according to research from Digital Book World and Forrester Research.
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Agile Publishing

Agile Publishing | Industry shift: Cross-sector ventures & alliances | Scoop.it
It's always been a disadvantage to be a mid-sized press, but right now, it probably is the biggest advantage we've got.
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Kis's book-app publisher Hires Gaming Vet Rex Ishibashi as CEO

Kis's book-app publisher Hires Gaming Vet Rex Ishibashi as CEO | Industry shift: Cross-sector ventures & alliances | Scoop.it
Callaway Digital Arts, which develops mobile applications for children, has appointed Rex Ishibashi to the position of CEO. Most recently he was CEO at Ohai, a social games company, and once served as president of Electronic Arts Japan.
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Ebook publisher develops feauture films adaptation from their book rights

In addition to publishing e-books and producing rich video content around Open Road authors for syndication across its proprietary marketing platform, the company is actively developing out the dramatic and non-fiction rights of its authors and books with partners from the worlds of feature films, television and digital across all screens.

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Apple guts textbook publishing

Apple guts textbook publishing | Industry shift: Cross-sector ventures & alliances | Scoop.it

Apple’s product is big on promise and will, in the end, kill the sale of paper textbooks. Of that I’m certain. How long it takes is the million dollar question today, but knowing the speed at which Apple forces the paradigm to shift, I doubt the textbook publishers will survive much longer just selling dead tree product.

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Digital Engagement Through Transmedia Storytelling

Digital Engagement Through Transmedia Storytelling | Industry shift: Cross-sector ventures & alliances | Scoop.it
Diving into the purpose of transmedia storytelling, the common definition is that it is meant to extend the brand reach of the product by using multiple stories that are set in a single universe but told across a variety of outlets.

Via The Digital Rocking Chair
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Unilever - social tv & content marketing: We Must 'Get to the Future First' | Special: CES - Advertising Age

Unilever - social tv & content marketing: We Must 'Get to the Future First' | Special: CES - Advertising Age | Industry shift: Cross-sector ventures & alliances | Scoop.it

The megatrend that Mr. Weed is watching closely: the move to an on-demand world of content and what it will mean for the billions Unilever spends on TV advertising worldwide.

"The cloud is important to us because now people can select what they want to view when they want to view it, and as an advertiser there are consequences for that," Mr. Weed said. "There might be an opportunity for the brand to be a filter; using Axe, say, to get male programming, or with a beauty brand or food."

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Movie Studio Weinstein Co. Holds $100 Million Media Review | Agency News - Advertising Age

Movie Studio Weinstein Co. Holds $100 Million Media Review | Agency News - Advertising Age | Industry shift: Cross-sector ventures & alliances | Scoop.it
Film studio Weinstein Co. is reviewing its media-buying and -planning account months after Stephen Bruno became president of marketing.
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Top Trends of 2011: Content Shifting

Top Trends of 2011: Content Shifting | Industry shift: Cross-sector ventures & alliances | Scoop.it

The tablet in particular has made leisure reading and viewing of Web content a reality. Sales of the iPad have smashed expectations. Amazon's Kindle Fire, which is specialized for leisure content, has found mass appeal as well.

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Why Did Facebook Buy Push Pop Press? Denying social publishing plans

Why Did Facebook Buy Push Pop Press? Denying social publishing plans | Industry shift: Cross-sector ventures & alliances | Scoop.it

Facebook on Tuesday acquired iPad book maker Push Pop Press setting off rumors about whether Facebook was trying to get into the publishing business, though official statements from both companies suggest otherwise.

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Film, App-game, Toy and Tablet Integration : 2012: The Year of the Kids App-cessory

Film, App-game, Toy and Tablet Integration : 2012: The Year of the Kids App-cessory | Industry shift: Cross-sector ventures & alliances | Scoop.it

Disney expands its "cars" franchise,

2012 is the Year of the App-cessory.

It didn't take long, but it looks like the mobile device is no longer enough. Whether it's toy figu...

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Amazon Moves Into Kids Books, Acquires Marshall Cavendish

Amazon Moves Into Kids Books, Acquires Marshall Cavendish | Industry shift: Cross-sector ventures & alliances | Scoop.it
Amazon.com will acquire over 450 titles of Marshall Cavendish Children’s Books, a leader in educational and classroom digital solutions.
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Future of Storytelling Expert Series: Author Xavier Waterkeyn on Communicating Transmedia Value | Latitude Research°

Latitude Research helps clients create engaging content, software and technology that harness the possibilities of the Web. Join us in exploring where the Web can go next and how you can help lead the way.
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Copia Interactive | CrunchBase Profile

Copia is a social media and content delivery platform that brings together content, community and commerce to create an environment...
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publishing role beyond digital print

publishing role beyond digital print | Industry shift: Cross-sector ventures & alliances | Scoop.it

ublishing is the act of curation, of taking financial risk to do the marketing work of finding people who want to read your book. Publishing is venture capital for ideas. Publishing involves either building direct relationships with readers..

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Callaway Digital Arts | 6M in series A - children book-app

"Callaway Digital Arts (CDA) publishes premium lifestyle and children’s applications for Apple’s iPad, iPhone, and iPod family of products.
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Digital Reading: To Succeed, Enhanced Book Apps Need UX Intelligence | Digital Book World

Digital Reading: To Succeed, Enhanced Book Apps Need UX Intelligence | Digital Book World | Industry shift: Cross-sector ventures & alliances | Scoop.it
Anne Kostick | Reading really is a different kind of activity, and apps don’t always support that difference.
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TechCrunch | Houghton Mifflin, McGraw Hill, Pearson First Textbook Publishing Partners For Apple’s iBooks 2

TechCrunch | Houghton Mifflin, McGraw Hill, Pearson First Textbook Publishing Partners For Apple’s iBooks 2 | Industry shift: Cross-sector ventures & alliances | Scoop.it
Today at Apple's education event, the company introduced iBooks 2, a textbook platform that effectively transforms $200 textbooks into iPad apps at a much more reasonable price.
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CMOs: Digital Data Without a Clear Vision Is Empty | Jonathan Salem Baskin - Advertising Age

CMOs: Digital Data Without a Clear Vision Is Empty | Jonathan Salem Baskin - Advertising Age | Industry shift: Cross-sector ventures & alliances | Scoop.it

The problem isn't technology but rather a failure of strategic vision.

Numbers are incontrovertibly numeric, so questions of who, what, where, when and why are limited to answers with the precision of how much.

Quantified information is no more a pathway to truth than qualified observations were a detour.

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Tech-Consulting Giants Slide Closer to Creative-Shop Turf | Digital - Advertising Age

Tech-Consulting Giants Slide Closer to Creative-Shop Turf | Digital - Advertising Age | Industry shift: Cross-sector ventures & alliances | Scoop.it

Deloitte, Accenture Are Among Big IT Players Looking to Learn Digital Biz of Marketing Brands to Consumers

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Cannes Adds Branded Content & Entertainment as Category | Global News - Advertising Age

Cannes Adds Branded Content & Entertainment as Category | Global News - Advertising Age | Industry shift: Cross-sector ventures & alliances | Scoop.it
The Cannes Lions International Festival of Creativity will debut the Branded Content & Entertainment Lions at this year's festival.
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Push Pop Press | CrunchBase Profile

Push Pop Press helps authors and publishers convert physical books into iPad and iPhone-friendly formats.
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Transmedia Storytelling: The Kids Put It All Together

Transmedia Storytelling: The Kids Put It All Together | Industry shift: Cross-sector ventures & alliances | Scoop.it

publishers would be wise to “think not about platforms, but audiences”. A good story should be be immersive and engaging, regardless of the delivery method. Nowadays, it appears multiple means of getting into the story, via multiple entrance portals, is expected.

Carman clarifies further; “It’s not a novel, it’s not an audio book, and it’s not a movie. It’s all three at one time. For some teen readers – the one’s publishing has lost in a rising tide of video games, movies, TV shows, the Internet, and cell phones — this is the kind of experience that will help them enjoy reading again. It’s a lifeline back to books, if you will. For traditional readers, it’s a new way to imagine what reading can be.”

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The Econominst Launches Electionism, A Tablet-Only social News Publication for decision 2012 - TechCrunch

The Econominst Launches Electionism, A Tablet-Only social News Publication for decision 2012 - TechCrunch | Industry shift: Cross-sector ventures & alliances | Scoop.it

Html5 news web app for tablet (galaxy iPad kindle fire)
Economist buys html5 app dev

Following its November launch, OnSwipe competitor (and TechCrunch Disrupt finalist) Pressly is bringing another major media outlet’s content to the tablet interface. The company is today announcing the launch of a new publication called Electionism. The app was built for the Media Lab, an internal product innovation team inside The Economist Group, which includes The Economist, CQ Roll Call and other businesses.
The new app offers coverage of the 2012 election in the U.S., A section called the “Latest from Twitter” aggregates tweets from candidates, political pundits, publishers and other organizations, while a “Noted Elsewhere” section allows Economist journalists to share links to what they are reading.

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