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Rescooped by Martin (Marty) Smith from Aggregators Aggregated - A MetaFeed
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TED Talks on Behavioral Economics - A Collection

TED Talks on Behavioral Economics - A Collection | BI Revolution | Scoop.it

here you go peeps, run these in the background this morning and i'll guarantee your mind will be reeling for the rest of the week :)

 

Dan Ariely asks, Are we in control of our decisions? - http://www.youtube.com/watch?v=9X68dm92HVI


Dan Ariely: Why we think it's OK to cheat and steal (sometimes) - http://www.youtube.com/watch?v=nUdsTizSxSI


Barry Schwartz: The paradox of choice - http://www.youtube.com/watch?v=VO6XEQIsCoM


Dan Gilbert: Why are we happy? Why aren't we happy? - http://www.youtube.com/watch?v=LTO_dZUvbJA&feature=channel


Daniel Kahneman: The riddle of experience vs. memory - http://www.youtube.com/watch?v=XgRlrBl-7Yg


Sendhil Mullainathan: Solving social problems with a nudge - http://www.youtube.com/watch?v=XBJQENjZJaA


Rory Sutherland: Sweat the small stuff - http://www.youtube.com/watch?v=dkLcwHmnPV4

 

 


Via Pat Brenner, Liz Dorland
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Martin (Marty) Smith's comment, February 23, 2012 7:45 PM
Thanks for picking up my Scoop of some of my favorite marketing gurus. You guys rock it up pretty good. Hope you are applying for our Content Curation Contest (only 3 days left). Entering takes less than 5 minutes and our goal is to identify top 10 curators last year and I love your "group curation" idea. Contest details and entry here: http://www.atlanticbt.com/contentcurationcontest Thanks. Marty (aka @ScentTrail and Curation Revolution)
Martin (Marty) Smith's comment, February 24, 2012 7:24 PM
Heiko, thanks for all the Scoop.it love. Hope you are going to enter our Curation Contet to identify the best curtors from 2011. Easy and fast to apply here http://www.atlanticbt.com/contentcurationcontest

Only 2 Days left, hope you can enter and thanks. Marty (aka @scenttrail and Curation Revolution)
Heiko Idensen's comment, February 25, 2012 4:43 PM
Martin, thanks for your suggestion & the link to the contest :-)
I just posted my "philosophy" - just in a shot form "quick & dirty"
http://www.scoop.it/t/cocura-vom-user-generated-content-zum-kollaborativen-kuratieren/p/1302458371/my-philosophy-of-curation-collect-curate-collaborate-with-scoop-it-twitter-flipboard-genieo
Rescooped by Martin (Marty) Smith from Curation Revolution
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Apple's Amazing Profits [INFOGRAPHIC]

Apple's Amazing Profits [INFOGRAPHIC] | BI Revolution | Scoop.it
It's no secret Apple, the most valuable public company in the world, is making major cash off today's must-have tech gadgets — but how much?


**** Apple's cash in the bank is bigger than all but 52 companies. Their profits crush Walmart desipite have sales only a quarter as large. Not what you MAKE but what you TAKE that counts and Apple is using design to win hearts and minds and prove how profitable such a strategy can be in a flat, furioius and connected world. Marty


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BI Taken Over By Pro-Ams

BI Taken Over By Pro-Ams | BI Revolution | Scoop.it
I recently read Seth Godin’s We All Are Weird, a book about marketing and the way society is changing. Being in product marketing at QlikTech, one of the major themes of the book really struck home.
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How Brands Can Do Better On Pinterest

How Brands Can Do Better On Pinterest | BI Revolution | Scoop.it
This year's hottest new online service is undoubtedly Pinterest, the "virtual pinboard" website. Once a social site becomes popular with consumers, brands soon follow.


via Read Write Web

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Rescooped by Martin (Marty) Smith from SOCIAL MEDIA, what we think about!
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How to Systematically Build a Mountain of Links

How to Systematically Build a Mountain of Links | BI Revolution | Scoop.it

Looking for how to increase traffic to your blog or website, this article will give you some very useful information to achieve your goal. [note MG]


We’ve all been taught to create high-quality content to attract links. This argument is usually stated in the context of a blog that basically becomes an authority where you start to build a following around consistent, fresh content—think big sites like Problogger or Boing Boing.


This is not the technique I’m talking about.


Today, I’m talking about a link-building technique that’s bigger, better and quite possibly able to put you on the map faster than you would ever imagine. I’m talking about building a linkable asset—something you do by following the steps I’m about to describe.


First, let’s define “linkable asset.”


What is a linkable asset?


Read more: http://bit.ly/y67FKA


Via Martin Gysler
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Master the Art of Storytelling Increases Social Sharing

Master the Art of Storytelling Increases Social Sharing | BI Revolution | Scoop.it

How content is crafted and presented is a huge determinant of its social success. So how do you relate it to the reader so it resonates and ideally motivates them to retell the story and spread the word? Here are 6 ways you can practice the art of storytelling in your content creation to see more success with your social media networks.


Via Angela Natividad
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Martin (Marty) Smith's comment, February 19, 2012 8:09 PM
Angela love the graphic for this story features Magnetic Poetry Kit the product that paid for my house (lol). The company I co-founded, Found Objects, brought David Kapel's creation to market back in the day and just like products how content is crafted and presented is everything. Marty
Rescooped by Martin (Marty) Smith from Business Improvement
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10 PR Tools that Simplify Your DIY PR Efforts

10 PR Tools that Simplify Your DIY PR Efforts | BI Revolution | Scoop.it

Getting your small business message out to the mainstream media, can be a difficult task for business owners whose budgets don't run to engaging Public Relations companies, to do the work for them.


Rather than ignore the great opportunities, that generally arise for a business after favourable press coverage, small business owners should be taking advantage of the DIY opportunities that are now available.


This excellent article discusses 10 such tools that you may be able to use to promote your business message in the mainstream media.


Via Daniel Watson
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Rescooped by Martin (Marty) Smith from Social Engagement
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40+ Social Media Dashboard Tools for Tracking Stuff

40+ Social Media Dashboard Tools for Tracking Stuff | BI Revolution | Scoop.it

Before you can choose a social media dashboard for your company or client, you need to be able to answer the 8 questions in this post.

 

After, you've answered the questions, you will find a great list of 40 resources to help our you achieve your company's social media objectives.


Via Ken Horst
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Rescooped by Martin (Marty) Smith from Social-Business-Marketing
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Why Your Business Must Go Social

Why Your Business Must Go Social | BI Revolution | Scoop.it

By Wix - http://bit.ly/A2t77B 

@Wix


Social brand awareness, social engagement, social advertising, social ROI – see the pattern?

Social is the way to go.


The power of social networks is that your clients are already there. A frequently updated Twitter account or Facebook page is a way to engage with them where they already hang out.


Promoting your business on social networks has numerous advantages – virality, cost-effectiveness and massive visibility, to name just a few.


This Infographic visualizes the reasons why social media should be a critical component in every business’ strategy.


If your business isn’t yet social-friendly, you’d want to start making changes after viewing this: - http://bit.ly/wvO8lc 


Click here to enlargehttp://bit.ly/w22A6x 


Via maxOz
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Rescooped by Martin (Marty) Smith from Content Curation World
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Intelligent Visual Bookmarking: Collect - Organize - Access - Retain with Mind iT

Intelligent Visual Bookmarking: Collect - Organize - Access - Retain with Mind iT | BI Revolution | Scoop.it

Mind IT is a free online graphical bookmark manager, uses mind map techniques for rapid bookmark management and access.

 

Get started in 3 easy steps:

1. Create a user account here
2. Install the browser add-on (big orange button to your right)
3. Create your first linkmap here (to learn more about linkmaps, see below)

To view your list of linkmaps, press on the "My Maps" button on the MindiT menu.

...

"MindiT is a free online graphical bookmark manager. ...specifically designed MindiT to promote rapid collection, management, and access to online information."

 

To learn more, check out the short video tutorial

 

The common trait to all the tasks above: they all require massive online research.

This is where MindiT comes in.

Collect - Organize - Access - Retain

MindiT is built on the premise that a clean, concise, colorful graphical representation of bookmarks is much more intuitive and useful than the standard list or tree based solutions commonly available.

 

More info: http://www.mindit-bookmarking.com/  


Via evangelina chavez, Heiko Idensen, Robin Good
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Rescooped by Martin (Marty) Smith from :: The 4th Era ::
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Bryan Alexander: Emerging Learning Technologies | DMLcentral

Bryan Alexander: Emerging Learning Technologies | DMLcentral | BI Revolution | Scoop.it

From Howard Rheingold

 

These days, he writes for publications such as Educause Review and roams the world of liberal arts colleges, weaving networks of people, media, and pedagogy through future practices such as prediction markets, scenarios, and indicators. Don't take my word for it. Check out the video and experience his raw energy directly. A few excerpts:

 

What does it mean to read on a Kindle, to read on an iPad, to read on a phone? Are we in the era of social reading, where you and I can read the same book, and then share annotations through the web or through mutual devices? Trying to figure out the specific technologies in some ways is not as important as looking at how we make use of it.

 

 


Via Jim Lerman
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How Disregarding Design Limits The Power Of Content | Smashing Magazine

How Disregarding Design Limits The Power Of Content | Smashing Magazine | BI Revolution | Scoop.it
We all need to give serious thought to how design and content interact. Imagery, and especially the subtle interplay of imagery and text, deserve to remain active parts of digital expression.
Via Stefano Bossi
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Rescooped by Martin (Marty) Smith from The 21st Century
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PLN: Your Personal Learning Network Made Easy

PLN: Your Personal Learning Network Made Easy | BI Revolution | Scoop.it
What is a PLN?
If I had to define what a ‘Personal Learning Network’ is, I would keep it simple and broad:
n. - the entire collection of people with whom you engage and exchange information, ...
Via Dr. Susan Bainbridge
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Dr. Susan Bainbridge's comment, February 25, 2012 11:45 PM
Thanks for the re-scoop Giselle. Hope you continue to find useful information. Susan
Jennie Finafrock's curator insight, July 6, 2014 1:17 PM

This blog offers sevral web 2.0 tools that can be used to expand a PLN such as: social networking, microblogging, wikis, webinars, etc...

Rescooped by Martin (Marty) Smith from "Social Media"
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Aggregation and curation journalism? Wrong Question

Aggregation and curation journalism? Wrong Question | BI Revolution | Scoop.it

There's been a lot of debate about whether a Forbes blog post that excerpted and summarized a New York Times story qualifies as journalism or not -- but to some extent that's a red herring.


Via Jose H. Flores
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Mathematicians "Sexy" In New Predictive Analytics World

Mathematicians "Sexy" In New Predictive Analytics World | BI Revolution | Scoop.it
There have been a plethora of tweets about the New York Times article "How Companies Learn Your Secrets", mostly focused on the story of how Target can predict if a customer is pregnant.

...

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Pinterest, Copyright law, And What happens next

Pinterest, Copyright law, And What happens next | BI Revolution | Scoop.it
Pinterest is unquestionably among today's hottest new startups — the social networking service lets users "pin" images they like on the web to boards they can share with friends and publish to...

...

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Rescooped by Martin (Marty) Smith from Curation Revolution
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NewsJacking Real Time Web Prezi Is Live

NewsJacking Real Time Web Prezi Is Live | BI Revolution | Scoop.it

Want to be among the first to see my Prezi for tonight's NewsJacking The Real Time Web? So far 30 people are up late or early with me and have viewed the Prezi I will use tonight via a live stream. Use the link above to see the Prezi and find our live stream link too:

NewsJacking Cures Cancer Live Stream 2.21.12 starting 6:15

Learn More About Einstein's Children, our monthly Internet marketing Meetup


Please use #MartinsRide until 2.24.12 to earn $.03 for cancer research

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Rescooped by Martin (Marty) Smith from SEO and Social Media Marketing
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How to Build Your SEO Social Signals Strategy « iMediaConnection Blog

How to Build Your SEO Social Signals Strategy « iMediaConnection Blog | BI Revolution | Scoop.it

Are backlinking strategies starting to take a back seat to social signals as they relate to SEO?

 

In this blog post you will discover:

 

1) How Google’s algorithm changes impact both backlinking and social signaling.

 

2) How to build an SEO social signals strategy.

 

3) How your SEO backlinking and social signals strategies come together in your content strategy.

 

4) How to measure it all.

 

So, Don’t focus just on backlinks in your SEO strategy.

 

Start to think about your SEO social signals strategy across your web presence.

 

Find Out More: http://blogs.imediaconnection.com/blog/2012/02/06/what-is-your-seo-social-signals-strategy/


Via Antonino Militello
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Rescooped by Martin (Marty) Smith from "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more"
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[Infographic] How To Use Contra-Competitive Timing for More ReTweets, Likes, Comments and Clicks | Dan Zarrella

[Infographic] How To Use Contra-Competitive Timing for More ReTweets, Likes, Comments and Clicks | Dan Zarrella | BI Revolution | Scoop.it

It’s like when you’re at a noisy party and it’s hard to hear the person talking to you 2 feet away, but suddenly you say something awkward and the room quiets down. Now everyone can hear you. The same is true with the internet. When there is less other noise to compete with (ie fewer Tweets, emails, blog posts, etc) your content can gain attention more easily.


Via Steve Law, ABroaderView
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Chuck Bartok's comment, February 20, 2012 10:48 AM
Thanks for the share! Love Zarella's Work.
Rescooped by Martin (Marty) Smith from Curation Revolution
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ScentTrail Marketing: We The Web Kids Manifesto

ScentTrail Marketing: We The Web Kids Manifesto | BI Revolution | Scoop.it

***** Found this great read this morning that helped me think of Generation Next in new way. Embedded on my blog so I wouldn't lose it and highly recommended for anyone who wants to reach a generation who has, unlike mine, grown up online.

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Rescooped by Martin (Marty) Smith from Collaboration & Crowdsourcing in Social Media Communities
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Content Engagement Report

Content Engagement Report | BI Revolution | Scoop.it

**** I went to college with Rebecca and she is beyond smart. Her Altimeter group engagement study is one of the most important things I've read in a long time and I read A LOT of Internet marketing stuff. Great job RL. Marty

Rebecca Lieb, my colleague at Altimeter Group released a new report, “Content: The New Marketing Equation Why Organizations Must Rebalance.” The report helps organizations find balance in the creation of effective content strategies while delivering value to stakeholders and consumers and also the bottom line.
It’s safe to assume that the attention of the audience as we knew it is waning. And when we look at the online and mobile behavior of connected customers, a sense of responsibility emerges as everyday people become media beacons in their own right. As such, they rigorously share and curate for their audience with an editorial-style approach as what was once a static audience is now an audience with an audience of audiences. People are learning that there are rewards for contributing to signal instead of the noise. Those who do not, learn the hard way…that people will disconnect in order to preserve the integrity of their stream.


Via Heiko Idensen
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Rescooped by Martin (Marty) Smith from Pinterest
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Building An Active Culture On Pinterest

Building An Active Culture On Pinterest | BI Revolution | Scoop.it

The yogurt company aims to appeal to its fans' varied interests with healthy eating tips, photos of sweet treats, recipes, life lessons, even travel.


Via Kelly Lieberman
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Rescooped by Martin (Marty) Smith from Pinterest
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Pinterest Brand Dos and DON'Ts

Pinterest Brand Dos and DON'Ts | BI Revolution | Scoop.it
New social media platform Pinterest has reached a tipping point. ...

 

Posted first pins today and appreciate the cautionary tales here. Marty


Via Kelly Lieberman
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6 Reasons To Use Pinterest for Marketing

6 Reasons To Use Pinterest for Marketing | BI Revolution | Scoop.it
Learn why your business should jump on the Pinterest bandwagon for marketing.

Via Sam Wee
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Rescooped by Martin (Marty) Smith from WEBOLUTION!
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Pinterest keeps and engages members better than Twitter, data shows (exclusive) | VentureBeat

Pinterest keeps and engages members better than Twitter, data shows (exclusive) | VentureBeat | BI Revolution | Scoop.it
To pin or not to pin: That is the question on Pinterest.

Via Kelly Lieberman, Jimi Paradise
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Martin (Marty) Smith's comment, February 15, 2012 7:36 PM
Wow great data Kelly. Zthanks. Marty
Martin (Marty) Smith's comment, February 16, 2012 10:54 PM
This chart rocks. TY Kelly.